THE LUXURY ISSUE
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Fashion's New Mood: The Vision for Summer 2026Featuring Celine, Dior, Miu Miu and more.
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Capri Pants, Bleached Denim and Summer Suiting: 7 Luxury Trends That Will Define 2026 Style'Tis the season.
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Hang it in the Louvre! These Spring/Summer Accessories Are Works of ArtTruly gallery-worthy.
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I've Done the Research: This Is Where the 1% Buy Their Beauty ProductsHow the super-rich buy beauty.
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The Latest
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Not Black Heels! This "Cheap" Shoe-Colour Trend Looks Chicest With Black DressesTold you.
By Natalie Munro -
Suddenly, The Chicest Women in London All Seem to Own This Elegant High-Street Dress—But It’s Selling FastIt's already in my basket.
By Florrie Alexander -
I Know You've Got Good Taste if Any of These 11 Brands Are in Your Summer WardrobeEasy, elegant, effortless.
By Remy Farrell -
Chanel! Dior! Schiaparelli! Here’s Everything You Need to See from Paris Couture WeekFashion's most exclusive week is underway.
By Ava Gilchrist -
4 New Designer Bags That'll Impress Even the Most Discerning CollectorsIncluding Gucci and Loewe.
By Erin Fitzpatrick -
ICYMI, Summer Has Hit London—7 Outfits the Capital's Best-Dressed Can't Live WithoutStraight from the FYP.
By Imani-Nia Francis-Tsolaki -
Both Gen Z and Millennials Agree: If You're Going to Wear Leggings This Summer, Wear Them Like This, This and ThisHere's how they're styling them.
By Imani-Nia Francis-Tsolaki -
Trust Us: We've Tried Them All—These Are the 11 Best Hair Straighteners Money Can BuyYou can thank us later.
By Grace Lindsay -
Perfume Not Lasting in the Heat? This Is My Secret to Smelling Good All DayEven in a heatwave.
By Mica Ricketts -
From Margot Robbie to Zoë Kravitz, These Are the Nail Polish Shades Celebs Actually WearThe exact shades.
By Grace Lindsay -
Jewelled Sandals, Anklets and Shoe Charms—5 Elegant Trends That Put Your Best Foot ForwardLet's accessorise those toes.
By Natalie Hammond -
It's Official: These Are the 15 Most Popular COS Buys of Summer 2026Staples for every summer.
By Florrie Alexander
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Shopping
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4 New Designer Bags That'll Impress Even the Most Discerning CollectorsIncluding Gucci and Loewe.
By Erin Fitzpatrick -
It's Official: These Are the 15 Most Popular COS Buys of Summer 2026Staples for every summer.
By Florrie Alexander -
I've Found It: The Cult French-Girl Top Women in Paris Wear to Elevate Jeans, Linen Trousers and SkirtsIt's pretty-top season.
By Marina Avraam -
Zara Just Confirmed It: These Are the Chicest Expensive-Looking Pieces to Shop This SummerSo much goodness.
By Maxine Eggenberger -
H&M Just Dropped Its Most Elegant Collection to Date—9 Anti-Trend Buys That Will Be Gone by AugustTrust me: they're selling fast.
By Brittany Davy -
Every Summer Wardrobe Needs a Basket Bag—This ‘IYKYK’ Brand Is Delivering the Chicest Styles YetReimagining a summer icon.
By Melissa Epifano -
My Chicest Colleagues Agree: This Sell-Out High-Street Dress Is the Cult Buy of Summer 2026How to stay chic in the heat.
By Florrie Alexander -
Mark My Words: This Elegant The Row Bag Will Be Everywhere in 2026—It’s Finally Back in StockI've waited months.
By Marina Avraam -
It's My Job to Find Amazing Shopping Picks—These 9 New Buys Are Too Good to MissA fashion editor's favourites.
By Remy Farrell -
I'm Bored of Zara—19 Expensive-Looking High-Street Finds I'm Shopping Instead This SummerChic Zara alts ahead.
By Marina Avraam -
French Women Secretly Love Trainers—5 Summer Trends They’re Suddenly Wearing on RepeatC'est bon.
By Ava Gilchrist
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Our Editors' Picks
Beauty
Skin
More Skin Stories-
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Every Chic Parisienne I Know Uses One of These French Pharmacy SunscreensThe crème de la crème.
