Features
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I'm in the Mood to Gut: 7 Outdated Staples That Have Got to Go and What I'm Adding
Sorry to my sporty sandals and bucket hats.
By Anna LaPlaca
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The 1960s Are the Most Influential Decade in 2025 Fashion, Especially These 8 Trends
See them then and now.
By Anna LaPlaca
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Scoping Out Nail Trends Is My Extreme Sport, and I'm Predicting a "Sunny French" Summer
Classic yet striking.
By Jamie Schneider
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New Yorkers Know Their Sneakers—7 Styles They're Coveting for Summer 2025
Talk about pumped-up kicks.
By Sierra Mayhew
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Lazy Luxury Is the New Quiet Luxury (Which Is Now Dead, BTW)
Here's how to do it right.
By Eliza Huber
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The $1090 Pants J.Law and Zoë Kravitz Wear Nonstop, Plus 5 TikTok-Viral Alts I Tried Instead
They stack up surprisingly well to the original.
By Anna LaPlaca
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8 Incredibly Chic Outfit Ideas If You Want to Look Like a Fashion Person This Summer
Copy and paste.
By Judith Jones
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8 Summer Accessories That Are Already Viral
I'll take them all, please.
By Nicole Akhtarzad Eshaghpour
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Here's What to Wear in 70-Degree Weather
Denim and pretty dresses ahead.
By Kristen Nichols
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Emily Alyn Lind's We Were Liars Premiere Look Is Gothic, Glamorous, and So Good
Come get all the details.
By Nikki Chwatt
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Forget Black—It Girls Have Always Preferred This Rule-Breaking Color Trend
Just avoid coffee and red wine.
By Eliza Huber
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I've Been Traveling Nonstop—My Friends Can't Stop "Borrowing" These 9 Beauty Essentials I Pack
Officially influenced.
By Alyssa Brascia
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8 Pieces, 15 Outfits: Inside My Anti-Trend Summer Capsule Wardrobe
Outfit repeating like it's my job.
By Anna LaPlaca
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Of Course, 2025's Cali Summer Uniform Involves This Timeless Denim Trend
Can you take any guesses?
By Michelle Scanga
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I Tried Hundreds of Denim Shorts and Can Confirm These 4 Pairs Are the Best I've Ever Worn
And I normally don't even wear denim.
By Tara Gonzalez
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Suit Up—These New Cartier Timepieces Elevate Every Summer Look
Sponsor Content Created With Cartier
A style as precise as you are.
By Aniyah Morinia
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How Emilia Wickstead Launched Her Own Brand
Fashion is in her DNA.
By Madeline Hill
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Sorry to Millennials, But Gen Z Has Spoken, and These Are the Only 6 Summer Trends That Matter
Shop them all here.
By Ana Escalante
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I Asked Sabrina Elba About Her Must-Do Beauty Practices—Here Are Her Nonnegotiables
Yes, she really does do it all.
By Maya Thomas
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Skip the Instagram Hotspots—These 8 Alt European Destinations Are Where You'll Find the In-the-Know Crowd
Lesser known but just as covetable.
By Anna LaPlaca
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The It Items That Will Define Vacation Style in 2025
Shop the edit.
By Kristen Nichols
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I Stayed at the 5-Star Wellness Spa Celebrities Like to Gatekeep—Every Detail That Wowed
Hailey Bieber and Laura Harrier know what's good.
By Anna LaPlaca
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The Travel Issue 2025
Discover Who What Wear's inaugural Travel Issue filled with everything you need to know in insider travel this year.
By Who What Wear
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We're Fashion Editors and Frequent Flyers—8 Outfits We Swear By to Look Cool (and Be Comfortable)
For four- and 14-hour travel days alike.
By Anna LaPlaca
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Luxury Farmstays Are the Italy Travel Trend Everyone Is Booking for Summer 2025
These are the most stunning resorts the Italian countryside has to offer.
By Allyson Payer
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Is It Just Me, or Is Everyone With Cool Style Suddenly Wearing This Specific Rich-Looking Outfit?
It's taking over with a quiet kind of authority.
By Michelle Scanga
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The Best Beauty and Wellness Experiences Are Beyond the Hotel Spa—5 Treatments Worth Traveling For
From Korean color analysis to a Finnish sauna experience.
By Kaitlyn McLintock
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The New Rules of Summer Denim: No Rips, No Fray, No Fuss
See the full set of rules inside.
By Michelle Scanga
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This "Dated" Pedicure Trend Is Always Polarizing, But an Expert Says It's on the Rise
Will you try it?
By Eleanor Vousden
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Like Looking Rich? This Is the Only Outfit Trend You Need to Care About
I've always been a fan of monochrome.
By Anna LaPlaca