Beauty
Because fashion girls love beauty, too. Find every essential you need for the most stylish hair, skin, makeup, and nails.
The Latest
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Essie Revealed Its 20 Best-Selling Nail Colors of All Time—#1 Is Chic, Elegant, and Iconic
Any guesses?
By Erin Jahns
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If Misty Hills, Antique Candelabras, and Victorian Lace Had a Smell, It Would Be These 17 Haunting Perfumes
I'm 99.9% certain Ellen Hutter would wear these.
By Maya Thomas
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I Never Knew Which Blush Shades Actually Complemented My Skin Tone Until I Tried These 10
Makeup artists agree.
By Alyssa Brascia
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Dancer Isabella Boylston on Fighting Ballet Stereotypes, Content Creation, and Listening to Her Ankles
She's changing minds one performance and social media post at a time.
By Maya Thomas
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Hailey Bieber–Approved Skincare Devices, K-Beauty Staples, and More: 14 Products Quietly on Sale at Ulta RN
Prices start at $5.
By Alyssa Brascia
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Dull Skin? This French Face Mask Works Better Than an Oxygen Facial—My Photos Are Proof
"OMG, your skin."
By Jamie Schneider
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If One of These 11 Powder Blushes Is in Your Makeup Bag, Beauty Editors Will Know You Have Good Taste
Yep, it's true.
By Kaitlyn McLintock
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It's Official: Dua Lipa's Red Halo Nails Are the Coolest Way to Wear a Fall-to-Winter Manicure
It's simple and chic.
By Kaitlyn McLintock
 
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Fragrance
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If Misty Hills, Antique Candelabras, and Victorian Lace Had a Smell, It Would Be These 17 Haunting Perfumes
I'm 99.9% certain Ellen Hutter would wear these.
By Maya Thomas
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Sephora Has 1700+ Fragrances—This Celeb-Loved Hidden Gem Is My Favorite
Psst: It's also on sale RN.
By Emma Walsh
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Lush, Spicy, and Unexpectedly Edgy—Masculine Rose Perfumes Are Suddenly on the Rise
A cool new chapter for the classic floral.
By Jamie Schneider
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Not Cherry, Not Citrus: The Crisp, Juicy Perfume Everyone With A+ Taste Is Wearing This Fall
There's nothing sweeter.
By Maya Thomas
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The Tom Ford Bible Told Me to Layer These Two Unexpected Perfumes—Now, I Can't Stop Spraying Them
The chicest combination of all time.
By Jamie Schneider
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Scent Experts Say These 4 Major Fragrance Trends Will Define 2025
From genderless scents to yuzu and beyond.
By Kaitlyn McLintock
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Model Paloma Elsesser on the Complex Perfume That Turns Heads and the Exfoliator That Makes Her Skin Feel Brand-New
Plus, her favorite splurge-worthy beauty treatments.
By Jamie Schneider
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18 Mouthwatering Gourmand Perfumes That Will Have People Saying, "Wow, You Smell Incredible"
I'm obsessed with these scents.
By Maya Thomas
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Finally, I Found a Fragrance Brand That Matches My Witchy-Girl Energy
Utterly spellbinding.
By Alyssa Brascia
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"Mouthwatering," "Incredible," "Heavenly": 13 Perfumes That Earn Compliments From Everyone We Know
Prepare to stop people in their tracks.
By Jamie Schneider
 
