These Gucci Beauty Products Are the Height of Quiet (and Affordable) Luxury


(Image credit: @eggcanvas)

The catchphrase of the moment is "quiet luxury." In case you haven't heard of the term, it's all about opting for luxurious items that don't immediately scream "designer." In other words, we're forgoing logo bags and obvious labels in favour of tasteful, high-quality pieces that an untrained eye might think nothing of.

Yes, it all sounds very WASP-y, but quiet luxury is actually an easier aesthetic to obtain than you may think. I'm here to tell you that the easiest way to participate in the quiet-luxury trend is through beauty products. 

Beauty products are the perfect way to add a bit of bite-sized luxury into your life at a more manageable price point. Let's be honest. Given the current economic climate, many of us can't afford to splurge on investment pieces from quiet-luxury mecca The Row (as much as we might like to). A high-quality lipstick or a long-lasting perfume is a much more realistic way to tap into the trend. 

As I'm trying to add some luxe beauty products into my own life, I've turned my attention to Gucci. Gucci's beauty selection is one of the best from designer brands. Think gorgeous, vintage-inspired packaging, highly efficacious formulas, and branding that doesn't feel over-the-top. Below, find my curated Gucci beauty edit. The best part? Everything on this list is under £70, and many items are under £30. 


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This post originally appeared on Who What Wear US. 

Associate Beauty Editor

Katie Berohn is the associate beauty editor at Who What Wear. Previously, she worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles. When she's not obsessing over the latest skincare launch or continuing her journey to smell every perfume on the planet, Katie can be found taking a hot yoga class, trying everything on the menu at New York's newest restaurant, or hanging out at a trendy wine bar with her friends.