Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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These Designer-Passing Zara Jeans Have Replaced Every Other Pair I Own—and They're Still in Stock
I wear them three times a week, minimum.
By Marina Avraam
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I’ve Learnt the Hard Way Never to Go on Holiday Without Packing This Core Shoe Style
A chic summer awaits.
By Ava Gilchrist
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Trust Me: This Designer-Looking High-Street Bag Is About to Be Autumn 2025's It Buy
It will be sold out by August.
By Brittany Davy
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Hold the Basic Jeans—This "Dated" Denim Trend Is on Its Way Back
Get ready for this comeback.
By Michelle Scanga
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5 Flat-Shoe Trends I Refuse to Wear During a Manhattan Summer and the 5 I Always Rely On
I'll walk a mile in these shoes.
By Kerane Marcellus
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The 17 Affordable Handbag Brands Our Editors Always Recommend
Easier on your bank balance.
By Maxine Eggenberger
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I Just Tried On Reformation's Best-Selling Dress, and Now I'm 110% Obsessed
So polished. So comfortable.
By Florrie Alexander
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7 Cute and Easy Outfits to Wear With Sandals This Summer
Get ready to save!
By Chloe Gallacher
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I'm an Editor With Expensive Taste, But These M&S Linen Trousers Are Set to Be My Summer-Wardrobe Staple
Affordable and incredibly chic.
By Emily Dawes
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Put the Jeans Down—These 6 Dress Trends Are Taking Over This Summer
These one-and-done pieces are defining 2025.
By Remy Farrell
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Sorry, Skinny Jeans—French Women Have Confirmed This Trouser Trend Is Much More Elegant
I can't help but agree.
By Natalie Munro
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Fashion People Are Choosing Dresses in This Chic Colour Over Black This Summer
The new LBD.
By Emily Dawes
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I'm Calling It—This New DeMellier Bag Will Be a Major Autumn It Buy
Buy now, carry forever.
By Florrie Alexander
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It's Already Autumn at H&M—Chic, Organised People Will Snap Up These 9 Buys Before August
I'm in autumn-mode already.
By Brittany Davy
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Gen Z and Millennials Agree—This Once-Dated Jeans Trend is Set to Take Over From Barrel-Leg This Year
The best in the business.
By Imani-Nia Francis-Tsolaki
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Every Elite Dresser in Shoreditch and Manhattan Trusts This Top to Make Their Outfits Look Trendier
Trust me. It's a thing.
By Ava Gilchrist
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6 Chic Ways French Women Are Wearing This Anti-Skinny Jeans Trend Right Now
Parfait!
By Judith Jones
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11 New-In Anti-Trend Items From H&M That Have My 57-Year-Old Mum and I Hooked
A ready-made capsule.
By Poppy Nash
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The Anti-Trend Swimsuit You'll See On Every European Beach This Summer
So chic.
By Harriet Davey
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The Anti-Trend, Highly Classic Dress You'll See in Every European City This Summer
The perfect throw-on.
By Remy Farrell
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Fashion People Are Quitting Sandals En Masse—the Elegant Flat Shoes They're Wearing With White Skirts Instead
The switch happened overnight.
By Natalie Munro
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9 Summer Fashion Brands Stylish People Always Turn to for Greatness
Warm weather = even hotter outfits.
By Remy Farrell
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21 Expensive-Looking H&M Basics That Will Make You Look Instantly Elegant
You're welcome.
By Remy Farrell
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I'm 5'2" and Struggle to Find Dresses That Fit, But I Always Come Back to This One Brand
Short girl approved.
By Marina Avraam
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I've Tracked Down the Pieces for Every The Summer I Turned Pretty Outfit So I Can Look Just as Stylish
Belly is back—and more stylish than ever.
By Marina Avraam
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Zara's New Dresses Are Shockingly Pretty—29 You'll Regret Not Seeing
My jaw is still on the floor.
By Eliza Huber
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These 16 Backless Bras Are the Secret to Wearing Tricky Halterneck Tops and Open-Back Dresses
You wouldn't even know they're there.
By Ava Gilchrist
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So Many of My Favourite Summer Buys Come From This Brand—Now, There's Up to 50% Off
New-season staples ahead.
By Florrie Alexander
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Hold the Linen—This Is the Much Trendier Trouser Style Fashion People Are Wearing Now
Suddenly, it's everywhere.
By Natalie Munro
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The Best Designer Bags of All Time, According to the Experts
You'll never regret investing in one of these.
By Emily Dawes