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I Looked at Hundreds of New Arrivals—These Are the 7 Colors That Matter for Fall 2026Shop the shades inside.
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Just Saying, This Is the Only Fall Boot Color More Elegant Than Black, Burgundy, and TanBella Hadid gets it.
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The It Girls Have Gotten the Memo: Fall's Prettiest Shoe Color Trend Is HereLili Reinhart joins the club.
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If You Want Everyone to Know You're a Fashion Person, Wear These 2 Color Trends TogetherTake it from Daisy Edgar-Jones. It's that easy.
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3 Non-Basic Fall Colors Trending at Zara, Reformation, and J.CrewUnconventional and utterly cool.
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It Girls Already Know That This Is Now the Chicest Fall Shoe Color Trend to Wear With Black PantsOlivia Jade couldn't have said it (via her outfit) better.
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Don't Default to Black—These Colors Look Even Better With BurgundyThe possibilities are truly endless.
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If Parisians Wore Leggings Like It Girls in L.A. Do, They'd Choose This Expensive-Looking Color TrendJust as versatile as black leggings.
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5 It Girl–Approved Color Trends That Will Be Everywhere Come FallNeutrals? We don't know them.
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Not Black, Not White: This Is the New Neutral I'm Wearing for Fall 2026Butter yellow.
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Not Black Leggings—Hailey Bieber and Other It Girls Are Wearing This Chic Shorts Color to Pilates InsteadIt's prettier, too.
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How to Spot an It Girl in 2026: This Bag Color and This Pretty Heel TrendKaia Gerber is as It girl as it gets.
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I Always Thought My Brown Hair Looked Flat—5 Ways I'd Add Chocolate Dimension This FallPlus, how to preserve your highest-quality color all season long.
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Don't Buy More Blue Jeans Until You See the Denim Color Trend That It Girls Are Wearing With LoafersIt'll be everywhere this fall.
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And Now, a Tightly Curated Edit of the Chicest Pre-Fall Pieces in Fall's #1 Color TrendFrom COS to Toteme.
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Suddenly, All the Coolest Fashion People Are Wearing These 2 Specific Swimwear ColorsShop our favorite styles.
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Bored of White Tees? This Alt Color is Making the Rounds on Cool People in Copenhagen and LondonWith skirts, jeans, and drawstring pants.
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Spotted on Every It Girl This Summer: The Pretty Color Trend That Knocked Butter Yellow to Second PlaceIt doesn't take much to see why.
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Even Elegant Dressers Are Suddenly Choosing This "Wild" Shoe Trend Over Black Pumps and Ballet FlatsSofia Richie Grainge is one of them.
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If You Want to Look Chicer This Fall, Buy a Pair of Pants and a Pair of Jeans in This ColorTrust me now; thank me later.
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If You Want to Look Stylish and Surprising, Wear This Controversial Pant-and-Shoe Color PairingDon't even bother trying to guess what it is.
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The Secret to a More Interesting Wardrobe? Colors That Behave Like NeutralsMeet the "-ish" colors that bridge classic neutrals and brighter hues.
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Pause the All-White Attire—Chic Women Decided This Is the Hottest New Color Trend for Summer 2026Turn the saturation all the way up.
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Looking Like a Fashion Person RN Is as Easy as Wearing These 2 Chanel-Approved Colors TogetherGracie Abrams got the memo loud and clear.
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Not Purple, Not Yellow—Meet the Color Trend Quietly Entering Every Chic Woman's Summer WardrobeAs seen on Alexandra Leclerc, Devon Lee Carlson, Addison Rae, and more.
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Not Black—the 2026 Dress Trend People in France Are Wearing With Black and White HeelsSpotted at the Jacquemus show in L'Île-Rousse.
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8 Fresh Color Trends I'm Spotting on Fashion People From London to L.A. This SummerStand out from the crowd.
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RIP to the White Tee—Wear This Unexpected Top If You Want to Dress Like a Fashion PersonIts BFFs are linen pants and denim shorts.
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Not Burgundy, Not Brown—Fall's Next It Shoe Color Trend Is Already HereThis is going to be everywhere by the end of August.
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The Summer 2026 Color Trend That Feels Even Cooler Than Butter Yellow, Ice Blue, and Royal PurpleIt's giving Brat summer all over again, in the best way.
