THE BEAUTY ISSUE
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Leigh-Anne Pinnock on Power and Pop
The singer is back, and she means business.
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Behold, Our A-Z Forecast of Every Beauty Trend to Know for 2026
My kind of alphabet.
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In 2026, French-Girl Makeup Rules Are Being Rewritten—These Looks Prove It
Classic, but with a twist.
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Whatever Your Vibe This Year, These Are the Perfumes You Need to Have on Your Radar
Which one are you?
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The Latest
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Live From London Fashion Week—Your Guide to the Shows, Trends and Celebrity Moments of A/W 26
Everything you need to know.
By Natalie Munro -

My French Best Friend Always Makes Zara Look Expensive—9 Elegant Spring Pieces in Her Basket Right Now
A Parisienne walks into Zara...
By Marina Avraam -

I Work in Fashion, and These Are the Spring Staples Actually Worth Investing In
The best of the best.
By Humaa Hussain -

The Fashion Week Outfits I'd Still Be Wearing Even If I Wasn't Attending Shows
I'd wear these looks without a photographer in sight.
By Sierra Mayhew -

News Just In: These Are the 7 Fashion Trends French Women Are Backing in 2026
Bonjour, 2026!
By Melissa Epifano -

Timeless First, Trending Later—5 Classic Outfits Fashion Editors Are Bookmarking for 2026
Endlessly stylish.
By Stephanie Sofokleous -

It's Official: These Are 5 Ways French It Girls Will Wear Their Favourite Denim This Spring
Get ready to copy and paste.
By Stephanie Sofokleous -

This Is the Unique Perfume Note That Immediately Makes You Smell Understated and Elegant
Sweet, subtle and sophisticated.
By Brittany Davy -

Introducing Our Complete List of the Best Concealers of All Time
Dark circles and blemishes are a thing of the past.
By Grace Lindsay -

No One Panic! I Just Found the Chicest Tops to Wear With Low-Rise Trousers This Year
Yes, they're back.
By Stephanie Sofokleous -

I've Tried the Lot—These Are the 12 Best Products for Dry Skin That Actually Work
Dryness, begone.
By Grace Lindsay -

I Have Designer Taste on a High-Street Budget—7 Affordable Trends I'm Buying Into This Spring
High-end look, high-street budget.
By Brittany Davy
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Shopping
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I Work in Fashion, and These Are the Spring Staples Actually Worth Investing In
The best of the best.
By Humaa Hussain -

It's Official: These Are 5 Ways French It Girls Will Wear Their Favourite Denim This Spring
Get ready to copy and paste.
By Stephanie Sofokleous -

H&M's New Drop Reads Like an A-Z of Spring 2026 Trends—These Pieces Will Fly Out of Stock First
Trust me on this.
By Emily Dawes -

I've Tried On My Fair Share of Leopard-Print Coats—This Is the Style My Editor and I Are Obsessed With
The one to know.
By Natalie Munro -

I'm a Picky Jeans Shopper—Finally, I Tried On the Pair Fashion People Always Recommend
They live up to the hype.
By Florrie Alexander -

Zara and H&M Are Officially in Spring Mode—9 Elevated Basics That Will Sell Out Before March
Smart spring buys.
By Florrie Alexander -

17 New-In Anti-Trend Items From H&M That Have My 57-Year-Old Mum and I Hooked
A ready-made capsule.
By Poppy Nash -

7 Chic Anti-Jeans Outfits I've Saved for Spring
Denim is great, but these trouser looks are better, IMO.
By Maxine Eggenberger -

I Thought The Row’s Chic, Quiet Luxury Handbag Was Gone Forever—Finally, It’s Back in Stock
Proof that miracles do happen.
By Marina Avraam -

If Looking Expensive Is Your Vibe, This Elegant Shoe Trend Is for You
One to watch.
By Natalie Munro -

Not Trainers, Not Ballet Flats—7 Chic Outfit Ideas That Prove Loafers Are the Hardest Working Shoe in Your Wardrobe
Buh-bye, boots!
By Felicia Pennant
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Our Editors' Picks
Beauty
Skin
More Skin Stories-
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I've Tried the Lot—These Are the 12 Best Products for Dry Skin That Actually Work
Dryness, begone.
By Grace Lindsay -

