Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
The Latest
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NGL, These 6 Under-$100 Sweaters Rival the $400 One In Your ClosetSponsored by Tommy Hilfiger
And you’ll wear them for longer, too.
By Laura Gurfein -
These "French" Jeans Have the Potential to Be Fall 2026's It Jeans—Here's My Try-On VerdictDo they make me look Parisian?
By Allyson Payer -
I Work in Fashion—These Are Hands Down the Best Under-$100 Nordstrom Finds for FallLots of suede, knits, and earth tones.
By Josephine Hadjiloucas -
This Is the Elegant Bag Style That'll Make All of Your Outfits Look ExpensiveSmall, but mightily chic.
By Kerane Marcellus -
I'm an NYC Fashion Editor—Here Are 4 Madewell Outfits I Styled for Under $483Save 25% on everything, plus an extra 40% on sale items.
By Josephine Hadjiloucas -
McQueen Came Home to London—and Brought the City's Wild Side With ItIt's been 25 years since the label showed during London Fashion Week
By Ana Escalante -
The NYFW Spring 2027 Trends That Actually Work on a Midsize BodyFinally!
By Jennifer Atilémile -
From Hailey Bieber to Zoë Kravitz—5 Celebrity Outfits You Can Copy on a BudgetSeen in L.A. and NYC.
By Audry Hiaoui
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Celebrity
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Taylor Swift's VMAs Red Carpet Evolution, Explained by a Fashion EditorRevisit every single outfit.
By Erin Fitzpatrick -
The VMAs Naked Dresses Everyone *Still* Talks AboutWorn by Megan Fox, Taylor Swift, Miley Cyrus, and more.
By Erin Fitzpatrick -
Confirmed: This Foot-Hugging Heel Trend Has Replaced Traditional Pumps Among the It-Girl CrowdWhen in doubt, follow Dakota Johnson's lead.
By Allyson Payer -
Don't Buy More Blue Jeans Until You See the Denim Color Trend That It Girls Are Wearing With UggsHint: It's not a dark-blue wash.
By Nikki Chwatt -
5 New Things Fashion People Are Talking About This WeekIf you didn't know, now you do.
By Erin Fitzpatrick -
Yes, Pedal Pushers Are Still In, But There's Really Only One Way It Girls Are Wearing ThemTake note for fall 2026.
By Nikki Chwatt -
The Heel Trend French Girls Love Looks Much More NYC If You Wear It With These Two ItemsIf anyone can prove my point, it's Zoë Kravitz.
By Allyson Payer -
Women Over 50 Aren't Wearing Sneakers With Dresses—They're Wearing Them With This and ThisLatest example: Naomi Watts in Sambas.
By Allyson Payer -
Just Saying, This Is the Only Fall Boot Color More Elegant Than Black, Burgundy, and TanBella Hadid gets it.
By Nikki Chwatt -
The It Girls Have Gotten the Memo: Fall's Prettiest Shoe Color Trend Is HereLili Reinhart joins the club.
By Allyson Payer
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Outfit Ideas
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Already Confirmed: These Are the 7 Coolest Jeans Outfits of Fall 2026Time to dust off your denim.
By Allyson Payer -
Buying Expensive Sunglasses Is Low-Key Out—Everyone Cool in NY Is Wearing This $191 PairBy Eliza Huber -
I'm a Fashion Editor—Here's What I Actually Wore to Fashion WeekNo stylist required.
By Sierra Mayhew -
Every Must-See Outfit From the Streets of London Fashion WeekRe-create them this fall, and trick your friends into thinking you hired a stylist.
By Nikki Chwatt -
It Girls Agree: These 5 Colors Look Incredibly Chic With Royal PurpleStand out this season.
By Kelsey Stewart -
I Love Jewelry That I Can Wear 24/7—This Is the Collection I've Been Wearing Every DaySponsor Content Created With Kendra Scott
I did a wear test.
By Natalie Gray Herder -
Live From New York: The Top NYFW Street Style Trends of the SeasonThe best of the best.
By Erin Fitzpatrick -
Wearing One of These 5 Outfits Will Make Leggings Look Cool, Not Dated, in 2026Stirrup, classic, and more.
By Ana Escalante -
I've Been in an NFL Family for 29 Years—Here's How to Dress for Game DaySports, but make it fashion.
By Sierra Mayhew -
3 Autumnal Outfits That Have Me Giddy for FallSponsor Content Created With Sanctuary
Inspiration for those who love a classic color palette.
