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I've Tried Every It Mascara—This One Is Actually Worth It
Sponsor Content Created With Flash Cosmetics
Your lashes will thank you.
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This Holy-Grail Ingredient Targets Acne, Rosacea, Fine Lines, and Wrinkles
It's like magic.
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After 57 Combined Hours of Testing, We're Still Split on This Viral Foundation
Welcome to the Who What Wear test.
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Sabrina Carpenter Just Fed Us the Song of the Summer (and a Mysterious Prada Lip Product)
Exclusive details lie ahead.
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From Cowboy Crops to Rebel Bobs, These Short Haircuts Will Dominate Your Social Feeds This Summer
The hairstylists have spoken.
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I Tried a Viral Korean SPF After Billie Eilish's Aesthetician Recommended It—Spoiler Alert, I'm Obsessed
It's my new go-to formula.
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Calling It—Addison Rae's Pop Princess Blush Will Be Everywhere After Her New Music Video
Sabrina Carpenter and Sydney Sweeney are fans too.
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It's Bridal Season, and I Can't Stop Pinning These 21 Wedding Nail Designs
Say "I do" to these ideas.
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15 Top-Rated Foundations You Can Buy on Amazon That Cost Less Than $15
They go on flawlessly.
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Didn't You Hear? These Groovy '70s Hairstyles Are Having a 2025 Revival
They'll simply never age.
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I Didn't Think This $12 Billie Eilish–Loved Lip Stain Could Get More Hype—Then Sofia Richie Grainge Used It
It's low effort, high impact.
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This $12 Bodywash Tricks Me Into Thinking I've Had the Most Luxurious Spa Day
It feels like silk and smells so good.
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I Tried a Hair Glossing Treatment for Shiny, Healthier Hair—Here's the Result
Don't sleep on this $15 treatment.
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Kylie Jenner and Billie Eilish Use the Same Strong-Hold Brow Gel, and It's Only $7 at Target
*Adds to cart*
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Shimmery Body Oil! Gold Hair Masks! Gel Highlighter! 17 Summer Beauty Finds I'm Dreaming About
Sponsor Content Created With Nordstrom
The post-beach glow is real.
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Sorry, French Tips—I'll Be Wearing This Cute, Low-Lift Nail Trend All Summer Long
Effortlessly chic and so much fun.
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This SPF Is a Constant Sellout Risk in London and Paris—I Swear Its New U.S. Version Is Even Glowier
It transformed my skin in 20 days.
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I Just Turned 30—Every Expert-Approved Skincare Tip I Wish I'd Known in My 20s
Learn from my mistakes.
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I Won't Wear Sheer Nail Polish Unless It's This Exact OPI Shade Combination
Only the best.
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Derms Agree: These Are the 10 Best After-Sun Products to Repair Summer Skin
So many French pharmacy faves.
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I Can't Live Without Dry Shampoo—Ouai's New Launch Just Might Be the Best of All Time
It gives me fresh, clean, and sophisticated-smelling hair.
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Pink Guava, Pink Sugar, or Birthday Cake? The Most Viral Summer Fridays Balms, Ranked by Me
This one might be my all-time favorite.
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Everyone I Know Has a Perfume From This Viral French Brand on Their Wish List
Each is a delight for the senses.
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It's True: This Underrated Scent Is the Secret to Always Smelling Sophisticated
Fresh fragrances you'll love.
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If I See You Wearing Any of These Summer Nail Trends, I'll Immediately Know You Have Taste
Hop on before they hit the mainstream.
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Every Beauty Product Katseye Swears By for Glowing Skin and Performance-Ready Makeup
And the K-beauty favorites they can't live without.
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We Rigorously Tested 13 of the Best BB Creams—These 8 Passed
We test, you trust.
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18 LGBTQ-Owned Beauty Brands to Support Through Pride Month and Beyond
Plus, some resources to donate.
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Alix Earle's Comment Section Is Swarming With "What Body Shimmer Is That?!"—Here's the Reveal
I sense a best seller.
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I Own 27 Eye Creams, But These Are the 9 I Recommend to My Friends
Consider me your dark-circle whisperer.
