Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
The Latest
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My NYC Winter Wardrobe Needs an Overhaul—66 Cute and Cozy Arrivals I'm Considering
Fleece! Faux Fur! Shearling!
By Natalie Gray Herder
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*Gasp* Shopbop is Having a Sneaky Designer Sale—Here’s What We’re Buying
Up to 30% off.
By Judith Jones
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Shop 30 of This Week's Best New Arrivals
Before all your friends do.
By Nicole Akhtarzad Eshaghpour
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If You're Landing at the Airport in Paris, Swap Your Tourist-y Hoodie For This Elegant Coat Trend
Never look frumpy traveling ever again.
By Kerane Marcellus
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I Only Give What I'd Want to Receive—60 Unique and Brag-Worthy Gifts to Shop RN
It's gift-giving 101.
By Aniyah Morinia
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From Paris Hilton to Addison Rae, Hollywood Royalty Is Loyal to This Controversial Winter Boot Trend
They're back.
By Ana Escalante
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I'm Chronically Browsing Nordstrom's New Arrivals—11 Elegant Winter Finds That Live Rent-Free in My Head
Chic scarves. Chic knits. Chic everything.
By Josephine Hadjiloucas
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In 2026, This Specific Detail Will Keep Ballet Flats From Looking Dated
As seen on Maya Hawke.
By Eliza Huber
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Celebrity
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If You're Landing at the Airport in Paris, Swap Your Tourist-y Hoodie For This Elegant Coat Trend
Never look frumpy traveling ever again.
By Kerane Marcellus
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In 2026, This Specific Detail Will Keep Ballet Flats From Looking Dated
As seen on Maya Hawke.
By Eliza Huber
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Forget Classic Ballet Flats—Women in L.A. Know These Controversial Shoes Make Boring Basics 10 Times Cooler
It's a freaky but stylish trend.
By Kerane Marcellus
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Sorry, Blanket Scarves: Dakota Johnson's Replacement Is the Secret to Elegant Outfits When It's 30º or Lower
The easiest (and chicest) trick in the book.
By Eliza Huber
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How to Style Knee-High Boots Like Kate Middleton and Jennifer Lopez
Your definitive guide.
By Erin Fitzpatrick
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If You Want to Look Elegant Instead of Sporty in Leggings, This Is the Winter Trend You Need to Wear
Take J.Lo's unspoken advice.
By Allyson Payer
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Spotted in Tokyo: Every Naturally Skilled Dresser's Go-To Cure for Winter Denim Fatigue
Bored of jeans? Try these.
By Eliza Huber
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Forget Sequins and Pumps—This Margot Robbie Holiday Party Outfit Is Going on Our Mood Boards Instead
Copying it immediately.
By Tara Gonzalez
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The 2025 Gen Z Best Dressed List: See the Stars Defining a New Era of Style
The best of the best.
By Ana Escalante
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You're About to Be Seeing a Lot of Spike Fearn
A new charming and talented It Brit has entered the chat.
By Jessica Baker
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Outfit Ideas
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Everything I Would (and Wouldn't) Wear to the Nutcracker Ballet as a New Yorker
Cosigned by former ballerinas and fashion editors.
By Anna LaPlaca
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Every Low-Budget, High-Taste Outfit Formula Fashion People Will Be Wearing Straight Into 2026
Here's your guide to looking trust fund–level rich.
By Nikki Chwatt
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Move Over, Sweatpants—Chic Frequent Flyers Always Wear These Travel Outfits Instead
From soft pants to quilted jackets.
By Kristen Nichols
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7 New Adidas Sneakers The Fashion Set Is Snatching Up Quickly
Fun colorways that are bound to sell out.
By Natalie Gray Herder
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5 All-Black Winter Outfits That Are the Antithesis of Basic
And so elegant.
By Iris Goldsztajn
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3 Low-Effort Winter Outfits I'm Copying From Women in Stockholm, Oslo, and Amsterdam
No plane ticket required.
By Iris Goldsztajn
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5 Fall and Winter Trends I'm Plagiarizing From Lucy Williams, Aimee Song, and Camille Charrière
Which one is more your vibe?
By Iris Goldsztajn
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When You Wear a Puffer Coat This Winter, Wear It Like This, This, and This
Effortless and cozy.
By Michelle Scanga
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No More Neutrals! 4 Fun Outfit Ideas for When You're Sick of Beige
Inspo ahead.
By Iris Goldsztajn
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This Is the It-Girl Way to Wear a Fancy Dress During the Day
It's so easy and chic.
By Kerane Marcellus
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Shopping
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My NYC Winter Wardrobe Needs an Overhaul—66 Cute and Cozy Arrivals I'm Considering
Fleece! Faux Fur! Shearling!
By Natalie Gray Herder
-

