Sponsored by Rodan + Fields
4.8 Stars and 14,000 Reviews Later, This Top-Rated Hydrating Serum Is Like a Tall Glass of Water for Your Skin
When your skin is hydrated, you can see and feel the difference. As colder months approach, you should give your skin the TLC it deserves. Applying moisturizer before bed simply won't cut it, especially if you're experiencing perimenopause. Trust me: Rodan + Fields' Active Hydration Serum is that extra step before moisturizer that your routine is missing. This hydrating serum quenches thirsty skin, balances hydration levels, and puts your skin in a better position to receive the products that you apply afterward. In other words, it's a tall glass of water for your skin. Just refer to its 4.8-star rating and 14,000-plus reviews. In the meantime, let's discuss why you should make room for this serum in your routine.
Multifunctional Use
Your skin often shows signs of dehydration in the form of deeper fine lines and a more aged complexion. But the Rodan + Fields Active Hydration Serum goes beyond targeting wrinkles—it targets the root of the issue. The serum immediately increases hydration by 200% by drawing moisture to the skin's surface. It also works with the products you apply after it to ensure that your skin receives maximum hydration. On the days your skin needs a boost (winter, I'm looking at you), apply this serum for extra moisture.
Anti-Aging Properties
All it takes is a couple of drops of the Rodan + Fields Active Hydration Serum to see an instant change in your skin. It's game-changing to know that I can rely on one product to deliver such quick results. It uses a proprietary 3D3P Molecular Matrix that contains glycerin to prevent moisture loss and hyaluronic acid to hydrate and visibly firm the skin. The result is skin that looks visibly plumper, smoother, and younger.
Clinical Testing
Dehydrated skin can look aged, but hydrated skin tends to look younger. This serum will help you achieve younger-looking skin that can maintain hydration for up to eight hours. And you don't have to wait months to see results. Can we all agree that waiting for skin changes after testing a new product is the worst part? Clinical studies showed a 200% increase in hydration after just one use of this serum, and that is wildly impressive.
Aniyah Morinia is a beauty and fashion editor based in New York City. Since starting at Who What Wear, Aniyah has developed a passion for hosting livestreams, working red carpets, and creating TikToks in addition to writing fashion and beauty stories. She'll never pass up the opportunity to uncover an NYC hidden gem or mix and mingle with her friends (all while swapping holy-grail products, of course).