Dry Skin? These 11 Supplements Are Like an Internal Moisturiser for Your Complexion
From the inside out.
By Grace Day -

Dermatologists and Celebrities Swear By These Exact CeraVe Products
Everything is under £30.
By Shannon Lawlor -

I Have Chronically Dry Lips—This Expert-Approved Product Leaves Them Soft All Day
Dry lips, be gone!
By Brittany Davy
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Hair
More Hair Stories-
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The Experts Have Spoken: 7 Spring Hair Trends Poised to Dominate the Season
Call your hairstylist.
By Eleanor Vousden -

Calling It: This Is the Most Expensive-Looking Hair Colour Trend of 2026
The celebs agree.
By Grace Lindsay -

The Hair Experts Have Spoken—These 6 Steps Promise Next-Level Shine and Strength
The everyday habits to know.
By Perdita Nouril -

So Long, Knots—These 11 Detanglers Leave Hair So Smooth, You Can Run Your Fingers Through It
No more tangles.
By Mica Ricketts
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Makeup
More Makeup Stories-
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Introducing Our Complete List of the Best Concealers of All Time
Dark circles and blemishes are a thing of the past.
By Grace Lindsay -

After Trying This Trending Brow Treatment, I've Never Received So Many Compliments
A new favourite.
By Grace Lindsay -

I Just Tried a Full Face of Hourglass Makeup—These Are the Products I'd Genuinely Buy
These deserve a spot in your makeup bag.
By Eleanor Vousden -

Not All Lipsticks Are Created Equal—These Are the Absolute Best for Mature Skin
An expert told me so.
By Jazzria Harris
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Fragrance
More Fragrance Stories-
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This Is the Unique Perfume Note That Immediately Makes You Smell Understated and Elegant
Sweet, subtle and sophisticated.
By Brittany Davy -

They Don't Know It Yet, But I Do: This New Perfume Is About to Become Every It Girl's Signature Scent
An icon, reimagined.
By Shannon Lawlor -

I’m Ready for a New Perfume—These Spring Scents Are Classy, Fresh and Compliment-Worthy
New season, new scent.
By Grace Day -

Airy, Angelic and Delicately Sweet—Fluffy Fragrances Are All I'm Wearing in 2026
You can practically smell the texture of these blends.
By Jamie Schneider
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Nails
More Nails Stories-
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Sorry, Pastels—This Is the Anti-Spring Nail Colour Trend Gracing the Chicest Hands Right Now
How cool?!
By Grace Lindsay -

These 7 Nail Colours Guarantee a Manicure That Radiates Health
My nails have never looked so good.
By Eleanor Vousden -

Forget the Trends—These Classic Nail Colours Are Quietly Dominating and Always in Style
Always understated, endlessly chic.
By Mica Ricketts -

After Years of Gel Removal, This Product Brought My Brittle Nails Back to Life
They're stronger than ever.
By Grace Day
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TRENDS & OUTFITS
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Timeless First, Trending Later—5 Classic Outfits Fashion Editors Are Bookmarking for 2026
Endlessly stylish.
By Stephanie Sofokleous -

No One Panic! I Just Found the Chicest Tops to Wear With Low-Rise Trousers This Year
Yes, they're back.
By Stephanie Sofokleous -

I Have Designer Taste on a High-Street Budget—7 Affordable Trends I'm Buying Into This Spring
High-end look, high-street budget.
By Brittany Davy -

If You’re Going to Wear Leggings This Spring, These Are the 3 Celebrity-Approved Styles to Go For
I’m convinced.
By Imani-Nia Francis-Tsolaki -

H&M's New Drop Reads Like an A-Z of Spring 2026 Trends—These Pieces Will Fly Out of Stock First
Trust me on this.
By Emily Dawes -

5 Outfits With Tops, Jeans and Shoes Fashion People Will Be Rotating This Season
Fresh inspo this way...
By Katie Sims -

Gen Z and Millennials Don’t Agree On Much, But They Both Adore These 6 Spring 2026 Fashion Trends
Here's how they're styling them.
By Ava Gilchrist -

