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The Who What Wear UK Treatment Directory Is Here
When we say we test everything in beauty, we mean it.
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Experts Have Called It: These Are the Upcoming Aesthetics Trends to Have on Your Radar
It's all about education.
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I Was Nervous About Getting Fillers Until I Tried This Undetectable Treatment
See my results here.
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Polynucleotides Are the Buzzy Skin Treatment Celebs Can't Get Enough of—Here's My Hot Take
I've got the receipts.
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Behold, the 8 Best Massages in London That Money Can Buy
As tried by our editors.
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And Now, Our Definitive List of the Best Facials London Has to Offer
Your skin has been waiting for this.
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I’m a Beauty Director Who Just Got Her First-Ever Spray Tan—This Is What All First-Timers Should Know
For an easy, long-lasting glow.
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My Acne Is Gone—18 Acne Products That Actually Work
Trust me.
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I Got Botox for the First Time—Here's What I Want You to Know
The most important questions answered.
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People Say This New Acne-Scarring Treatment Works Wonders—I Put It to the Test
My honest thoughts.
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I Tried Laser Hair Removal, and It's the One Treatment I Wish I'd Done Sooner
It's life-changing.
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This Lifting and Sculpting Treatment Is Dubbed a Botox Alternative–Here Are My Receipts After 3 Months
I've got the before-and-afters.
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I Asked 3 Korean Skincare Experts to Share the Products They Actually Use—Here's What They Said
Glass skin incoming.
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Deep Reviews: We Tried the 5 Lash Serums That Deliver Visible Length and Volume
"Are you wearing lash extensions?"
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Are Exosomes Really the Next Big Thing in Skincare? A Dermatologist Weighs In
What you should really know.
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I Just Tried the Lymphatic Drainage Massage That's All Over TikTok, and I'm Floored
Celebs can't get enough.
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All "Glass Skin" Routines Have This Treatment in Common—Now I Get the Hype
I can see why Beyoncé approves.
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Turns Out, Salmon-Sperm Skincare Isn't a Fad—Why It's the Unexpected Shortcut to Glowy Skin
I've had two doctors confirm it.
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22 Affordable Moisturisers That Feel So Expensive on the Skin
Purse-friendly yet luxurious.
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I Never Skip a Morning Cleanse—These Are the Gentle Cleansers I Swear By
For skin that feels comfortable, not stripped.
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Shower Oils Are the Chic Shortcut to Baby-Soft Skin—11 Beauty Editors Love
Dryness, begone.
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This Beauty Product Is Often Overlooked, But Editors Swear by It for Glowy Skin
I'm all about a mist.
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As a Beauty Director, It Takes a Lot to Impress Me—This New Retinoid Serum Has Me in Awe of My Own Skin
Sponsor Content Created With Beauty Pie
Expert skincare, done right.
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Bumps? Breakouts? Rough Skin? Why This £15 Body Stick Is a Beauty Editor's Best-Kept Secret
It's unsexy, but it's good.
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Every Who What Wear Editor Swears By This "Unsexy" Skincare Product for Banishing Breakouts
Meet the ultimate blemish blitzer.
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These 13 Exfoliators Leave My Skin So Clear and Glowy, People Are Convinced I Have Weekly Facials
For clear, smooth and glowing skin.
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Tonnes of New Products Landed on My Desk This Month, But These 10 Were the Best
Genuinely worth it.
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My Colleague Just Spent a Week in Copenhagen—Everyone She Met Recommended These 7 Scandi Beauty Brands
Naturally, she had to tell me about them.
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We've Tried Hundreds of Them—These Are the 17 Best Face Serums for Unbelievably Good Skin
Your ultimate guide.
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Experts Back Me Up—This Is the Single Most Effective Product for Healthy-Looking, Glowing Skin
The best of the best.
