Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
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I Just Got Back From Copenhagen—These Are the 8 Scandi Brands Everyone Was *Actually* Wearing
The best of the best.
By Ana Escalante
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Texas! Palm Springs! Nashville! I've Been to Them All—These Are the Jeans I Saw Cool People Wear With Cowboy Boots
Breaking news from the Wild, Wild West.
By Sierra Mayhew
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I Think These Cute Under-$50 Basics Would Look Stellar With Jeans, Skirts, and Sweaters
Chic, affordable finds.
By Josephine Hadjiloucas
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Wake Up—Abercrombie Just Launched A Secret Sale: 9 Chic Pairs of Jeans to Shop Now
Score up to 40% off jeans and so much more.
By Chinazor "Chichi" Offor
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If You Want to Look Like You Pay for a Stylist, Wear These 5 Looks From Banana Republic's Latest Campaign
If you consider yourself a fashion person, these are must-sees.
By Josephine Hadjiloucas
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What a French Woman Wears When She Doesn't Want to Be Noticed (But Still Wants to Look Good)
Tips and insight straight from a French writer and editor.
By Eugénie Trochu
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Sorry, LBDs—Sophisticated Women in Paris Are Ousting Basic Dresses for This Opulent Alternative
You won't find a prettier dress trend anywhere else.
By Eliza Huber
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She Won: Kendall Jenner Is the First It Girl to Wear This Major Spring Color Trend in 2026
*Not* on the red carpet, that is.
By Allyson Payer
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In Paris, Cigarette Jeans Are in Heavy Rotation—Wear Them With This Anti-Trend Shoe to Look Like a Local
It's a match made in heaven.
By Nikki Chwatt
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My 56-Year-Old Mom Wants a Chic Closet Refresh—7 Nordstrom Must-Haves I Sent Her Way for Under $576
You'll want to see these.
By Josephine Hadjiloucas
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I've Taken Stock, and These Are the Only 6 Jeans You Need
A denim expert shares her essentials.
By Jane Herman
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If My Luggage Were Lost, I'd Repurchase These 9 Basics Immediately
Yes, they're that good.
By Allyson Payer
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I'm Curating a Winter Loungewear Wardrobe—These 31 Finds Are So Cozy
For when it's too cold to go outside.
By Audry Hiaoui
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8 Things to Buy From Zara in February for Better Outfits and More Compliments
Don't wait—add these to your cart.
By Ruby Ford-Dunker
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The 2026 Award Shows Are Making One Thing Clear: Classic Jewelry Is Back
Simple lines, cocktail watches, white metals, and brooches prove that restraint is setting the tone this year.
By Trang Trinh
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They've Arrived: The 8 Designer It Bags of 2026
The silhouettes that are already shaping 2026 fashion.
By Anna LaPlaca
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Sorry to My Old Preppy Cardigans—This Is the Elevated Style Fashion People Won't Stop Wearing
Seven years later, the trend is still going strong.
By Ruby Ford-Dunker
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Tops Can Be Fun Too—31 Fringe, Velvet, and Sequin Options With Main Character Energy
Stop letting only skirts, dresses, and coats have a good time.
By Eliza Huber
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If You Like Parke, Then You'll Love These 7 Brands in 2026
Polished loungewear and wardrobe staples.
By Michelle Scanga
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This Is the Most Expensive-Looking Denim Style for 2026
Do you own it?
By Michelle Scanga
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Swoon: Margot Robbie Gave Jacob Elordi a Chic Wuthering Heights Gift—Here's the Hidden Symbolism
So thoughtful.
By Erin Fitzpatrick
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I Shop All Day for a Living—These Are the Coolest Things I've Seen This Month
I can't stop thinking about them.
By Nicole Akhtarzad Eshaghpour
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Bow Heels: The Spring Shoe Trend That Makes Outfits Cooler and Prettier
See the celeb proof.
By Allyson Payer
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I'm Seriously Impressed By These 24 Winter Arrivals From Shopbop, J.Crew, SSENSE, and Quince
New-in cashmere, coats, and coveted accessories.
By Natalie Gray Herder
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Leopard! Zebra! Snake! 10 Bold, New Adidas Colorways Destined for Sold-Out Territory
The leopard-print Japan shoes need to be mine.
By Natalie Gray Herder
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I See This Low-Key Winter It Item on Every Cool Girl in NYC, But Dua Lipa Packed It for Paris
Paris meets NYC.
By Kerane Marcellus
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Want Smooth, Buttery Skin? These Body Lotions Earned Our Highest Recommendations
Trust me and my tightly curated list.
By Kaitlyn McLintock
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Wait, All the Fashion Sales Are So Good Right Now—25 Discounted Gems Worth Scooping Up From J.Crew, Gap, Aritzia, and More
I created a solid outfit idea from each sale.
By Jennifer Camp Forbes
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I'm a Fashion Expert—This Is Your Permission Slip to Buy These 5 Wearable Winter 2026 Trends
One of each, please.
By Jennifer Camp Forbes
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These 8 Gap Basics Will Be the Star of Your 2026 Highlight Reel
A+ finds.
By Josephine Hadjiloucas