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Hair
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NGL, I Rolled My Eyes at the Idea of Scalp Scrubs Until *This* One Completely Transformed My Hair
I can't go without it now.
By Shawna Hudson
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I'm Constantly Toying With the Idea of Curly Bangs… 16 Styles I've Texted to My Hairstylist
You could say I'm a little obsessed.
By Jamie Schneider
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If You Want Bouncy Hair and a Thriving Scalp, Consider Adding This Shampoo to Your Next Washday
Your strands will thank you.
By Maya Thomas
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The Victoria’s Secret Fashion Show Brought Back the Bombshell Blowouts—With a Sleek 2025 Upgrade
Take a peek.
By Jamie Schneider
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It's Officially Dry, Itchy Scalp Season—13 Soothing Shampoos and Conditioners Derms and Editors Swear By
Healthier hair ahead.
By Sarah Yang
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I'm a Beauty Director Who Had *Extremely* Damaged Hair—16 Products That Work Miracles
Magic, bottled.
By Erin Jahns
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From L.A. to Oslo: These Elegant and Expensive-Looking Hair Trends Will Define 2025
Including "expensive espresso" and "Prada bobs."
By Kaitlyn McLintock
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My Friends Always Ask Me How I Get My Hair So Glossy—This Shine Treatment Is the Key
Plus, more glass-hair givers from $10.
By Alyssa Brascia
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Of All the Sulfate-Free Shampoos, Trichologists Say These 17 *Actually* Belong in Your Washday Lineup
Dry, damaged strands will be a thing of the past.
By Maya Thomas
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I Was Blonde for 30 Years—These Are the Only Purple Shampoos and Conditioners I Recommend
I have some experience.
By Erin Jahns
 
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Makeup
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I Never Knew Which Blush Shades Actually Complemented My Skin Tone Until I Tried These 10
Makeup artists agree.
By Alyssa Brascia
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If One of These 11 Powder Blushes Is in Your Makeup Bag, Beauty Editors Will Know You Have Good Taste
Yep, it's true.
By Kaitlyn McLintock
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I'm All About Effortless Beauty—17 Low-Effort, High-Impact Items to Shop During Sephora's Savings Event
These are my foolproof picks.
By Kaitlyn McLintock
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Kiss Your Primer Goodbye—These 8 Cream Eye Shadows Are All You Need for 5-Minute Makeup That Lasts
IMO, they're massively underrated.
By Shawna Hudson
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I've Never Been a Colored-Eye-Shadow Girl, But This Futuristic Launch Changed Me
I'm stunned.
By Shawna Hudson
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Wait, This Sneaky Bluemercury Sale Is Incredible… Everything I’m Eyeing From La Mer to Tom Ford to Hourglass
Too good to pass up.
By Jamie Schneider
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I Firmly Believe Makeup Primers Shouldn't Cost Over $17—the 11 Smoothest Drugstore Gems I've Tried
Plus, celeb MUA–approved picks.
By Alyssa Brascia
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My Most Complimented Eye Shadow Palette Has a New Edition, and It's Bound to Sell Out
It's probably going to break the internet.
By Shawna Hudson
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$4 and 8 Hours Later, Meet the Peel-Off Lip Stain That Stays Put All Day
Commute, work, dinner, repeat.
By Aniyah Morinia
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Makeup Artists Compliment My Makeup Whenever I Wear This Underrated Product
You'll never guess what it is.
By Erin Jahns
 
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Nails
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Essie Revealed Its 20 Best-Selling Nail Colors of All Time—#1 Is Chic, Elegant, and Iconic
Any guesses?
By Erin Jahns
 - 

It's Official: Dua Lipa's Red Halo Nails Are the Coolest Way to Wear a Fall-to-Winter Manicure
It's simple and chic.
By Kaitlyn McLintock
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I Searched Instagram for the Most Elegant Autumnal Pedicures—5 That Made Me Hit Save
Classic! Chic! Timeless!
By Kaitlyn McLintock
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My Milky-Pink Nail Polish Is So Perfect, People Assume It's a Custom Combo—Here's the Reveal
Hint: It was seen at Sandy Liang and the Victoria's Secret Fashion Show.
By Jamie Schneider
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8 French Tip Nail Designs That Are Autumn-Coded, Expensive-Looking, and so Easy to Copy
Plus, how to create them.
By Maya Thomas
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Hailey Bieber's Velvet Snowflake Manicure Is the Trend I'm Taking Straight to the Salon in November
Suddenly, I'm excited for winter.
By Alyssa Brascia
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It’s Time for a New Mani—“Chiffon” Nails Is Officially the Chicest Take on Classic Neutrals
Prepare to see it everywhere.
By Jamie Schneider
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Fall Nail Colors Take Up 87% of My Brain Space—These Chic Pedi Shades Are on My Roster Until Further Notice
Peak elegance, backed by experts.
By Jamie Schneider
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Cinnamon, Caramel, and Cocoa: I Have a Fixation on Rich and Sophisticated Brown Manicures RN
The best inspo pics (and the best shades).
By Kaitlyn McLintock
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I Asked Dua Lipa's Manicurist for Cool-Girl Nail Inspo—Apparently, the Wrong-Shoe Theory Is the Secret
These trends will define fall and winter.
By Alyssa Brascia
 