By Natalie Gray Herder
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Shopping
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NGL, These 6 Under-$100 Sweaters Rival the $400 One In Your ClosetSponsored by Tommy Hilfiger
And you’ll wear them for longer, too.
By Laura Gurfein -
I Work in Fashion—These Are Hands Down the Best Under-$100 Nordstrom Finds for FallLots of suede, knits, and earth tones.
By Josephine Hadjiloucas -
This Is the Elegant Bag Style That'll Make All of Your Outfits Look ExpensiveSmall, but mightily chic.
By Kerane Marcellus -
I'm an NYC Fashion Editor—Here Are 4 Madewell Outfits I Styled for Under $483Save 25% on everything, plus an extra 40% on sale items.
By Josephine Hadjiloucas -
From Hailey Bieber to Zoë Kravitz—5 Celebrity Outfits You Can Copy on a BudgetSeen in L.A. and NYC.
By Audry Hiaoui -
The Who What Wear 100Every fall 2026 item to shop this season.
By Eliza Huber -
I've Never Been to Greece, But This Brand Makes Me Glow Like a Santorini SunsetNo vacation necessary.
By Kaitlyn McLintock -
Beyond the Dionysus and the Marmont—These 4 Gucci Bags are Even More Beloved in 2026You can't go wrong.
By Ana Escalante -
From J.Law to Katie Holmes—I Tried On the Viral Anti-Jeans Pants All the It Girls Agree OnYou've seen them everywhere.
By Ana Escalante -
These New Arrivals From Cinq à Sept Are Making Fall Fashion Fun AgainSponsor Content Created With Bloomingdale's
Making a case for embellished sweaters.
By Who What Wear
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Trends
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McQueen Came Home to London—and Brought the City's Wild Side With ItIt's been 25 years since the label showed during London Fashion Week
By Ana Escalante -
The NYFW Spring 2027 Trends That Actually Work on a Midsize BodyFinally!
By Jennifer Atilémile -
I'm a Fashion Editor—Here's My Fall 2026 Capsule WardrobeTen pieces, one fall capsule wardrobe, zero wasted closet space.
By Sierra Mayhew -
These 3 Fall Boot Trends Are Replacing the Ones We Couldn't Stop Wearing Last YearUpgrade your collection ahead.
By Michelle Scanga -
Not Boring: The Statement Denim Trend Fashion People Are Wearing With Their Sweaters This FallCompliment-worthy pairs.
By Kelsey Stewart -
In Prada World, Pants Are Dead and Skirts Sit Atop the ThronePlus, a new (to 2027) shoe trend that the fashion side of the internet can't stop talking about.
By Eliza Huber -
Burberry Just Cemented the Major Trend Fashion People Everywhere Will Wear in 2027What a way to end London Fashion Week.
By Nikki Chwatt -
Wait, the Nordstrom Fall Sale Is Almost Over—I Think These Are the Chicest Last-Chance Items You Won't RegretCool sweaters, boots, and jeans are discounted!
By Bobby Schuessler -
If Fashionable People in NYC Aren't Wearing Sneakers or Loafers, They're Wearing These 4 Flat-Shoe TrendsComfy and very chic.
By Bobby Schuessler -
H&M's Fall 2026 Collection Is All About Romanticism With an EdgeInside the London Fashion Week runway show.
By Kristen Nichols
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More From Fashion
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These 3 Fall Boot Trends Are Replacing the Ones We Couldn't Stop Wearing Last YearUpgrade your collection ahead.
By Michelle Scanga -
Taylor Swift's VMAs Red Carpet Evolution, Explained by a Fashion EditorRevisit every single outfit.
By Erin Fitzpatrick -
The VMAs Naked Dresses Everyone *Still* Talks AboutWorn by Megan Fox, Taylor Swift, Miley Cyrus, and more.
By Erin Fitzpatrick -
Not Boring: The Statement Denim Trend Fashion People Are Wearing With Their Sweaters This FallCompliment-worthy pairs.
By Kelsey Stewart -
In Prada World, Pants Are Dead and Skirts Sit Atop the ThronePlus, a new (to 2027) shoe trend that the fashion side of the internet can't stop talking about.
By Eliza Huber -
I've Never Been to Greece, But This Brand Makes Me Glow Like a Santorini SunsetNo vacation necessary.
By Kaitlyn McLintock -
Olandria Carthen Is a Lesson in Manifestation—Here’s What It Takes to Enter the Fashion SpaceThe style icon gets real about the fashion industry with Creative Society.
By Aniyah Morinia -
Beyond the Dionysus and the Marmont—These 4 Gucci Bags are Even More Beloved in 2026You can't go wrong.
By Ana Escalante
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