Features Archive | July 2025 | Who What Wear UK

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July 31st
- Wearing This Trend Is the Ultimate Sign of Good Taste—Now It's All Over Zara
- It's Taken Me Years, But I've Finally Curated the Perfect Petite Capsule Wardrobe
- From Rhode's Beach Club to Air France's Designer PJs: How Fashion and Travel Made It Instagram Official in 2025
- Bored of Black? COS Has Declared These the Chicest Colours to Wear Right Now
July 30th
- It's Not Even August, But I've Already Found What Will Be Autumn's Most Wanted Jacket
- The Easy Outfit I Wear to Look Like I Have a Yacht-Sized Bank Balance—It Works Every Time
- 30 Years Later, These Iconic ‘90s Outfits Look Just as Chic Now as They Did Then
July 29th
- Sure, You Can Wear Any Colour With White, But These 6 Shades Always Look Chicest
- I Wasn't Thinking About Autumn Until Zara Dropped These 9 Elegant New-Season Pieces
- Worn Brunette Is the Understated Hair Colour Sweeping L.A. and Paris Right Now
July 28th
- Our Editors Have Spoken: These Are the 5 Sandal Colour Trends That Feel Outdated for Summer 2025
- Culottes Are Notoriously Tricky to Style, But These 5 Shoes Make Them Look Incredibly Chic
July 27th
- Don’t Ask Me How, But Wearing Polka-Dot Dresses With This Shoe Style Makes You Look Heiress-Level Rich
- Blue Jeans and Tees Are Cute, But This Fresh Denim-and-Top Pairing Is Way More Modern
- My 58-Year-Old Mum and I Went to Zara, H&M and COS—We Both Loved These 15 Expensive-Looking Pieces
- I Tried on Reformation's Best Linen Dresses, Trousers and Shirts—These Pieces Were Elite
- Wondering What to Wear When London Gets to 30º? Here Are 5 Effortless Outfits That Will Look Chic and Feel Cool
- This Beautiful Bride Wore a Chic Secondhand Designer Dress to Her Intimate, Effortlessly Elegant London Wedding
July 26th
- The Trendy Flat Shoes People Who Just Aren't Into Sandals Are Wearing With Jeans and Skirts Instead
- My New H&M Dress Earns Me So Many Compliments—No One Can Believe It's Only £28
- How Unique! The Indie-Luxury List of Brands and Buys You Don't Know Yet
July 25th
- M&S's New Designer-Looking Sandals Are Flying Off the Shelves—I Predict They'll Sell Out This Weekend
- Millennials and Gen Z Don’t Always Agree, But They’re Both Embracing This "Dated" Top Trend RN
- Very Interesting: Sienna Miller’s Chicest Summer Outfits Feature Just 6 Anti-Trend Pieces
- 6 Chic, No-Effort Airport Outfits That Work Every Single Time
- If You Think French Tips Are Boring, the Half-Moon Manicure Should Be on Your Radar Instead
July 24th
- I've Got Luxury Taste on a High-Street Budget—Here's How I'm Dressing This Summer
- I'm a Bob Expert—11 Ways to Style Your Short Hair in an Updo This Season
- I Gasped When I Saw H&M's New Collection—4 Elegant Outfits That Could Pass For Designer
- Hold the Basic Jeans—This "Dated" Denim Trend Is on Its Way Back
- 5 Flat-Shoe Trends I Refuse to Wear During a Manhattan Summer and the 5 I Always Rely On
July 23rd
- Sorry, Skinny Jeans—French Women Have Confirmed This Trouser Trend Is Much More Elegant
- I'm Calling It—This New DeMellier Bag Will Be a Major Autumn It Buy
- Gen Z and Millennials Agree—This Once-Dated Jeans Trend is Set to Take Over From Barrel-Leg This Year
- Not All Colour Combinations Look Expensive, But These 5 Definitely Do
July 22nd
- Fashion People Are Quitting Sandals En Masse—the Elegant Flat Shoes They're Wearing With White Skirts Instead
- Fact: The Chicest Summer Outfits Have Long Sleeves—7 Elegant Looks I'm Copying
- The Beachy Bob Is the Easy, Breezy and Totally Chic Short Hair Trend to Watch Right Now
July 21st
- Hold the Linen—This Is the Much Trendier Trouser Style Fashion People Are Wearing Now
