Allyson Payer
Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
-
The Trainer Colour Trend Everyone With Expensive Taste Is Buying
Including Lily Collins.
By Allyson Payer
-
Hold the Hoodies—Fashion People Are Wearing Sweatpants With This Elevated Basic Instead
Madelyn Cline is one of them.
By Allyson Payer
-
7 Flat-Shoe Trends Everyone Is Wearing in Europe
Cobblestone street approved.
By Allyson Payer
-
10 Stylish and Useful Things I Never Travel Without in the Winter
Cold-weather essentials ahead.
By Allyson Payer
-
Nicole Kidman Wore the Easy Heel Trend Every French Girl Wears With Skirts
Great minds think alike.
By Allyson Payer
-
Katie Holmes Just Wore the Pretty 2025 Colour Trend Fashion People Will Pair With Jeans
Take note.
By Allyson Payer
-
Katie Holmes Wore the Pretty 2025 Color Trend Everyone Will Pair With Jeans
Take note.
By Allyson Payer
-
Jennifer Lopez Wore the Rich-Looking Winter Trend French Women Always Wear Out at Night
Cozy.
By Allyson Payer
-
I'm a Picky 30-Something Fashion Editor—These 31 Gifts Would Impress Me
Check this list twice.
By Allyson Payer
-
Trust Me: These Are the Luxury Accessories That Are Actually Worth the Money
Forever pieces.
By Allyson Payer
-
33 Stylish Home Décor Gifts I'm Buying for My Friends With Chic Spaces
Even the pickiest will approve.
By Allyson Payer
-
Emma Stone Wore the Least-Annoying Denim Trend to Pair With Ankle and Knee Boots
Problem solved.
By Allyson Payer
-
Gigi Hadid Wore the Color Trend I Would've Never Worn With Black a Year Ago
I was wrong.
By Allyson Payer
-
Mary-Kate Olsen Just Wore This Quirky Flat-Shoe Trend With a Classic Mary-Kate Outfit
Another iconic Olsen look.
By Allyson Payer
-
8 Nineties Winter Trends That Are on the Verge of Going Viral
Is it 1994 or 2024?
By Allyson Payer