By Brittany Davy -
6 Beauty Hacks for Surviving the Summer Heat, According to the ExpertsSweaty, stressed skin? I don't know her.
By Perdita Nouril -
Think All Lip Balms Are the Same? These Hyaluronic Acid Formulas Prove OtherwiseMaximum hydration.
By Grace Day -
Our Group Chat Agrees—This Moisturiser Makes Our Makeup Apply Like ButterMy makeup has never looked better.
By Eleanor Vousden
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Hair
More Hair Stories-
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Trust Us: We've Tried Them All—These Are the 11 Best Hair Straighteners Money Can BuyYou can thank us later.
By Grace Lindsay -
This Old-School Hair Product Just Became the Secret for Adding Volume to Fine HairWe're converted.
By Grace Day -
Celebs and Top Stylists Agree—These Are the Brunette Hair Trends to Bookmark for SummerSo chic.
By Grace Lindsay -
7 Hair Colours That Don’t Do Thin Hair Any Favours, and 7 That Absolutely DoSpoiler alert: less is more.
By Courtney Higgs
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Makeup
More Makeup Stories-
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No Joke—This Blurring Balm Is Like Wearing Cashmere on My LipsBlurred lips in one swipe.
By Eleanor Vousden -
I'm an Expert in "No-Makeup Makeup"—These Natural-Looking Mascaras DeliverThis way for fluttery lashes.
By Grace Lindsay -
Of the 100+ Mascaras We've Tried, These 22 Are in a League of Their OwnThe best mascaras money can buy.
By Eleanor Vousden -
Trust Me: I'm Committed to Year-Round Glow, and No Makeup Bag Is Complete Without This ProductHoliday radiance without the air miles.
By Jazzria Harris
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Fragrance
More Fragrance Stories-
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Perfume Not Lasting in the Heat? This Is My Secret to Smelling Good All DayEven in a heatwave.
By Mica Ricketts -
I'm an Effortless-Perfume Connoisseur—This Is My Most-Worn Scent of SummerSponsor Content Created With Givenchy Beauty
I'm never without a bottle.
By Shannon Lawlor -
I've Been Secretly Wearing This "Delectable" French Perfume, and the Compliments Keep Rolling InIt's finally launched.
By Eleanor Vousden -
I’ve Tested Hundreds of Perfumes, and These 11 Last All Day—Even in a HeatwaveSerious staying power.
By Mica Ricketts
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Nails
More Nails Stories-
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From Margot Robbie to Zoë Kravitz, These Are the Nail Polish Shades Celebs Actually WearThe exact shades.
By Grace Lindsay -
Orange Nails Are All I Want to Wear Right Now—21 Designs I've ScreenshottedAperol tips or citrus glaze?
By Eleanor Vousden -
Ombré Nails Are Summer’s Most Joyful Manicure Trend—Here Are 12 Designs to CopyFade away.
By Mica Ricketts -
I Asked a Nail Expert Which Pedicure Colours Everyone Will Be Wearing This July—They Said These 7Get those toes out.
By Perdita Nouril
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TRENDS & OUTFITS
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ICYMI, Summer Has Hit London—7 Outfits the Capital's Best-Dressed Can't Live WithoutStraight from the FYP.
By Imani-Nia Francis-Tsolaki -
Both Gen Z and Millennials Agree: If You're Going to Wear Leggings This Summer, Wear Them Like This, This and ThisHere's how they're styling them.
By Imani-Nia Francis-Tsolaki -
Jewelled Sandals, Anklets and Shoe Charms—5 Elegant Trends That Put Your Best Foot ForwardLet's accessorise those toes.
By Natalie Hammond -
Parisians Are Chic, But Scandi Style Is Taking Over—6 Trends Insiders Are Wearing On Repeat This SummerIt's a Scandi summer.
By Imani-Nia Francis-Tsolaki -
Believe Me: Shorts Can Look So Elevated If You Style Them Like This, This and ThisFrom taffeta to Bermudas.
By Melissa Epifano -
Get Ready for the Heatwave! 5 Easy Summer Outfits That Are Low Effort, High ImpactMaking basics look stylish.
By Chloe Gallacher -
Sorry, Denim Cut-Offs—This Shorts Trend Is a Much Cooler and Chicer Summer StyleThe cool-girl alternative.
By Lauren Cunningham -
My Friend Asked Me Which Prints Are Trending This Summer—These 5 Are the Hottest Right NowSo fun!