- Don't Ask a French Woman to Wear Skinny Jeans RN—6 Denim Trends Parisians Are Much More Into
- If Simple Elegance Is Your Summer Vibe, You're Going to Want to Try One of These 5 Pretty Dress Outfits
July 20th
- The £5k Chanel Handbag Fashion People Are Using at Festivals and Bringing to the Beach
- Chic, Classy and Under £50—These 2 Trending Zara Dresses Will Sell Out This Week, Guaranteed
- 5 Simple Yet Stylish Minidress-and-Flip-Flop Combos I'll Be Wearing on Repeat This Summer
July 19th
- This Sandal Colour Guarantees Your White-Jeans Outfits Look Chic, Not Cheap
- Spotted in Paris: 6 Chic, Trend-Proof Sandals French Women Are Actually Wearing
- Healthy-Looking Radiance Can Be Bought, and I Can Prove It With These Products
- 16 Looks to Screenshot and Show to Your Braid Person at Your Next Appointment
- Let Me Show You How to Look Very Chic Right Now, One Massimo Dutti or Arket Buy at a Time
July 18th
- We Hosted the Chicest Supper Club to Celebrate Summer—Here's What Went Down
- I've Been Dreaming About Summers in Provence—5 Simple Outfits That Capture That Effortless French Vibe
- No One Does Elegant High Street Dresses Like COS—6 Trending Summer Styles I've Bookmarked
- As a 4'11" Fashion Editor, I Hate When People Call These Jeans Dated—They're Perfect for Petite Frames
July 17th
- Spotted All Over Europe—the Elegant Tote Stylish People Are Swapping Their Designer Bags For
- I’m Going for Casual Elegance This Summer—5 Low-Key Yet Stylish Evening Outfits I'm Copying
- Loves of My Life: Tilly Sveaas
- I Just Went Raffia Bronde, and Now I'm Convinced It's the Best Summer Hair Colour Ever
July 16th
- I've Been Taking Note—The Mullet Bob Is Making Moves to Become the New French Bob
- I'm a Gen Z Fashion Editor—This Is the Skirt Trend My London Friends and I Are Into Right Now
- 6 Simple Looks That Prove a Skirt and Sandals Are the Chicest Summer Combo
- This Loewe Bag Is a Fashion-Person Favourite—I Test Drove It to See If It Deserves the Hype
- I Used to Despise Doing My Hair on Holiday—This Failsafe Routine Changed Everything
- The Glowdown: Gracie Abrams Shares the Beauty Secrets We All Want to Know
- The Results Are In: These Are the 7 Best-Selling Sandals of Summer 2025
July 15th
- I Recently Had My Hair Cut Short—Here’s How I Style My New Curly Bob
- Beauty Editors Agree: This Minimal French Manicure Trend Is a Timeless Compliment Magnet
- I'm Not Psychic, But If You're Wearing One of These Chic Sandal Colours, I Know You Have Excellent Taste
July 14th
- I Keep Seeing This Chic Summer Dress on Stylish Women, and It's Surprisingly Affordable
- Limp Roots Are My Nemesis—This Is How to Get Long-Lasting Lift Into Flat Hair
- Every Fashion Person I Know Relies on Linen Shorts In Summer—15 Affordable Pairs You Need to See
July 13th
- Think Black Is Boring? 11 Chic Looks That Prove It Can Be Worn From Head to Toe This Summer
- When I Saw Parisians Wearing These 5 Trainer Trends, I Knew They Were Here to Stay
- I Just Got Ghost Bangs—Now My Hair Is the Most Effortlessly Chic It's Ever Looked
- The Most Elegant Outfits Right Now All Have This Colour in Common
- Is the Secret to Looking Good Written in the Stars? This Is the "Trend" That's Making People More Stylish
- This Gorgeous Babington House Wedding Included a Brazilian Welcome BBQ, Bespoke Gown and a Very Cute Puppy
July 12th
- My Colleague Just Got Back From Paris—She Saw This Chic Trouser-and-Shoe Combo on Every Street
- Don't Overcomplicate It—This Sandals-and-Shorts Combination Always Looks Chic
- ICYMI, It's a Sardine Girl Summer! These Are the Chicest Pieces to Help You Ace the Trend
- This Luxe-Looking Sandal Colour is Taking Over from Black This Summer—5 Chic Ways to Wear the Trend
