Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
The Latest
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Trust Me—These Are the Only Luxury Items Worth Shopping for Autumn 2025
Smart investments.
By Emily Dawes
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French Women Know This Anti-Denim Trouser Makes Every Outfit Look Way More Luxurious
I don't need telling twice.
By Natalie Munro
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From September, Fashion People Will Swap Ballet Flats for This Trending Autumn Shoe
I guarantee it.
By Natalie Munro
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Jeans Will Always Be 'In'—These 5 Shoe Colours Freshen Them Up
Take Notes.
By Humaa Hussain
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I'm a Fussy 4'11" Fashion Editor—16 Dresses I Genuinely Recommend for Petite Frames
You can trust me.
By Jazzria Harris
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This New High-Street Bag Will Have Everyone Asking You Where It's From (to the Point of Being Annoying)
Trust me: It will be sold out before autumn.
By Brittany Davy
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My 58-Year-Old Mum and I Went to Zara, H&M and COS—We Both Loved These 15 Expensive-Looking Pieces
She's an icon.
By Poppy Nash
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I Wear Jeans Daily—13 Fresh Ways I'm Styling Them for Autumn 2025
Bookmark this page.
By Emily Dawes
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High Street
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My 58-Year-Old Mum and I Went to Zara, H&M and COS—We Both Loved These 15 Expensive-Looking Pieces
She's an icon.
By Poppy Nash
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Zara's in Autumn Mode and so am I—17 Pieces That'll Be Impossible to Find Come September
You won't want to pause on these.
By Maxine Eggenberger
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If You Thought These New H&M Buys Were Designer, I Wouldn't Blame You
Expensive-looking staples this way.
By Emily Dawes
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I've Tried On So Many COS Trousers—From Wide-Leg to Barrel, These Are the Very Best
Courtesy of a trouser-obsessed editor.
By Florrie Alexander
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We Went Live Shopping At Zara—These Are the 29 Styles We Loved the Most
Anti-trend standouts ahead.
By Florrie Alexander
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
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The 9 Most Expensive-Looking Pieces on the High Street This Week
Handpicked by an editor.
By Florrie Alexander
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It's Official: These Are the 15 Most Popular COS Buys of 2025 So Far
Early indicators.
By Emily Dawes
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I'm a Minimalist—H&M's Expensive-Looking Collection Is All I'm Wearing This Summer
Well done—I want it all.
By Emily Dawes
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Wearing This Trend Is the Ultimate Sign of Good Taste—Now It's All Over Zara
Elevated buys ahead.
By Florrie Alexander
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Athleisure
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I Walked 10,000 Steps in Over 100 Pairs of Leggings to Find the Best
Here's my verdict.
By Remy Farrell
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Sorry, Jeans, I Only Wear Leggings Now—17 of the Best Pairs for Every Budget
Comfort is key in 2025.
By Jess Kelham-Hohler
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I'm Fussy About Workout Clothes, But These 4 Jogging Outfits Are Both Chic and Functional
Grab your water bottle.
By Humaa Hussain
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Everywhere I Look, Elegant Dressers Are Wearing This Specific, Very Chic Leggings Trend
They're taking over from basic black leggings.
By Natalie Munro
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Let's Talk About Leggings—Here's What to Wear With Them in 2025
Chic and comfy 'fits.
By Harriet Davey
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The 4 Cosy Pieces Every Fashion Person Has in Their Cold-Weather Wardrobe
Winter wardrobe heroes.
By Harriet Davey
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Cashmere Loungewear Is the Ultimate Luxury—27 Perfect Pieces for Every Budget
There's nothing better.
By Emma Spedding
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I Live in Leggings All Year Round—These Are the Most Comfortable, Flattering and Polished Styles Out There
A total game changer.
By Jess Kelham-Hohler
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The Elevated Basics That Will Make Leggings Look Very Chic This Season
A+ looks.
By Bobby Schuessler
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It's True: Every Fashion Person Buys Their Leggings and Workout Clothes From This Chic Brand
Sponsor Content Created With Adanola
By Humaa Hussain
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Basics
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7 Elegant Yet Fresh Basics I'm Buying Now and Wearing Through Autumn
Come join me.
By Allyson Payer
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I Check Zara Every Day—26 New Pieces I Predict Will Sell Out First
Just so good.
By Maxine Eggenberger
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I Just Went to Paris—Here's Everything I Saw Fashionable French Women Actually Wearing
Classics you'll wear forever.
