Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
The Latest
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This Classic Jacket Style Always Looks Classy and Expensive—7 Ways I'm Styling It This Autumn
From field to runway.
By Humaa Hussain
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I Have Expensive Taste But a Small Budget—This Is Where I Find the Best Affordable Cashmere
Jump(er) to it!
By Natalie Munro
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People in London Will Live in These 9 Affordable Autumn Trends
Strike that—they already are.
By Maxine Eggenberger
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7 Chic, Elegant and Easy Outfits That Will Inspire Your Autumn 2025 Aesthetic
Choose your fighter.
By Remy Farrell
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Forget Flip-Flops—This New Comfortable Shoe Trend Might Also Be 2025's Chicest
House shoes worthy of leaving home in.
By Ava Gilchrist
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It’s More Than a Coincidence—Margot Robbie Wears This Specific Jacket, Jeans and Shoe Formula Every Time She's In New York
Chic every time.
By Natalie Munro
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Fact: This 70-Year-Old Flat Shoe Is the Smartest Fashion Investment I've Ever Made
A true classic.
By Maxine Eggenberger
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Two Shopping Editors Agree—These High Street Jeans Are 100% Worth It
The next best-selling style.
By Florrie Alexander
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Celebrity
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It’s More Than a Coincidence—Margot Robbie Wears This Specific Jacket, Jeans and Shoe Formula Every Time She's In New York
Chic every time.
By Natalie Munro
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Have Fashion People Moved on From Colourful Trainers? I Can See This Non-Boring Neutral Is Ruling
I spy a new It-shoe.
By Natalie Munro
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Forget Sky-High Heels, This Comfortable, Elegant Shoe Is What Every Fashion Insider Is Wearing Now
The balls of my feet are grateful.
By Natalie Munro
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I'm Not Saying Boxy Blazers Are Out, But This Neat Alternative Is What Chic New Yorkers Are Wearing
I can't keep this to myself.
By Natalie Munro
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The 2025 Emmys Red Carpet Looks That Deserve an Award of Their Own
Truly.
By Nikki Chwatt
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Sienna Miller and I Agree—This Often Overlooked Jeans Colour Is Actually the Chicest
Press pause on blue.
By Natalie Munro
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Jennifer Aniston Just Wore the Trainer Colour That Makes Jeans-and-a-Vest Look Much Trendier
An instant upgrade.
By Natalie Munro
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Making Basic Jeans Look Elegant Is Easy—Just Add Autumn's Most Expensive-Looking Boot Trend
Chic every time.
By Natalie Munro
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Jennifer Aniston Just Wore the '90s Black-Trouser-and-Shoe Combo That's Reliably Chic
A pairing she's come back to for decades.
By Natalie Munro
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Looking Chic at the Airport in 2025 Means Wearing These Shirt and Shoe Trends With Jeans
It's just too easy.
By Kerane Marcellus
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Outfit Ideas
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7 Chic, Elegant and Easy Outfits That Will Inspire Your Autumn 2025 Aesthetic
Choose your fighter.
By Remy Farrell
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My Vibe Right Now Is "Autumn in London"—7 Anti-Trend Outfits That Nail the Brief
The chicest looks of all.
By Lauren Cunningham
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Instagram Has Spoken: 8 Ways to Wear Autumn's Most Expensive-Looking Colour Trend
I can't decide which look I want to re-create first.
By Nikki Chwatt
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Not All Shoe Colours Go With Grey Outfits, But These 6 Definitely Do
This I'm sure of.
By Natalie Munro
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If I Saw You in Any of These 7 Early-Autumn Outfits, I'd Think You Hired a Stylist
Your rotation, sorted.
By Melissa Epifano
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The Best Online Destinations for Vintage Shopping, According to a Fashion Editor
Vintage shopping made easy.
By Avalon Afriyie
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I'm Taking My Travel Style Up a Notch—4 Comfy and Simple Outfits That Still Look Polished
Anyone else ready for a getaway?
By Bébhinn Campbell
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Forget Jeans for a Minute—These 6 Dress-and-Boot Outfits Are Making Up My Autumn Rotation Instead Right Now
Perfect pairings.
By Maisie Bovingdon
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7 Easy Cool-Girl Outfits With Jeans that Scandi Women Are Currently Wearing On Repeat
How to channel Copenhagen cool.
By Remy Farrell
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I've Been a Stylist for Over a Decade—9 Autumn Outfit Formulas I Recommend If You Want to Look Polished
Bookmark these.
