We Spent Hours Trying On the Best of the High Street—Here's What We Loved
Our aim on Who What Wear UK throughout February was to cut through the noise of the busy high street and really focus in on the coolest, most exciting buys that are truly worth your money for the new season ahead. Because let’s face it, there’s a lot out there to choose from. Between the high street, designer second-hand and independent brands popping up, it can be difficult to pinpoint what to get from where and which pieces will make a difference to your current collection.
If the last month of analysing the new spring drops from the trusty British high street has taught us anything, though, it’s that it is still worth your consideration, especially if you’re looking for trend-led options to dip your toe into before investing heavily or more affordable options of classic capsule pieces.
Scrolling continuously through the new-in sections of the digital high street has been useful in getting an idea of what’s out there. There’s often a lot more choice online these days and a lot more diverse options. But nothing really compares to seeing pieces in real life, feeling the fabrics and trying them on ourselves before we give you our verdicts and recommendations. That’s why over the past couple of weeks, all of the Who What Wear UK editors have been popping into the biggest high-street destinations—from H&M to M&S, Mango to Arket—and reporting back on what we’ve found.
There have been some real hits and a few pieces we’ve admittedly left the shops with for ourselves. So with March arriving and spring very much on the horizon, we thought it might be helpful to compile the best of the best from all our recent high-street try-ons.
Keep scrolling, and you can see our top pieces and then shop them for yourselves.
1. Arket
"Paintbox brights are having a moment in the spotlight, and flame orange is right at the centre of the action. I love the idea of wearing this instead of a dress to a wedding this spring—just style with slingback kitten heels and gold jewellery." — Joy Montgomery, Shopping Editor
SHOP THE LOOK:
"Tailored trousers are a great building block from which to create outfits, and I love how this pair is not only comfy (hello, elasticated waistband) but also works beautifully as part of a tonal look. The key is to create interesting textural contrasts via the fabrics with pieces like this knit vest and white shirt." — Montgomery
SHOP THE LOOK:
2. H&M
"If you were to look inside my wardrobe, you’d find a lot of space is taken up by floral dresses. I find them very difficult to resist. And '70s-inspired retro florals like this are set to be huge this spring. Although my specific dress is yet to land on-site, this puff-sleeve dress is available now. Actually, I think I might even prefer it—and it comes in plus sizes, too." — Maxine Eggenberger, Acting Assistant Editor
SHOP THE LOOK:
"I’d never normally wear colours as bright as this, but after seeing a slew of bright shirts doing the rounds on Instagram, I was tempted to give them a whirl. I saw four women pick up this oversized shirt, and after trying it on for myself, I get why. The colour is slightly more grass-green in real life, and it was so sleek." — Eggenberger
SHOP THE LOOK:
3. COS
"I never thought I'd see the day that COS dropped neon-hued pieces, but here we are, and I kinda love it. As a tailoring lover, I think it's sometimes useful to have those personality pieces to offset any corporate undertones, and this T-shirt is ideal for this purpose. COS's perfect tailored trousers even come with smart elasticated tabs in the waistband to allow for a more precise fit." — Montgomery
SHOP THE LOOK:
"I think this suit, specifically the blazer, is one of my favourite pieces from the new COS collection. Silhouette-wise, it's just the right amount of boxy without being shapeless. The trousers (a 10 here) were a tad snug, so I would recommend sizing up if you prefer a looser fit 'round the hip area." — Montgomery
SHOP THE LOOK:
4. Mango
"I LOVED this! The tie detailing at the waist makes it really flattering, and I particularly like how it doesn't have a collar or one single button. I decided to wear it with just a bra, but it would also look amazing with jeans or a roll-neck jumper. It comes with a matching miniskirt, too." — Emma Spedding, Editor
SHOP THE LOOK:
"I love how the single button to the left side gives this shirt almost has a tuxedo feel. The sharp silhouette stops it from looking too much like pyjamas. This print is really striking, and I love how it looks with the matching trousers." — Spedding
SHOP THE LOOK:
5. M&S
"A great striped jumper has the potential to be your most-worn spring piece this year. It works with jeans for weekends, but paired with these wide-leg trousers, it's great for the office, too." — Emily Dawes, Affiliate Editor
SHOP THE LOOK:
"This is the kind of trusty dress you have in your wardrobe for years and rely on for every 'I don't know what to wear' occasion, which makes it a cost-per-wear winner in my eyes." — Dawes
SHOP THE LOOK:
6. Zara
"I was pleasantly surprised at how much I loved this blazer. The material looked expensive (not too shiny, nor too matte) and the colour was actually very easy to style—even with bright-blue jeans, it didn’t feel like it was too much." — Eggenberger
SHOP THE LOOK:
"Ask anyone who knows me, and they'll tell you I have a thing for white dresses. They’re all I wear in the summer months, and try as I might to fight it, they’re my biggest shopping weakness. I saw this midi style with a pleated bodice and puffed sleeves from a distance and practically sprinted towards it." — Eggenberger
SHOP THE LOOK:
Up Next: The Only 17 Spring/Summer 2022 Trends You Need to Know About
Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.
Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.
Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.
When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.
Emily is currently on maternity leave.
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