M&S's Latest Drop Ticks Off Every Major Spring Trend—These Are the Pieces Set to Sell Out First
Baskets at the ready..
By Imani-Nia Francis-Tsolaki -

Not Trainers, Not Ballet Flats—7 Chic Outfit Ideas That Prove Loafers Are the Hardest Working Shoe in Your Wardrobe
Buh-bye, boots!
By Felicia Pennant -

5 Chic Earrings Trends That Fashion Insiders Are Backing in 2026
The easiest updates.
By Imani-Nia Francis-Tsolaki -

Buh-Bye, Ballet Flats—This Spring, I'm Wearing All My Chicest Outfits With Trainers Instead
Fresh 'fits coming up.
By Katie Sims
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Luxury
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They're Here—The Most-Wanted Luxury Buys of Spring 2026
The most worthwhile, from classic to cult.
By Florrie Alexander -

Spotted at CPHFW: 7 Effortless Styling Hacks Scandi Girls are Using to Elevate Their Outfits
Make the details count.
By Sophie Robyn Watson -

I Just Got Back From Copenhagen Fashion Week—These Are the 6 Runway Trends I Know Will Prevail Next Season
Hot off the press.
By Sophie Robyn Watson -

The Most Stylish Women I Know Have One Thing in Common: This Sleek, Timeless Leather Jacket
Hailey and Bella called it.
By Florrie Alexander -

The Luxury News Bulletin: Everything Happening in the World of Style This Month
Things to get excited about.
By Humaa Hussain -

You Don't Need a Luxury Budget to Have a Chic Wardrobe—The Best Entry-Level Designer Accessories Under £500
The secret to expensive-looking style.
By Ava Gilchrist -

London and New York's Coolest Girls All Agree: These Are the 11 Cult Designer Brands to Know Right Now
The ones to watch.
By Rebecca Rhys-Evans -

Mark My Words—These Are the 21 Luxury Buys That Will Define 2026
Elegant investments.
By Florrie Alexander -

I'm a Seasoned Shopping Editor—17 New-In Buys That Stopped Me in My Tracks
Only worthwhile finds.
By Emily Dawes -

And Now, the Classic Luxury Buys Our Editors Are Standing by This Winter
Wise investments.
By Emily Dawes -

7 Specific Styling Ideas I'm Stealing From the Spring 2026 Runways
It pays to be prepared.
By Anna LaPlaca -

17 Classic Items You'll Find in a Minimalist's 2026 Capsule Wardrobe
Less is always more.
By Maxine Eggenberger
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Our Editors' Picks
THE GREAT TRY-ON
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I Tried on The Row’s 5 Chicest Cashmere Knits—Here’s Everything You Need to Know Before You Invest
The definition of luxury knitwear.
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We Try Before You Buy: The Very Best Winter Coats on the Market
Simply the best.
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I Just Tried On Every Pair of 2025's Best-Selling Jeans—These 6 Are Worth the Hype
Your jeans prayers, answered.
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I’ve Been Secretly Wearing Celine's New Luggage Bag For Weeks— It’s Bound to Be the Next It Style
Is it better than the original, though?
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Video
Talent
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"It All Starts With the Cut": Daisy Edgar-Jones on Fringe Styling, Luxury Candles and Her Go-To Foundation
I asked her all of my burning beauty questions.
By Grace Lindsay -

Loves of My Life: Roxanne First
She's like a rainbow.
By Sophie Robyn Watson -

Loves of My Life: Montana Brown
The lowdown on the loves of her life.
By Brittany Davy -

The Wondrous World of Elle Fanning
As her role in Sentimental Value heats of award season, the beloved actress and producer proves she has a lot more up her sleeve.
By Martha Hayes -

Loves of My Life: Miriam Petche
She means business.
By Sophie Robyn Watson -

The Glowdown: Willow Smith on Skincare Products, Podcasts and Her Favourite Perfume
The Dior Beauty ambassador shares all.
By Grace Lindsay -

Loves of My Life: Esther McGregor
Sponsor Content Created With Montblanc
She's a multihyphenate.
By Humaa Hussain -

