This Year, I'm Euro Summer-Maxxing—6 Holiday Outfits I Refuse Leave Home Without
Whether you're heading to Spain, Greece or the Amalfi coast, you need to see these six outfits before your pack for vacay.
From island hopping along the Grecian coastline to wandering through the sun-drenched vineyards of Provence, this year, all I can think about is my Euro Summer itinerary. With a two-week vacay mere days away, I’ve hauled my 23kg suitcase out of storage and begun the packing process. In went the pretty summer dresses, cut-off denim shorts, and enough breezy blouses to make it through until autumn. But looking down at the growing pile, I realised I had no idea how I was going to style any of it.
Packing for any trip that spans multiple destinations creates its own dilemmas. Sure, my lightweight co-ords would look chic along the cobbled streets of Santorini, but in my honest opinion, a bustling city like Barcelona calls for a look that matches the vibe. Meanwhile, my Bermuda shorts and graphic t-shirts feel a lot less Amalfi Coast glamour and a lot more Roman sightseeing, so how do I make my wardrobe work for both?
In need of some inspiration, I turned to the one place that always shakes me out of an outfit conundrum—Instagram. After all, the grid's chicest It girls seem to spend half the year hopping through Europe, so if anyone has mastered the art of a holiday capsule wardrobe, it's them. Be it babydoll dresses styled with The Row City Flip flops, to sculptural shirts finished with a tailored Bermuda short, their euro summer outfits are some of the best I've seen.
And with searches for "euro summer" having increased 250% month-on-month and over a whopping 450% year-on-year on Google, it seems we’re all about to Euro-summer-max. So before you pack that suitcase, take a look at these seven outfit ideas below.
7 Outfits Perfect For Euro Summer and Beyond:
1. Shirt + Shorts + Ballet Flats
Style Notes: Using vibrant colours and decadent textures to create a relaxed yet easy-to-style look Débora Rosa's look[pictured above] is one worth saving for later. Her vivid cornflower blue shirt captures attention, whilst her broderie anglaise shorts and minimal ballet flats keep that classic polish. Finished with an eye-catching geometric head scarf and a functional raffia tote, it's summer styling at its best.
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2. Halterneck Mini Dress + Clutch Bag + Strappy Sandals
Style Notes: Looking for pieces that will work fot both the city and the country? A stylish halterneck dress feels like a no-brainer. Opting for a mini in a classically opulent olive hue, Flora Murunga [above] keeps her accessories simple in the form of a woven clutch and strappy heels. Here is a look that's perfect for dinners overlooking coastline sunsets.
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3. Linen Shirt + Bermuda Shorts + Flip Flops
Style Notes: White in summer is a prerequisite, and if you happen to be boarding a yacht, you won't find a chicer colour. Keeping her look fairly simple, Oumayma Elboumeshouli [pictured above] styles a breezy linen shirt with softly tailored Bermuda shorts, but what I love most about it is how she makes a smart, structured shirt feel casual by simply knotting at the waist.
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4. Tank Top + Maxi Skirt + Wedge Sandals
Style Notes: While some European destinations favour a cleaner colour palette, if you're travelling to cities like Barcelona, Lisbon and Milan, leaning into bolder styling taps into the vibrant energy of your location.. From the bold check maxi skirt to the soft grey tank , Immy Sutherland's look oozes the carefree, cool-girl energy these fashion capitals inspire.
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Style with a toe ring this summer.
5. Babydoll Dress + Flip Flops + Raffia Bag
Style Notes: Whether you’re channelling Olivia Rodrigo or simply looking for a dress to take you through a balmy summer's day, a babydoll will be your best bet. The magic of this throw-on-and-go style lies within its easy-breezy fit. Pairing well with everything from loafers to flip flops, it always looks exceptionally chic abroad. Take style cues from Lucy Williams [pictured above] and style yours with contrasting thong flip flops and a minimal raffia tote.
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6. Swimsuit + Bloomer Trousers
Style Notes: Every summer holiday calls for at least one trip to the beach, but if you’re looking for a way to make your swimsuit look more stylish, this outfit is one to pin for later. From the breezy bloomers to the immense wide brim straw hat, this is an easy-to-replicate look you can take from beach to beach club with ease.
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Imani-Nia Francis-Tsolaki is Junior Fashion Editor at Who What Wear UK, where she expertly navigates Gen-Z-aligned editorial content and brand try-ons to unearth the most worthwhile pieces, while valiantly resisting the urge to add every single one to her basket.
At Who What Wear, Imani is committed to uncovering cool new brands to share with the WWW UK readership, and finding gems that make shopping accessible (and fun) for everyone.