*Gasp* Shopbop is Having a Sneaky Designer Sale—Here’s What We’re Buying
Up to 30% off.
By Judith Jones
-

Shop 30 of This Week's Best New Arrivals
Before all your friends do.
By Nicole Akhtarzad Eshaghpour
-

From Paris Hilton to Addison Rae, Hollywood Royalty Is Loyal to This Controversial Winter Boot Trend
They're back.
By Ana Escalante
-

I'm Chronically Browsing Nordstrom's New Arrivals—11 Elegant Winter Finds That Live Rent-Free in My Head
Chic scarves. Chic knits. Chic everything.
By Josephine Hadjiloucas
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I'm Known for Spotting It Bags—This New Style Is Poised to Reach Cult Status in 2026
Elsa Hosk, Amelia Gray, and Iris Law already own it.
By Nikki Chwatt
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From Nightgowns to Pointelle Sets—6 Fashion Editors on the Pajamas They Swear By
Our favorites.
By Audry Hiaoui
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I Shop for a Living—Here's Each Coach Piece Worth Giving, Starting at $53
Let me help you buy some gifts!
By Chichi Offor
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Everyone I Know Low-Key Raves About This Activewear Brand, so I Tried It for Myself—Now I'm Obsessed
Soft, comfortable, and elevated.
By Judith Jones
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Uniqlo's Basics Are Perfect for That 2026 Wardrobe Refresh—I Like These
From cute sweaters to everyday denim.
By Chichi Offor
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Trends
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6 Winter Accessories That Immediately Exude Wealth
If I see you wearing one of these items, I know you *get it*.
By Anna LaPlaca
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I Live in NYC But Just Got Back From Paris—These Are the 6 Winter Trends I've Spotted in Both Cities
They're internationally chic.
By Kerane Marcellus
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I'm a Fashion Editor—6 Elegant Shoe Color Trends I'm Buying This Winter and 6 I'm Skipping
Take note.
By Nikki Chwatt
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*Not* Black—6 Legging Color Trends Everyone Everywhere Will Be Wearing in 2026
Everything you need to know about wearing leggings next year, all in one place.
By Eliza Huber
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I Use Ski Trips as an Excuse to Wear Chic Outfits—Here's What I'd Pack
It's officially (après) ski season.
By Sasha Mironer
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Everyone With Good Taste Is Warming Up Their Fall Outfits With This Cozy Trend
Shop our favorite faux-fur jackets and coats.
By Iris Goldsztajn
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Every Cool 2026 Outfit Will Include This Specific Accessories Trend, and I Found the 4 Best Looks
It's giving fresh.
By Courtney Falsey
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If You're Going to Wear Leggings to the Airport in 2026, Pair Them With This Expensive-Looking Shoe
It's giving aspirational.
By Courtney Falsey
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6 Trends All the Cool Girls Will Be Wearing in 2026 Were Just Revealed at the Chanel Métiers d'Art Show in NYC
Live from New York, it's Matthieu Blazy's Chanel.
By Allyson Payer
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More Viral Than a Puffer Coat or XL Scarf: The $15 Winter Staple Every Savvy New Yorker Is Buying
Japanese women swear by it.
By Ana Escalante
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More From Fashion
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6 Winter Accessories That Immediately Exude Wealth
If I see you wearing one of these items, I know you *get it*.
By Anna LaPlaca
-

From Nightgowns to Pointelle Sets—6 Fashion Editors on the Pajamas They Swear By
Our favorites.
By Audry Hiaoui
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I Travel From L.A. to Paris Frequently for Work—This Is the Capsule Wardrobe I Pack to Look Chic
The strategy: Less is more.
By Bobby Schuessler
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Everyone I Know Low-Key Raves About This Activewear Brand, so I Tried It for Myself—Now I'm Obsessed
Soft, comfortable, and elevated.
By Judith Jones
-

Sorry, Blanket Scarves: Dakota Johnson's Replacement Is the Secret to Elegant Outfits When It's 30º or Lower
The easiest (and chicest) trick in the book.
By Eliza Huber
-

I Shop for a Living—Here's Each Coach Piece Worth Giving, Starting at $53
Let me help you buy some gifts!
By Chichi Offor
-

How to Style Knee-High Boots Like Kate Middleton and Jennifer Lopez
Your definitive guide.
By Erin Fitzpatrick
-

Uniqlo's Basics Are Perfect for That 2026 Wardrobe Refresh—I Like These
From cute sweaters to everyday denim.
By Chichi Offor
-