By Rebecca Rhys-Evans -
"Thanks, It's High Street"—The Rich-Looking Summer Outfit Formulas You Can Re-Create on a BudgetYou're welcome.
By Remy Farrell -
Skirts! Shorts! Stripes! 6 Essentials Petite Women Should Add to Their Holiday Packing List This SummerTick off the checklist.
By Chloe Gallacher -
Calling All Minimalists! These 5 Classic Holiday Outfit Formulas Scream Pared-Back ChicLess is more.
By Stephanie Sofokleous
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Luxury
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Trust Me: These Are the Only Luxury Items Worth Shopping for Summer 2026Smart investments.
By Emily Dawes -
I'm a Seasoned Shopping Editor—17 New-In Buys That Stopped Me in My TracksOnly worthwhile finds.
By Emily Dawes -
It's Official: These Are the 17 Cult Luxury Buys on Every Fashion Person's Summer Wish ListFashion's most-wanted.
By Florrie Alexander -
If You Want to Future-Proof Your Wardrobe, This Vintage-Inspired Bag Is the Style to Invest InSponsor Content Created With Coach
It's a future heirloom.
By Ava Gilchrist -
I'm a Gen Z Fashion Editor—The Coach Tabby Is the Next Bag on My Wish ListSponsor Content Created With Coach
No question, the Coach Tabby bag is one to own.
By Ava Gilchrist -
It's My Job to Predict Best-Sellers—These New Designer Buys Are Set to Go Viral in 2026Prepare yourself.
By Remy Farrell -
The Luxury Edit: 12 Industry Tastemakers on the Pieces That Make Their Ultimate Wish ListsThe best of the best.
By Remy Farrell -
'90s Tailoring and the Next It Bag—This New Generation Gucci Era Just Might Be the Best YetSponsor Content Created With Gucci
Go Gucci or go home.
By Felicia Pennant -
It Bags, Sell-Out Shoes and "The Olsen Tuck"—Everything We Love About The Row on Its 20th BirthdayHappy birthday, The Row!
By Lauren Cochrane -
Fashion's New Mood: The Vision for Summer 2026Featuring Celine, Dior, Miu Miu and more.
By Who What Wear -
Hang it in the Louvre! These Spring/Summer Accessories Are Works of ArtTruly gallery-worthy.
By Remy Farrell -
Mark My Words—These Are the 7 Luxury Basics Worth Investing In for an Elegant Summer WardrobeJust in time for the sunshine.
By Florrie Alexander
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Our Editors' Picks
THE SPRING REPORT
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Shoes Make an Outfit—6 Trends That Will Completely Alter Your Spring WardrobeStep into spring.
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Trust Me—These 5 Microtrends Are the Key to Looking Chic This SpringSmall trends, big impact.
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The Runways Have Spoken: These 5 Unexpected Colours Are Upstaging "Boring" Neutrals in Spring 2026Fifty shades of great.
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I’ve Spent Months Pouring Over The Spring 2026 Runways—I Know These Bag Trends Will Be HugeMark my words.
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Video
Talent
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Loves of My Life: Emma GredeBooks, babies, and the beauty product she always carries.
By Remy Farrell -
Candles, Concealer and Comparison Culture—The Jagger Sisters Just Shared Their Biggest Beauty SecretsYou won't want to miss this.
By Grace Lindsay -
Loves of My Life: Michelle KeeganThe actress on Celine Dion, dogs, and designing clothes.
By Who What Wear -
Fragrance, Freckle Pens and the French Brand She Loves—Sienna Miller Just Spilled All Her Beauty SecretsYou won't want to miss this.
By Grace Lindsay -
"It All Starts With the Cut": Daisy Edgar-Jones on Fringe Styling, Luxury Candles and Her Go-To FoundationI asked her all of my burning beauty questions.
By Grace Lindsay -
Loves of My Life: Roxanne FirstShe's like a rainbow.
By Sophie Robyn Watson -
Loves of My Life: Montana BrownThe lowdown on the loves of her life.
By Brittany Davy -
The Wondrous World of Elle FanningAs her role in Sentimental Value heats of award season, the beloved actress and producer proves she has a lot more up her sleeve.
By Martha Hayes -
Loves of My Life: Miriam PetcheShe means business.
By Sophie Robyn Watson -
The Glowdown: Willow Smith on Skincare Products, Podcasts and Her Favourite PerfumeThe Dior Beauty ambassador shares all.