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Skin
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Dull Skin? This French Face Mask Works Better Than an Oxygen Facial—My Photos Are Proof
"OMG, your skin."
By Jamie Schneider
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My Dull, Dehydrated Skin Was Sending SOS Signals—This Derm-Loved Moisturizer Became the Solve
It deserves all the hype.
By Maya Thomas
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I'm a Celebrity Makeup Artist, and This Critical Skin-Prep Step Is Also the Most Commonly Missed
"Eye care is the new skincare."
By Ash K Holm
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Ready Your Wallet—These Lightning-Fast Ulta Beauty Deals Will Be Gone Before Black Friday
Trust me—you don't want to miss these.
By Shawna Hudson
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Smooth Skin During Winter Is the Biggest Flex—13 Bodycare Staples to Use Now for a Strong ROI
Worth the investment.
By Jamie Schneider
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Stubborn Acne, Begone! These 12 Spot Treatments Actually Work, Per Editors and Derms
Creams, gels, and patches we swear by.
By Maya Thomas
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Derms and Plastic Surgeons Agree: These 12 Neck-Firming Creams Are Incredibly Effective
I'm finally saying "see ya" to tech neck.
By Kaitlyn McLintock
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I'm Over 40 and Known for My Healthy, Glowing Skin—23 Skincare Staples I Love and Recommend
A deep dive into my current routine.
By Tennille Jenkins
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This Kylie Jenner–Loved Skincare Staple Instantly Soothes My Sensitive, Acne-Prone Skin
Now it's a must in my routine.
By Shawna Hudson
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Salicylic Acid Really Is *That Girl* If You're Breaking Out—These Expert-Approved Serums Reign Supreme
A true skin savior derms always recommend.
By Shawna Hudson
 
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More From Beauty
- 
- 

Kiss Your Primer Goodbye—These 8 Cream Eye Shadows Are All You Need for 5-Minute Makeup That Lasts
IMO, they're massively underrated.
By Shawna Hudson
 - 

I Searched Instagram for the Most Elegant Autumnal Pedicures—5 That Made Me Hit Save
Classic! Chic! Timeless!
By Kaitlyn McLintock
 - 

My Dull, Dehydrated Skin Was Sending SOS Signals—This Derm-Loved Moisturizer Became the Solve
It deserves all the hype.
By Maya Thomas
 - 

My Milky-Pink Nail Polish Is So Perfect, People Assume It's a Custom Combo—Here's the Reveal
Hint: It was seen at Sandy Liang and the Victoria's Secret Fashion Show.
By Jamie Schneider
 - 

8 French Tip Nail Designs That Are Autumn-Coded, Expensive-Looking, and so Easy to Copy
Plus, how to create them.
By Maya Thomas
 - 

Hailey Bieber's Velvet Snowflake Manicure Is the Trend I'm Taking Straight to the Salon in November
Suddenly, I'm excited for winter.
By Alyssa Brascia
 - 

I'm a Celebrity Makeup Artist, and This Critical Skin-Prep Step Is Also the Most Commonly Missed
"Eye care is the new skincare."
By Ash K Holm
 - 

I've Never Been a Colored-Eye-Shadow Girl, But This Futuristic Launch Changed Me
I'm stunned.
By Shawna Hudson
 
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