By Emily Dawes
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Trust Monikh: 17 Chic Pieces I'm Considering Adding to My Capsule Wardrobe
Staples to see you through.
By Monikh Dale
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How to Build a Capsule Wardrobe That Really Will Last a Lifetime
Invest now and keep forever.
By Maxine Eggenberger
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5 Affordable Tweaks That Will Make Your Outfit Look On-Trend This Summer
Look instantly of-the-moment.
By Judith Jones
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The Complete Capsule: Our List of the Best Basics Money Can Buy
The ultimate shopping list.
By Emma Spedding
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I'm in My Elegant Era—6 "Trendy" Things I'm Leaving Behind This Summer
And the sophisticated items replacing them.
By Anna LaPlaca
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I Have Classic Style—11 Anti-Trend Pieces I Come Back to Every Single Summer
True staples.
By Maxine Eggenberger
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Loewe's Tank Top Is Back in Stock—I Still Think It's a Smart Buy
I want it more than ever.
By Emily Dawes
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Denim
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I Wear Jeans Daily—13 Fresh Ways I'm Styling Them for Autumn 2025
Bookmark this page.
By Emily Dawes
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Every Fashion Person I Know Raves About These Jeans—These Are the Best Pairs for Style and Fit
Our editors wear them a lot.
By Allyson Payer
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I'm 5'2", and Zara Jeans Are By Far My Favourite on the High Street
Denim-obsessive approved.
By Marina Avraam
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This Jeans-and-Sandal Formula Is the Key to Looking Polished All Summer
I'm convinced.
By Natalie Munro
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7 Cool Jeans Outfits to Break You Out of Your Style Rut This Summer
It happens to the best of us.
By Maxine Eggenberger
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Fashion People Can't Stop Wearing This Specific Jeans Colour RN (Clue: It's Not Blue, Black or White)
It's way cooler, IMO.
By Brittany Davy
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I Always Thought This Jeans Style Was More Elegant Than Wide-Leg or Skinny—Now, Fashion People Agree
Elegant outfit ideas incoming.
By Brittany Davy
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Still Over Skinny Jeans? This Elegant Denim Trend Is Making a Major Comeback for Autumn
Get ready.
By Michelle Scanga
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I'm Not a Betting Woman, But I'm Sure Everyone Will Wear This Jeans Trend With Loafers This Week
I'm sure of it.
By Natalie Munro
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Every Fashion Person I Know Buys This Exact Pair of Levi's Jeans
A forever staple.
By Maxine Eggenberger
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Dresses
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I'm a Fussy 4'11" Fashion Editor—16 Dresses I Genuinely Recommend for Petite Frames
You can trust me.
By Jazzria Harris
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Trust Me, I've Tried Them All—This Is Where You'll Find the Chicest Petite Dresses
I'm 5'2", for the record.
By Emily Dawes
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You Might Be Sceptical, But This Divisive Dress Trend Is Making a Comeback for 2025
I'm here for it.
By Brittany Davy
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Sorry to My Jeans—This Easy, Throw-On Dress Has My Full Attention
And to think I wrote it off as "dated".
By Imani-Nia Francis-Tsolaki
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This Is the One Dress Detail That's Taking Over Our Feeds Right Now—We Are Utterly Hooked
It's the finishing touches that matter.
By Humaa Hussain
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I Looked Through Thousands of H&M Dresses—These Are the Best Styles for 2025
You're so welcome.
By Maxine Eggenberger
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It's Official: These Are the 13 Most Popular Reformation Dresses Right Now
We can see why.
By Emily Dawes
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FYI: Fashion People Across Europe Are Wearing This Elegant Dress Style On Repeat Right Now
Audrey Hepburn was famously a fan.
By Bébhinn Campbell
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I’m Attending 3 Weddings, 2 Baby Showers and a Family Reunion—I'm Relying on These Comfy Dresses to Get Me Through
*Alexa, play the bridal march*
By Humaa Hussain
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If I've Learnt Anything So Far This Summer, It's That This Once-Dated Dress Style Is Back in a Big Way
I'm sold!
By Imani-Nia Francis-Tsolaki
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Handbags
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This New High-Street Bag Will Have Everyone Asking You Where It's From (to the Point of Being Annoying)
Trust me: It will be sold out before autumn.
By Brittany Davy
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Ask Anyone Who Follows Trends and They'll Tell You This Is the One Bag Style to Know for Autumn
It's equal parts practical and stylish.