By Grace Lindsay -
Loves of My Life: Esther McGregorSponsor Content Created With Montblanc
She's a multihyphenate.
By Humaa Hussain -
Alexa Chung's World: Her Best-Selling Madewell Collab, Personal Style Icons and Spiciest Fashion TakesPlus, what she's reading and her favourite spots in London.
By Anna LaPlaca
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Celebrity Style
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The French-Girl-Coded Summer Outfit Formula Fashion People in Their 20s and 50s Agree OnNever less than chic.
By Natalie Munro -
Spotted en Route to Taylor Swift's Wedding: Dakota Johnson in the Most Elegant LBD Trend of 2026You can totally wear black to a wedding.
By Allyson Payer -
Not Sandals, Not Heels—Everyone With Taste Wore This Controversial Shoe Trend to WimbledonThe new tennis shoe.
By Ava Gilchrist -
Petite Women Know This Shorts-and-Flat-Shoe Combination Always Looks ElevatedConfirmed.
By Natalie Munro -
The Best-Dressed Celebs at Silverstone, From Alexandra Leclerc to Hannah DoddAll so chic.
By Natalie Munro -
Emma Watson Is My Summer Style Muse—3 Chic Shoe Trends She Wears on RepeatI'll be copying them all.
By Natalie Munro -
Hold the Black Heels—This Shoe Colour Trend Looks Best With JeansConfirmed.
By Natalie Munro -
Chanel! Gucci! The Row! These Are the It Bags Celebrities Are Actually Carrying in 2026I'm green with envy.
By Imani-Nia Francis-Tsolaki -
Sofia Richie Just Wore the “Dated” Trainer Trend That’s Actually +209% In Sales Right NowIt's going to take off all over again.
By Natalie Munro -
The French Way to Wear Capri Leggings In 2026 Includes Wearing This “Cheap” Shoe Colour TrendTrès chic.
By Ava Gilchrist -
Anne Hathaway Just Wore the Closed-Toe Summer Shoe Trend I Keep Spotting on Fashion People In EuropeChic every time.
By Natalie Munro
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Living
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I'm a Seasoned Guest at French Weddings—These Are the 5 Style Tips I’ve Learned Along the WayTake notes.
By Monica Ainley de La Villardiere -
We Spoke to a Tablescaping Expert—Here's How to Create a Stunning Table Your Guests Will Love With One Chic BrandSponsor Content Created With The White Company
Hostess with the mostess.
By Felicia Pennant
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If You Want to Look Rich and Stylish Yet Effortless at an Overseas Wedding, You Need to See These 5 Easy Outfit IdeasYou'll be the best-dressed guest.
By Stephanie Sofokleous -
The Gritti Palace! 15th-Century Palazzos! Canal-Side Bars! Here's How to Visit Venice Like a LocalThere is, quite simply, nowhere like Venice.
By Max Hurd -
Wondering What to Wear to a Summer Wedding? These Are The Expert-Backed Dresses To Know AboutTo have and to hold.
By Ava Gilchrist -
I Have Expensive Taste, These Are the Chic Must-Haves I Require For A Weekend AwayAll the essentials.
By Rebecca Rhys-Evans -
Say "I Do" to the 6 Wedding-Guest Trends the Most Stylish People Are Wearing This SummerBest-dressed guest.
By Melissa Epifano -
Forget Floral Dresses—8 Alternative Wedding-Guest Outfits to Wear Instead in 2026So many options.
By Melissa Epifano -
5 Interiors Trends to Know from Milan Design Week 2026The chicest updates for your space.
By Jessica Salter -
7 Pieces of Bridal Lingerie That Are Pretty, Practical and You'll Treasure ForeverTo have and to hold.
By Amy Lewis -
Welcome to the Who What Wear UK Wedding Issue 2026Everything you need to know about planning, and attending, a wedding this year.
By Who What Wear -
The Experts Have Spoken—These New Spring Homeware Buys Will Tell Everyone You Have Good TasteEnviable interiors will soon be yours.
By Remy Farrell -
We Weren't at Zendaya’s Wedding, But These Bridal-Coded Looks Make Us Feel Like We WereBrides-to-be, take note.
By Brittany Davy -
I'm a Serial Redecorator—Everything You Need to Know Before Starting a RenovationHow to reno like a pro.
By Max Hurd
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