Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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The Row's Most-Wanted Bag May Never Return—9 Alternatives That Are Every Bit as Chic and TimelessMore for your wish list.
By Marina Avraam
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My Stylish Mum and I Compared Our Amazon Prime Day Baskets—12 Chic Finds We Agreed OnIrresistibly chic.
By Ava Gilchrist
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M&S Has Never Looked Chicer—11 Effortlessly Elegant Summer Buys I'm Adding to My WardrobeYou've been warned.
By Poppy Nash
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After Weeks of Searching, I Finally Found the Perfect Summer Bag—And Every Chic Woman Already Owns ItNow in so many sleek shades.
By Florrie Alexander
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Zara's Sister Brand Just Launched Its Summer Sale—13 Buys That Will Instantly Make Your Wardrobe Look ChicerIf you like Zara, you'll love this brand.
By Brittany Davy
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Zara's Summer Sale Is Here! 13 Elegant Buys That Will Be Gone Before JulyChic summer staples here!
By Brittany Davy
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I Just Got Back From Holiday—Every Stylish Person Was Wearing These Chic £12 Sandals With Linen, Shorts and DressesA true favourite.
By Brittany Davy
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9 Expensive-Looking Amazon Prime Day Finds That Scream Quiet Luxury—And Won't Stay on Sale for LongSo good.
By Marina Avraam
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I Assumed These Elegant Dresses Had Three-Figure Price Tags—They're Actually From Amazon (and on Sale)Just in time for the sunshine.
By Florrie Alexander
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H&M Just Perfected 7 Anti-Trend Summer Buys That Make Every Outfit Instantly PolishedTold you!
By Florrie Alexander
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I Gasped: 23 Zara Summer Tops That Make Every Outfit Look Instantly ElegantJeans and a nice top, sorted.
By Marina Avraam
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I Was Gatekeeping Summer’s Prettiest Dress Trend, Until Every It Girl Started Wearing ItEffortlessly elegant.
By Ava Gilchrist
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Easy, Effortless, Elegant—The Best Pieces in My Summer Wardrobe All Come From This Timeless BrandSponsor Content Created With The White Company
Everything I need.
By Remy Farrell
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I Just Built an Expensive-Looking Capsule Wardrobe Entirely From Amazon BuysChic finds only.
By Florrie Alexander
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Levi's Cult Jeans Are In The Amazon Prime Day Sale—I Predict They'll Sell Out FastWe're talking half price!
By Natalie Munro
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Editors and Celebs Swear By This Designer-Looking Handbag—Now, It’s in Amazon’s Rare SaleYou need to see this.
By Emily Dawes
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I Was Convinced the Olsen Twins' Minimalist Sandals Were The Row—They’re £28 on AmazonA rare sale find.
By Marina Avraam
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I Asked My Chicest Colleagues What They’re Shopping This Amazon Prime Day—33 Finds They Sent My WayThe best fashion, beauty and homeware deals.
By Florrie Alexander
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I Asked a Chic French Woman What She's Buying on Amazon Prime Day—9 Elegant Finds in Her BasketA very chic haul.
By Marina Avraam
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Zara, H&M and COS Just Perfected Every Chic Summer Staple—9 Pieces Making Heatwave Dressing Instantly ElegantHere comes the sun.
By Florrie Alexander
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I Searched Zara, H&M and M&S for the Best Summer Basics—24 Chic Pieces You'll Wear Until SeptemberAnything but boring.
By Lila Bierman
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9 Elegant Summer Staples Every Working Wardrobe Needs, According to a Fashion EditorNo more pre-office outfit panic.
By Stephanie Sofokleous
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I’m Going to Paris and Marseille This Summer—These Are the French-Girl Staples I’m Planning on Taking With MeNo Breton stripes and no capris.
By Ava Gilchrist
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9 Luxury Sandals Fashion People Are Using to Elevate Their Summer OutfitsSummer shoe goals.
By Emily Dawes
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Never Wear Your Sports Shorts With Trainers—They Look Coolest With These Shoe Trends InsteadConfirmed.
By Natalie Munro
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Not Jelly Shoes—Suddenly, Everyone With Expensive Taste Is Wearing This Exact Pair of Elegant Flip-FlopsThey're not The Row.
By Ava Gilchrist
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Not Black Capris, Not Blue Jeans—Chic Dressers Are All Wearing This Trouser Colour This SummerA little refresh.
By Melissa Epifano
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I Tried on H&M's Elegant, Rich-Looking Spring Collection—9 Pieces That Will Sell Out By Next WeekNo one will believe they're from the high street.
By Florrie Alexander
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6 Designer It Bags I Just Know Will Sell Out This SummerIt's in the bag.
By Remy Farrell
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17 Anti-Trend Items From H&M That Have Me and My 57-Year-Old Mum HookedA ready-made capsule.
By Poppy Nash