High Street
The most high-end of looks don't need to cost the world, especially with our round-ups of the best budget and high-street fashion.
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My 58-Year-Old Mum and I Went to Zara, H&M and COS—We Both Loved These 15 Expensive-Looking PiecesTranscending generations.
By Poppy Nash
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From Dresses to Handbags, I've Handpicked 21 New-In Pieces Just in Time for PaydayTreat yourself—you've earned it.
By Remy Farrell
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It's Official: H&M's Expensive-Looking Minimalist Collection Is All I'm Wearing This AutumnWell done; I want it all.
By Emily Dawes
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I Gasped—Zara and H&M Just Dropped the Most Elegant Minimalist Autumn CollectionsPeek at an editor's wish list.
By Maxine Eggenberger
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I Set Myself a Strict Autumn Budget—These Under-£150 High Street Buys Look Triple The PriceA very luxe-looking list.
By Florrie Alexander
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Of All the Jeans I've Tried On, I Always Come Back to COS's Best StylesFit and sizing guidance included.
By Florrie Alexander
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Zara Is an Expert in Expensive-Looking Autumn Colour Trends—6 Shades That Are Going to Sell FastSeriously good shades.
By Imani-Nia Francis-Tsolaki
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The 9 Most Expensive-Looking Pieces on the High Street This WeekHandpicked by an editor.
By Florrie Alexander
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COS Just Quietly Dropped All of Autumn 2026’s Major Knitwear Trends—These 5 Will Sell Out FirstIt's time to get cosy
By Brittany Davy
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My Best Friend Asked Me to Create Her An Expensive-Looking Autumn Capsule—I Sent Her These 7 Affordable BuysIf you want to look elegant and expensive this autumn, here are the seven affordable staples to shop.
By Brittany Davy
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Minimalism Is Alive and Well: 30 Exquisitely Chic Autumn Buys From COS, Zara and Massimo DuttiQuite the line-up.
By Emily Dawes
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I Secretly Tried On Marks and Spencer's LFW Collection Before It Hit the Runway—9 Pieces Selling FastA ready-made autumn capsule.
By Florrie Alexander
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Sienna Miller Just Wore the Elegant High-Street Coat I Predict Will Sell Out Before OctoberAn instant classic.
By Florrie Alexander
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I Gasped When I Saw These 9 Elegant, Minimalist Jackets in Zara, H&M and COSPared-back perfection.
By Imani-Nia Francis-Tsolaki
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Zara’s Cult Windbreakers Are Back—9 Styles I Predict Will Be Everywhere This AutumnMade for transitional weather.
By Florrie Alexander
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17 Anti-Trend Items From H&M That Have Me and My 57-Year-Old Mum HookedA ready-made capsule.
By Poppy Nash
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I’m Updating My Autumn Knitwear on a Budget—9 Premium-Looking Zara Buys on My Wish ListIf you thought they were designer, I wouldn't blame you.
By Brittany Davy
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I Check Zara Every Day—15 New Pieces I Predict Will Sell Out FirstJust so good.
By Maxine Eggenberger
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H&M Just Quietly Dropped the Most Expensive-Looking Early Autumn StaplesInsider tips.
By Emily Dawes
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I'm Building the Most Expensive-Looking Autumn Wardrobe to Date—9 H&M Buys Making It EasyThey won't stay in stock for long.
By Florrie Alexander
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I'm Updating My Autumn Wardrobe On a Budget—9 Zara, H&M and COS Buys On My Wish ListBlink and you'll miss them.
By Florrie Alexander
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15 Elegant New Buys From COS, Massimo Dutti and Reformation That Could Pass for DesignerA luxe-looking list.
By Remy Farrell
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H&M Just Perfected the 5 Colour Trends That Make Autumn Dressing Instantly ElegantFrom cobalt blue to slate grey.
By Florrie Alexander
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Zara, H&M and COS Quietly Dropped the Most Expensive-Looking Minimalist Edit—9 Pieces Selling Out FastYou won't survive autumn without it.
By Imani-Nia Francis-Tsolaki
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H&M Quietly Dropped the Most Expensive-Looking Autumn Edit—9 Elegant Pieces Already Selling FastFrom luxurious cashmere to staple denim.
By Florrie Alexander
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If You Thought These New H&M Buys Were Designer, I Wouldn't Blame YouIt's an easy mistake to make.
By Emily Dawes
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15 Expensive-Looking Pieces From H&M, Mango and COS Everyone Will Mistake for DesignerNo one's gonna know.
By Maxine Eggenberger
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I Just Spotted 5 Trends at H&M That Will Make Your Autumn Wardrobe Instantly More ElegantHigh-end trends, high-street price.
By Brittany Davy
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I've Found Them—9 Viral Zara Buys That Are Going to Sell Out Before September ArrivesSeason-defining buys.
By Florrie Alexander
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So Many Outfits Call for a Classic White Tee—Here's the Only One I RecommendA high-street gem.
By Florrie Alexander