By Harriet Davey
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I'm Over Ostentatious Designer Bags—11 Low-Key Styles That Say "I'm in the Know"
They're all on our wish lists.
By Emily Dawes
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Every Fashion Person I Know Agrees: These 11 It Bags Are Elegant, Cool and Certified Future Classics
They all have one thing in common…
By Emily Dawes
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Trust Me: This Designer-Looking High-Street Bag Is About to Be Autumn 2025's It Buy
It will be sold out by August.
By Brittany Davy
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I Have Designer-Level Taste in Bags, But This More Affordable It Style Has Impressed Me
Spotted in London, Paris and Stockholm.
By Florrie Alexander
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Classic, Elegant and Incredibly Chic—This French Handbag Brand Will Never Go Out of Style
Oui, oui!
By Jess Kelham-Hohler
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'00s Handbag Trends Were Elite—5 Chic Styles I'm Suddenly Seeing Everywhere Again
And I'm not mad about it.
By Harriet Davey
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Old Céline Fans, Rejoice! This Iconic Bag Is Back, and I Know How You Can Get Your Hands on It
Move over, Chloé Paddington...
By Ava Gilchrist
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The Elegant It Bag Every Fashion Editor and Stylish Celebrity Wants on Their Arm for Autumn
I'm already starting to see it everywhere.
By Imani-Nia Francis-Tsolaki
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Jewellery
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Why This Iconic 50-Year-Old Bracelet Is Still as Popular as Ever
From A-listers to fashion editors, everyone wants to own one.
By Elinor Block
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I've Done the Research—Everyone's Wearing These 5 Expensive-Looking Jewellery Trends Right Now
Pieces you'll wear and love forever.
By Humaa Hussain
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People Always Assume My Bracelets Are Designer, But My Favourite Is Now £10 on Amazon
Someone asked me if it was Cartier.
By Maxine Eggenberger
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No Lie—My Chic, Expensive-Looking Earrings Are Actually From Amazon
Compliment-inducing accessories.
By Maxine Eggenberger
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Found: The Chic Jewellery Trend That Will Instantly Elevate Your Basic White Tees and Tanks
You're going to love it as much as I do.
By Bébhinn Campbell
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Look Closely—Every Cool Girl Is Wearing This Jewellery Trend
It's a part of all my best outfits.
By Natalie Munro
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I’m a Jewellery-Obsessed Fashion Editor—These Chic Pieces Are Elevating My Summer Outfits
I'm wearing them on repeat.
By Rebecca Rhys-Evans
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Elite Dressers Can’t Stop Wearing This Specific Jewellery Trend—You May Recognise It From 2012
Don't come at me!
By Nicole Akhtarzad Eshaghpour
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Absolutely Everything You Need to Know Before You Get a Helix Piercing (From Someone Who Learnt the Hard Way)
I'm already planning my next one.
By Mollie Burdell
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Who Needs Tennis Bracelets? 7 Classy Summer Jewellery Trends I’m Wearing Instead
Time to shine.
By Ava Gilchrist
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Jumpers and Sweaters
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I Just Tried the High Street's Best Striped Polo Shirts—These 5 Stood Out
Miu Miu aesthetic on an M&S budget.
By Imani-Nia Francis-Tsolaki
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Spring Has Arrived in London—5 Chic Jumper Outfits I’ll Be Wearing in Place of Coats
Chic and practical in equal measure.
By Brittany Davy
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H&M Does This Classy Spring Staple Better Than Anywhere Else on the High Street
Fifteen that will sell out quickly.
By Natalie Munro
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This Trending Cardigan Is the Key to Looking Classy and Earning Compliments This Spring
It will make your outfits look so elegant.
By Brittany Davy
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I Always Reach for Knitwear in This Elegant Colour When I Want to Look Classy—5 Ways I'm Wearing It Now
A surefire way to look put-together.
By Katie Sims
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I’m Bored of My Black Knitwear—These 7 Expensive-Looking Colours Are Much Trendier
Add some interest.
By Brittany Davy
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The Arket Jumper Every Fashion Person Owns Has Just Come Back In Stock
Dreams do come true.
By Natalie Munro
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Well-Dressed Londoners Have Claimed This Parisian Knitwear Trend as Their Own This Winter
It's so French.
By Natalie Munro
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Icons Only: The Fashionable History of the Argyle Sweater
From Scotland to Hollywood.
