Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
The Latest
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I’m a Sleek Minimalist—These 27 Zara and H&M Pieces Fit Into My Forever Wardrobe
A minimalist's dream.
By Marina Avraam
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A French Woman Walks Into M&S—This Is What She's Picking Up
It could happen!
By Natalie Munro
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French Women Know How to Make Jeans Look Chic—7 Autumn Outfits I'm Shamelessly Copying
Merci!
By Maxine Eggenberger
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I'm 5'2"—Zara Jeans Are by Far My Favourite on the High Street
Denim obsessive approved.
By Marina Avraam
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J.Law's Skirt Choice Just Made Her Boxy T-Shirt Look Elegant in Ways Leggings Never Could
Now it's all I want to wear.
By Natalie Munro
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I'm 53 and Exclusively Wear Flat Shoes—I'll Never Retire These 8 Styles
Insights straight from a fashion expert.
By Tracey Lea Sayer
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Dakota Johnson's Materialists Outfits Are Perfect—5 Looks I Can't Wait to Copy
City chic at its finest.
By Marina Avraam
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Behold: A Lesson in How to Wear a Silk Scarf, Courtesy of New York, London and Paris's Most Stylish
Small accessory, big impact.
By Ava Gilchrist
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Celebrity
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J.Law's Skirt Choice Just Made Her Boxy T-Shirt Look Elegant in Ways Leggings Never Could
Now it's all I want to wear.
By Natalie Munro
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Dakota Johnson's Materialists Outfits Are Perfect—5 Looks I Can't Wait to Copy
City chic at its finest.
By Marina Avraam
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Sienna Miller and French Women Are Obsessed With This Sézane Trench Coat—Now, It's Finally Back In Stock
At last!
By Natalie Munro
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It's Official: This Overlooked Leggings Trend Is Coming for Your Black Pairs
Elsa Hosk is a fan.
By Allyson Payer
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Suddenly, This Dated Skirt Trend Feels Modern When You Wear It With This Shoe
The perfect pairing.
By Natalie Munro
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Victoria Beckham Confirmed My Theory: This Pretty Detail Makes Black Dresses Less Predictable
I always knew it.
By Natalie Munro
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The Non-White Trainer Colour Trend Models Are Wearing With Leggings and Denim Right Now
They're onto something.
By Natalie Munro
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Loves of My Life: Xanthe Ross
Xanthe cooks up a storm.
By Sophie Robyn Watson
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Amal Clooney’s Tip for Looking Elegant? Wear This Luxurious Shoe Colour Any Time You Can
She knows what she's doing.
By Natalie Munro
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It's Shocking How Much Cooler This Trainer Colour Makes a White Skirt or Jeans Look
Hint: it's not white.
By Natalie Munro
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Outfit Ideas
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A French Woman Walks Into M&S—This Is What She's Picking Up
It could happen!
By Natalie Munro
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Behold: A Lesson in How to Wear a Silk Scarf, Courtesy of New York, London and Paris's Most Stylish
Small accessory, big impact.
By Ava Gilchrist
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7 Low-Key Yet Elegant Outfits Minimalists Are Wearing Nonstop in 2025
Simple and classic looks you can rely on.
By Bébhinn Campbell
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5 Chic Pieces French Women Are Wearing During Paris's 30° Heatwave
I'm now wearing them in London, too.
By Natalie Munro
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Autumn Wedding Guest Dresses are Notoriously Tricky—These Chic Styles Get a Fashion Editor's Approval
Talk about saying yes to the dress.
By Maxine Eggenberger
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What to Never Wear on a Plane, According to a Flight Attendant
Smart travel style.
By Dacy Knight
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From Flats to Kitten Heels, These Are the 11 Best Shoes to Wear With Wide-Leg Trousers
Exquisite pairings.
By Maxine Eggenberger
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Yes, Trainers Can Look Elegant and Sophisticated—These 7 Outfits Prove It
Consider this your guide.
By Jazzria Harris
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Of All the Tops to Wear With Wide-Leg Trousers, These 11 Work Best
Perfect pairings.
By Bébhinn Campbell
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Live from Copenhagen: 7 Street Style Trends That Are Taking Off as We Speak
Straight from CPHFW.
By Brittany Davy
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Shopping
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I’m a Sleek Minimalist—These 27 Zara and H&M Pieces Fit Into My Forever Wardrobe
A minimalist's dream.