Alexa Chung's World: Her Best-Selling Madewell Collab, Personal Style Icons and Spiciest Fashion Takes
Plus, what she's reading and her favourite spots in London.
By Anna LaPlaca -

Best Wardrobes in Britain: Angela Scanlon
She's good craic.
By Sophie Robyn Watson -

Loves of My Life: Lucy Aylen
She's a style maverick.
By Sophie Robyn Watson -

Loves of My Life: Alexandra Roach
She's a silver-screen queen.
By Sophie Robyn Watson -

Best Wardrobes in Britain: Rochelle Humes
She's live on air.
By Sophie Robyn Watson
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Celebrity Style
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This Is the First New Gucci It Bag of 2026, and Trust Me: It's About to Be Everywhere
Top models are already carrying it.
By Allyson Payer -

It's Here: The 2026 Way to Wear Baggy Jeans
Copy this look head-to-toe.
By Kerane Marcellus -

How to Look Chic This Spring: Wear This Denim Trend in This Colour With Flats
Kendall with the outfit inspo, per usual.
By Allyson Payer -

When Fashion People Are Bored of Jeans, This Is the Elegant Alt They Turn to Instead
Always chic.
By Natalie Munro -

'90s Cuffed Jeans Are So Back—This Is the Shoe Pairing That Makes Them Look Best
Good in 1996 and good now.
By Natalie Munro -

It's True: Leggings Can Look Chic, *If* You Pair Them With This Classic Trainer Colour
It's possible.
By Brittany Davy -

Butter Yellow Is Back! Here's How to Make It Look Elegant for Spring 2026
So fresh.
By Natalie Munro -

Kate's '90s-Style Stovepipe Jeans Are Just as Chic in 2026
Enduringly cool.
By Natalie Munro -

Hailey Bieber Just Hard-Launched a New Chanel Heel Trend and It Isn’t What You’d Ever Expect
How brat.
By Ava Gilchrist -

Feathers! Sequins! Peplum! The 14 Best BAFTA Red Carpet Fashion Moments of All Time
Best in show.
By Ava Gilchrist -

The Jeans! The Loafers! The Leopard Print! Dakota Just Assembled the Chicest French-Girl Look
I'm inspired!
By Natalie Munro
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Living
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I'm a Fashion Stylist With a Decade of Experience: These are the 13 Amazon Clothing-Care Buys I Swear By
The not-so-sexy items I use literally every day.
By Sophie Robyn Watson -

A Fashion Insider's Guide to Dublin: What to Eat, Where to Stay and Everything to Pack
It's good craic.
By Sophie Robyn Watson -

Hitting The Slopes Soon? 7 Chic Ski Trends You Need to Know for 2026
On piste and in style.
By Sophie Robyn Watson -

Welcome to the Who What Wear UK Travel Special
Your one-stop destination for the very best travel inspiration for the year ahead.
By Who What Wear -

I Tried Out Hailey Bieber and Bella Hadid’s Favourite Activewear Brand—These Are My Honest Thoughts
Spoiler alert: I’m a convert.
By Imani-Nia Francis-Tsolaki -

I Live in Leggings, and This Fashion-Insider-Approved Brand Is My New Athleisure MVP
Gird your leggings!
By Rebecca Rhys-Evans -

I'm in My Workout Era—Everything I Tried On and Loved From H&M Move
She's on the move.
By Sophie Robyn Watson -

My Step Count Has Never Been Higher, All Thanks to This Celebrity-Approved Activewear Brand
I've worn it for a month straight.
By Ava Gilchrist -

I Just Tried M&S's New Activewear Collection—These are the Pieces I Genuinely Recommend
If affordable activewear is your beat, these are the M&S fitness items you need to know about.
By Natalie Munro -

I’ve Been a Fashion Editor for a Decade—These Are My Tips and Tricks for a 2026 Wardrobe Cleanse
Press the reset button on your wardrobe.
By Sophie Robyn Watson -

I've Been Wearing the Oura Ring for 3 Months—Here's What You Should Know Before Buying One
An editor's honest thoughts.
By Eleanor Vousden -

Scans, Supplements and Mood-Altering Scents: These Are the 2026 Wellness Trends to Have on Your Radar
Health is wealth.
By Grace Lindsay
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