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This Is How We Actually Find Expensive-Looking Fashion on Amazon
Affordable, convenient and chic.
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I'm a Shopping Editor With Classic Taste—Here's Everything on My New-Season Wish List
The prettiest pieces.
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I Check Zara Every Day—21 New Pieces I Predict Will Sell Out First
Just so good.
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7 Chic, Low-Effort Outfits That Centre Around Basic Vest Tops
Anyone can wear them.
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Cute as They Are, I'm a Little Bored of Ballet Flats—7 Classy and Comfy Styles I'm Eyeing Instead
This way for chic substitutes.
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I've Been a Stylist for 20 Years—These Are the Key Buys on My Summer Wish List
Listen to the expert.
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H&M Just Dropped the Most Expensive-Looking Minimalist Collection for Summer
Well done—I want it all.
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I Wish I Could Gatekeep—This Fashion-Insider Brand Makes Summer's Chicest Sandals
I can't keep the secret anymore.
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Style Insiders Are Swapping White Cotton Skirts for This French Girl-Inspired Trouser—Here’s How to Wear It
To channel your inner Hailey or Kendall.
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Fashion People Are Obsessed With This Affordable Dress Brand That Rivals Zara
It's a celebrity favourite too.
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I'm Bored of My Jeans—11 Alternatives I'm Wearing Instead to Feel Effortlessly Polished
Holiday uniform, sorted.
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It's Official: These Are the 15 Most Popular COS Buys of 2025 So Far
Early indicators.
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I Just Came Back From Paris—9 Anti-Trend Shoes I Saw French Women Wear With Dresses
From flats to trainers.
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It's True: Every Outfit I Love Right Now Features This Chic Summer-Staple Fabric
A warm-weather necessity.
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Trust Me—These Are the Only Luxury Items Worth Shopping for Summer 2025
Smart investments.
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From Paris and London to Palma and Oslo, This "Awkward" Skirt Style Is Trending Harder Than Anything Else
Move over, maxis.
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The ‘90s Top Trend People Are Now Wearing with Linen Trousers, Slip Skirts and Long Shorts
Chic and easy? Yes, please.
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The Internet Is Debating, Do Gen Z Have an Alexa Chung? These Four Style Inspos Might Be Contenders
Pinning this to our Tumblr board ASAP.
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These High Street Sandals Already Sold Out Once—Now They're Back in a New Elevated Shade
I won't miss out again.
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Thought Knitwear Was Just for Cold Months? These Chic Tops Will Make You Consider it for Summer
Where there's a wool, there's a way.
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9 Classic Minidress Outfits Guaranteed to Invite Compliments This Summer
Ready for the sunshine.
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The Best-Selling Summer Dresses Fashion People Are Actually Shopping—and They're Still in Stock
They're a summer's dream come true.
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I Didn't Know Shorts Could Look This Elegant Until This New Trend Came Along
Inspired by spring's chicest trouser style.
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The 9 Most Expensive-Looking Pieces on the High Street This Week
The best affordable buys, according to a fashion editor.
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Out of All the Basket Bags Out There, Fashion People Love This One the Most
It's iconic.
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The 21 Most Expensive-Looking High-Street Dresses, According to a Stylist
You're going to want to see these.
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I've Got Expensive Taste, But This £7 Tank Top Is My Most-Worn Wardrobe Staple
It has so many five-star reviews.
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I Waited Months for This Polka-Dot Dress to Be Restocked—It's Finally Here
Say hello to your new favourite.
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The Elegant Trouser Trend French and Italian Women Wear Instead of Jeans During Summer
Everyone needs a pair, in my opinion.
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7 Fresh Yet Classic Ways to Style Your Favourite Shorts This Summer
They're so easy to wear.