By Marina Avraam
-
I'm 5'2"—Zara Jeans Are by Far My Favourite on the High Street
Denim obsessive approved.
By Marina Avraam
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I'm 53 and Exclusively Wear Flat Shoes—I'll Never Retire These 8 Styles
Insights straight from a fashion expert.
By Tracey Lea Sayer
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Zara's in Autumn Mode and So Am I—17 Pieces That'll Be Impossible to Find Come September
You won't want to pause on these.
By Maxine Eggenberger
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Ask Anyone Who Follows Trends and They'll Tell You This Is the One Bag Style to Know for Autumn
It's equal parts practical and stylish.
By Harriet Davey
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The Extremely Pretty Trouser Trend Tempting Me to Quit Jeans and Black Trousers
And that's saying something.
By Imani-Nia Francis-Tsolaki
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French Women Must Be Over Sandals—They’re All Wearing This Closed-Toe Shoe Instead
A mass exodus.
By Natalie Munro
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6 Autumn Shoe Colours That'll Make You Look Elegant, Rich and Like You've Got Your Life Together
Honestly, they're that chic.
By Maxine Eggenberger
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Trust Me, I've Tried Them All—This Is Where You'll Find the Chicest Petite Dresses
I'm 5'2", for the record.
By Emily Dawes
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Sorry, Ankle Boots—This Is the Boot Stylish People in London, Paris and Copenhagen Are Relying On This Autumn
11 easy-to-wear outfits!
By Maxine Eggenberger
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Trends
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French Women Know How to Make Jeans Look Chic—7 Autumn Outfits I'm Shamelessly Copying
Merci!
By Maxine Eggenberger
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8 Autumn 2025 Trends That Are Already It-Girl Approved
New season loading.
By Allyson Payer
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13 Boho-Chic Brands Fashion People Buy Their Most Beautiful Clothes From
Float this way.
By Imani-Nia Francis-Tsolaki
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I'm Bored of My Jeans—9 Fresh Alternatives I'm Relying On Instead This Season
Forgive me, denim.
By Jess Kelham-Hohler
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Is the "Clean Girl" Still Relevant? How TikTok's Longest-Running Aesthetic Has Evolved
She's come a long way in five years.
By Ava Gilchrist
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"You Look So Elegant" Is What People Will Say When They See You Wearing These 9 Autumn Outfits
Are you ready for all the compliments?
By Maxine Eggenberger
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I Just Scrolled Through Every Item in Reformation's Summer Sale—These 23 Styles Stood Out
I've been waiting for this one.
By Emily Dawes
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5 Easy Summer Outfits to See You Through the Hot Weather This Week
Stay cool, in every sense of the word.
By Remy Farrell
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The Pretty Top Trend Everyone in Fashion Is Using to Elevate Their Jeans
The trendiest "nice top" for jeans you'll see.
By Natalie Munro
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6 Early Autumn Trends Girls Who Know What’s What Are Already Wearing
That means you should be, too.
By Maxine Eggenberger
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More From Fashion
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Ask Anyone Who Follows Trends and They'll Tell You This Is the One Bag Style to Know for Autumn
It's equal parts practical and stylish.
By Harriet Davey
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The Extremely Pretty Trouser Trend Tempting Me to Quit Jeans and Black Trousers
And that's saying something.
By Imani-Nia Francis-Tsolaki
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Sienna Miller and French Women Are Obsessed With This Sézane Trench Coat—Now, It's Finally Back In Stock
At last!
By Natalie Munro
-
French Women Must Be Over Sandals—They’re All Wearing This Closed-Toe Shoe Instead
A mass exodus.
By Natalie Munro
-
13 Boho-Chic Brands Fashion People Buy Their Most Beautiful Clothes From
Float this way.
By Imani-Nia Francis-Tsolaki
-
7 Low-Key Yet Elegant Outfits Minimalists Are Wearing Nonstop in 2025
Simple and classic looks you can rely on.
By Bébhinn Campbell
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I'm Bored of My Jeans—9 Fresh Alternatives I'm Relying On Instead This Season
Forgive me, denim.
By Jess Kelham-Hohler
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6 Autumn Shoe Colours That'll Make You Look Elegant, Rich and Like You've Got Your Life Together
Honestly, they're that chic.
By Maxine Eggenberger
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