By Emma McCarthy
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Wearing This Trending Jumper Will Make You Look “I Own a Chalet in Aspen” Rich
For on or off the slopes.
By Brittany Davy
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Lingerie
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These 16 Backless Bras Are the Secret to Wearing Tricky Halterneck Tops and Open-Back Dresses
You wouldn't even know they're there.
By Ava Gilchrist
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I'm Fussy When It Comes to Bras—Here Are 11 Brands That Look as Good as They Feel
To suit all cup sizes.
By Harriet Davey
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The 12 Best Strapless Bras of 2025, According to Editors and Real Reviews
Someone had to find them.
By Elinor Block
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The Clever Thongs, Waist-Nippers, Tights and Shapewear Celebs Actually Wear
Officially the best in the business.
By Ava Gilchrist
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Italian Women Have Been Wearing This Beautiful Lingerie Brand for Over 60 Years
So pretty.
By Maxine Eggenberger
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Our Bra-Size Calculator Is a Thing of Genius and Makes At-Home Measuring So Easy
Find your perfect fit in less than five minutes.
By Elinor Block
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25 Shapewear Staples That Come With 5-Star Reviews as Standard
These are the pieces to invest in.
By Eva Thomas
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We Asked The Experts—These Are the 5 Most Influential Lingerie Trends for 2024
Underwear as good as outerwear.
By Remy Farrell
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I'm on the Lookout for Sexy But Comfy Bras–Here Are 21 I Can't Choose Between
So pretty.
By Harriet Davey
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Backless Dresses Look 100 Times Better With This Bra Involved
Reviews don't lie.
By Maxine Eggenberger
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Luxury
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Trust Me—These Are the Only Luxury Items Worth Shopping for Autumn 2025
Smart investments.
By Emily Dawes
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I'm an Editor Who's Hard to Impress—9 Chic New Pieces That Get a "Yes" From Me
A perfectionist's edit.
By Maxine Eggenberger
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I Want to Look Elegant and Classy 24/7—These Are the 11 Timeless Brands I'm Into
From Arket to The Row and back.
By Maxine Eggenberger
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I'm a Seasoned Shopping Editor—17 New-In Buys That Stopped Me in My Tracks
Only worthwhile finds.
By Emily Dawes
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The Luxury News Bulletin: Everything Happening in the World of Style This Month
Things to get excited about.
By Rebecca Rhys-Evans
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How Unique! The Indie-Luxury List of Brands and Buys You Don't Know Yet
I'm doing the honourable thing by not keeping them to myself.
By Ava Gilchrist
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Raffia, Crochet and Canvas—Summer's Bags Have Arrived, and I've Ranked the Best Luxury Buys
Worthwhile picks only.
By Florrie Alexander
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Sumptuous Suede, Soft Layers and Elegant Accessories—What Luxury Looks Like for Autumn 2025
The smartest investments.
By Emily Dawes
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People Always Compliment My Outfit When I Wear This Entry-Level Designer Item
Spoiler: It's not a bag.
By Maxine Eggenberger
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Overnight, These Became Fashion's Most Wanted Sandals for Summer 2025
The Row lovers, listen up.
By Nikki Chwatt
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More From Shopping
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I’m a Sleek Minimalist—These 27 Zara and H&M Pieces Fit Into My Forever Wardrobe
A minimalist's dream.
By Marina Avraam
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I'm 5'2", and Zara Jeans Are By Far My Favourite on the High Street
Denim-obsessive approved.
By Marina Avraam
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I'm 53 and Exclusively Wear Flat Shoes—I'll Never Retire These 8 Styles
Insights straight from a fashion expert.
By Tracey Lea Sayer
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Zara's in Autumn Mode and so am I—17 Pieces That'll Be Impossible to Find Come September
You won't want to pause on these.
By Maxine Eggenberger
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Ask Anyone Who Follows Trends and They'll Tell You This Is the One Bag Style to Know for Autumn
It's equal parts practical and stylish.
By Harriet Davey
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The Extremely Pretty Trouser Trend Tempting Me to Quit Jeans and Black Trousers
And that's saying something.
By Imani-Nia Francis-Tsolaki
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French Women Must Be Over Sandals—They’re All Wearing This Closed-Toe Shoe Instead
A mass exodus.
By Natalie Munro
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6 Autumn Shoe Colours That'll Make You Look Elegant, Rich and Like You've Got Your Life Together
Honestly, they're that chic.
By Maxine Eggenberger
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