- I Like Jeans, But I Love Skirts—5 Incredibly Chic Styles to Take Note of For Summer 2025
July 11th
- It's 30 Degrees in London—I'm Relying on Zara's Linen to Look Chic and Stay Cool This Weekend
- 11 Pieces, One Very Chic Capsule: Here's What to Pack for a Trip to Lisbon
- Listen Up, Fashion People—These Are the Only 4 (Very Pretty) Trends You Need to Know From Couture Week
- Suddenly, the Most Stylish Women I Know Are All Opting for a Summer Dress in This Pretty Print
- It's Official: "Pool Water" Nails Are Replacing Milky Manicures This Summer
- The 2025 Swim Report: Every Major Trend to Know About for the Season Ahead
July 10th
- It's Official: This Y2K Top Trend is Every Fashion Person’s Favourite Right Now
- From London to New York, Stylish Women Are Opting for These Short Haircuts This Summer
July 9th
- These Chic Summer Dresses Look Triple the Price—But They're All From Amazon
- Don't Be Predictable—Try These 5 Trendy Summer Shoe Colours Celebs Keep Wearing
- The Amazon Sale Is Almost Over—14 Summer Capsule Buys I'm Snapping Up Before It Ends
- Storylines, Self-Worth and Sisterhood—Immy Waterhouse Lets Us in on Her Journey
- The Summer Scent Notes That Smell Like a Holiday in a Bottle
- Welcome to the Who What Wear UK Summer 2025 Issue
- How to Have Your Chicest, Most Fulfilling Summer Yet
- The Enduring Appeal of the Basket Bag
July 8th
- I've Been Studying the Chicest European Women—5 Colour Trends They Can't Stop Wearing
- It's True: I’m Swerving Shorts and Jeans for the Pretty Dress Trend I Keep Seeing on French Fashion People
- 12 Autumn/Winter 2025 Fashion Trends That Will Dominate This Season
July 7th
- I Rarely Wear Dresses, But I'm Making an Exception for This Best-Selling High-Street Style
- It's Hot Out There! These Are the Best Shorts for Petite Women, as Chosen by a 4'11" Fashion Editor
July 6th
- I Gasped When I Saw Zara's Summer Collection—12 New-In Buys That Will Sell Out First
- Pedicure Trends Come and Go, But This Classic Colour Will Always Reign Supreme
- I've Done the Research—These Are the Makeup Trends Set to Define Summer
- 9 Cult Buys Fashion People Will Be Wearing the Entire Summer
- Loves of My Life: Naomi Schiff
- 6 Trending Summer It Bags That Say "That's Right—I Know What's Up"
July 5th
- Wait a Second—Is This Under-the-Radar Bag About to Become Summer 2025's It Buy?
- Celebs Are Getting Bored of Sandals—5 Outfits With Trainers They're Wearing Instead This Summer
- The Pretty Summer Dress Loved by Celebrities and Fashion People Is Finally Back in Stock
July 4th
- I'm Building a French-Inspired Summer Wardrobe—These Sézane Pieces Impressed Me Most
- 8 Classic Outfits to Try This Summer If You're a French Girl at Heart (Like Me)
July 3rd
- I Check M&S's New-In Section Every Single Day—These 9 Styles Are Bound to Sell Out First
- I've Waited Months for this Designer-Looking Summer Bag to be Restocked—Finally, It's Back
- It's Here: The Sophisticated Skirt Trend to Wear With All Your Favourite Footwear This Summer
- Fashion People All Seem to Be Wearing This Anti-Trend Pedicure Colour for Summer
- 6 Effortlessly Elegant Dress Outfits Londoners Are Relying On This Summer
July 2nd
- I've Been Searching—These Are the Summer Pedicure Colours London's Most Stylish Are Wearing
July 1st
- From Paris and London to Palma and Oslo, This "Awkward" Skirt Style Is Trending Harder Than Anything Else
- These High-Street Sandals Already Sold Out Once—Now They're Back in a New Elevated Shade
- The Internet Is Debating: Does Gen Z Have an Alexa Chung? These 4 Style Inspos Might Be Contenders
- I'm an F1-Obsessed Fashion Editor—7 Looks I've Spotted Track-Side That Are Worth Copying