By Anna LaPlaca
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Shopping
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This Classic Jacket Style Always Looks Classy and Expensive—7 Ways I'm Styling It This Autumn
From field to runway.
By Humaa Hussain
-
Forget Flip-Flops—This New Comfortable Shoe Trend Might Also Be 2025's Chicest
House shoes worthy of leaving home in.
By Ava Gilchrist
-
Fact: This 70-Year-Old Flat Shoe Is the Smartest Fashion Investment I've Ever Made
A true classic.
By Maxine Eggenberger
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Two Shopping Editors Agree—These High Street Jeans Are 100% Worth It
The next best-selling style.
By Florrie Alexander
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Fashion People Agree—This Is the Autumn It Jacket That Will Look Good All-Year Round
I'm a big fan.
By Natalie Munro
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17 Low-Key Luxury Bags That Are Timeless, Anti-Trend and the Definition of Chic
If you know, you know.
By Kristen Nichols
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The Chloé Paddington Bag Is Set to Be a Cult Buy Again—And It's Finally Available to Shop
The archival style will be huge this autumn.
By Kristen Nichols
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I Took These New-Yet-Classic Bottega Veneta Bags Out—They Impressed Everyone I Met
Always stylish, endlessly chic.
By Rebecca Rhys-Evans
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It Took Me Forever to Find a Decent Laptop Bag, So I'm Sharing My Wisdom
Commuting just became a little bit better.
By Ava Gilchrist
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Trust Me: These Are the Only Luxury Items Worth Shopping for Autumn 2025
Smart investments.
By Emily Dawes
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Trends
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I Have Expensive Taste But a Small Budget—This Is Where I Find the Best Affordable Cashmere
Jump(er) to it!
By Natalie Munro
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People in London Will Live in These 9 Affordable Autumn Trends
Strike that—they already are.
By Maxine Eggenberger
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How to Autumn in 10 of the World's Chicest Cities, According to the Stylish People Who Live There
Insights from Paris, New York and elsewhere.
By Maxine Eggenberger
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Not Too Hot or Too Cold—8 Stylish Outfits That Will See You Through Early Autumn in London
For these in-between days.
By Jess Kelham-Hohler
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Far From "Dated", This '00s Trend Is the Key to Looking Chic Right Now—Gen Z and Millennials Agree
Not a gladiator sandal in sight.
By Remy Farrell
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9 French Outfits We Plan on Re-Creating for Autumn
Easy, no-brainer looks.
By Maxine Eggenberger
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If You Want to Look Expensive, These Are the 5 Autumn Colour Combinations to Wear Now
Spoiler: black and white isn't one of them.
By Maxine Eggenberger
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No Offence to Jeans or Trousers, But These Skirt Trends Will Earn You Way More Compliments
It's going to be a season of skirts.
By Ava Gilchrist
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Amsterdam's Chicest Women Are Already Wearing This Cool Autumn Denim Trend
How to do it properly.
By Erin Fitzpatrick
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9 Classic and Elegant Autumn Outfit Ideas, Courtesy of French Women
Direct from the corners of Paris.
By Avalon Afriyie
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More From Fashion
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Fashion People Agree—This Is the Autumn It Jacket That Will Look Good All-Year Round
I'm a big fan.
By Natalie Munro
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17 Low-Key Luxury Bags That Are Timeless, Anti-Trend and the Definition of Chic
If you know, you know.
By Kristen Nichols
-
The Chloé Paddington Bag Is Set to Be a Cult Buy Again—And It's Finally Available to Shop
The archival style will be huge this autumn.
By Kristen Nichols
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If You’re Buying Leggings in 2025, Fashion People Agree on This Exact Brand and These Exact Colours
The perfect off-duty attire.
By Marina Avraam
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Forget Sky-High Heels, This Comfortable, Elegant Shoe Is What Every Fashion Insider Is Wearing Now
The balls of my feet are grateful.
By Natalie Munro
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I Took These New-Yet-Classic Bottega Veneta Bags Out—They Impressed Everyone I Met
Always stylish, endlessly chic.
By Rebecca Rhys-Evans
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It Took Me Forever to Find a Decent Laptop Bag, So I'm Sharing My Wisdom
Commuting just became a little bit better.
By Ava Gilchrist
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Instagram Has Spoken: 8 Ways to Wear Autumn's Most Expensive-Looking Colour Trend
I can't decide which look I want to re-create first.
By Nikki Chwatt
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