Buying Guides Archive | April 2026

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April 30th
- I Wager That This New Adidas Collab Will Sell Out by the Start of the World Cup
- 43 Stylish Mother's Day Gifts From Jenni Kayne, Shopbop, J.Crew, and More
- You've Got the Aesthetic Picks Covered—Here Are 25 Underrated Heroes You Really Want to Add to Your Closet
- My 63-Year-Old Mom Knows What's Cool Before I Do—34 Items She's Eyeing (and Telling Me to Buy) for Summer
- From Erewhon Runs to Malibu Hikes—Everything I Packed for a Week in L.A.
- Not Red, Not Black—These Are the Ballet-Flats Colors Chic People in Stockholm and NYC Are Wearing Instead
- I Polled 37 Real Brides and Perfumers—These Are the 9 Best Wedding-Day Fragrances, Period
- No Quiet Luxury in Sight—It Girls Are Wearing These Very Bold 2026 Summer Accessories Instead
- The Only Pants I'm Buying for Spring Have This One Specific Feature
- *Not* a White T-Shirt—This Simple Top Style Is Set to Dominate Come June
April 29th
- I've Lived in NYC, L.A., and Boston—Here's Everything I Think Is Chic for Spring Right Now
- 48 Mother's Day Gifts That Are So Good You'll Ask to Borrow Them Later
- Okay, I'll Bite—Here's an Editor-Approved List of Under-$200 Gifts Moms Will Love
- These 5 Shoe Trends at Nordstrom Are So Chic They Just Might Become Your New Personality
- Sorry, Barrel Jeans—This Denim Trend Looks Way More Elegant With Heels
- It's Time to Put Away Ugg Boots for Now—Meet the Cozy Alt It Girls Are Wearing for Spring
- I'm an NYC Fashion Editor Who Just Spent a Week With My L.A. Friends—7 Spring Trends We're All Into
- Ignore These 6 Zara Color Trends If You Don't Like Receiving Compliments
- The Updated Summer Basics Fashion People Will Wear in 2026
- I Travel at Least 20 Times a Year—These Are the Airport Outfits I Wear on Repeat
- The 4 Most Important Trends for Summer 2026, According to WWW Editors
- My Sensitive Skin Only Tolerates Fragrance-Free Moisturizers—These 8 Are Expert Approved
April 28th
- Silk Florals! Rope Sandals! Poplin Trousers! The Secret to Looking Chic This Summer Is Found in J.Crew's New Arrivals
- I Got a Compliment in Midtown NYC Because of This Dress, and the Brand Is Having a Major Sale RN
- Of the Dozens of Pairs of Jeans I Own, These Are My 7 Favorites—and None Are Skinny or Baggy
- Not Black, Not Brown: This Is the Pant Color I Spotted Fashion People Wearing From Paris to London
- 7 Major 2026 Sandal Trends I'm Shopping From Nordstrom This Summer
April 27th
- The New Aaron Levine x Zara Collection Just Dropped—21 Items That Look Sleek and Cool
- 4 Hours of Scrolling Later—These Are the Best Sandals From Ref, Zara, and Revolve
- Makeup Artists Reveal Every Essential Brush in Their Tool Kit for Flawless Application
April 26th
- I'm a Fashion Editor—Here's Everything on My Highly Curated Summer Shopping List
- I'm a 2026 Bride—6 Bridesmaid Dresses My Bridal Party and I Are All Swooning Over
- From Fiber Gummies to Blurring Blushes—WWW Beauty Editors Told Me the Best Products They Tried in April
- I'm Heading From NYC to L.A.—Here's What I'm Packing for the Month
- *This* Is How Fashion People Find the Most Expensive-Looking Zara Pieces, Plus My Favorite Chic Items
- From Ralph Lauren to Prada, These Are the Best Vintage Pieces to Shop for Spring
- Fashion Editors Know a Zara Outfit Hits Different—Here Are 9 Stylish Looks I Love
April 25th
- I'm a 22-Year-Old Fashion Editor Who's Obsessed With the '80s—Here's How I Styled Agolde's Retro-Inspired Denim
- These Aren't "Wedding Dresses," But I'm a Fashion Editor, and I'd Get Married in Every Single One
- The Spring 2026 Sneaker Trends Fashion People Are Already Backing
- This 3-Piece Outfit Is Always Stylish—Every New York Fashion Person I Know Wears It
- I'm a Fashion Editor—7 Chic Heels I'm Styling With My Jeans This Spring
- It's Already Summer at Zara—29 Trendy Items I Know Will Sell Out in 2 Weeks Flat
April 24th
- A Radiant Smile at a Fraction of the Cost: 7 Whitening Strips Dentists Use and Love
- If You Are Always on an Airplane, These 23 Items Will Make Life Easier
- Wait, Everything Is 50% Off at Gap—These Spring Pieces Are the Standouts
- My Spring Calendar Is Filling Up—These Are the Chic Outfits I'm Wearing to Every Special Event
- Sephora Collection Is Full of Affordable IYKYK Favorites—12 Top-Rated Items I'm Adding to My Cart
- I Found It: The Anti-Jeans Pant Trend All the It Girls Will Wear for Summer 2026
- The Shoes, Sunglasses, and Bags Our Fashion Editors Consider Timeless
April 23rd
- Sorry, Bag Charms—*This* is the Quirky Accessory Trend Everyone Will Be Wearing This Spring
- From Perfume to Matcha—These Are the Random (But Great) Items I'm Loving Right Now
- Sophisticated, Minimalist, and Cool: The Dress Trend to Know for 2026
- Linen-Pant Season Is Here, and These Under-$100 Pairs Will Be the Center of My Summer Wardrobe
April 22nd
- I'm Shopping for Spring in NYC—Here's What's in My Carts at Revolve, Zara, and H&M
- I'm a Gen Z Editor Saving for a Shopping Splurge—30 Items on My "Worth It" Wish List
- I Studied Paris Street Style—These French Handbag Brands Are Everywhere
- From London to L.A., This Pretty Trend Is Dominating Among the Best Dressed Women in Fashion
- 22 Luxe, On-Trend Totes, Shoulder Bags and Travel Bags That Make Perfect Mother's Day Gifts
April 21st
- From Watches to Makeup, These Chic Mother's Day Gifts Are Worth It
- Dresses! Swimwear! Cashmere! Here Are the On-Sale J.Crew Spring Pieces Everyone Will Like
- J.Crew's Summer Arrivals Are the Talk of the Office—Now They're 30% Off
- Not an It Bag—Fashion People Are Investing In These Lower-Cost, Higher-Joy Accessories Instead
- The Chic Yet Comfortable Flats Fashion People Know Elevate Jeans in a Matter of Seconds
- Zara's New Arrivals Are Looking Extra Tempting RN—These 32 Will Sell Out by May 1
April 20th
- Victoria Beckham Brings the Capri Trend to Gap in Upcoming Collab—Here's What I'm Eyeing Before the Launch
- Here's What I'm Wearing to Every Event on My Calendar This Spring, From Brunch to Mother's Day
- All You Need Is a Good Capsule Wardrobe—This Celebrity Stylist Partnered With Quince to Create the Perfect One for Spring
- Lip Oils! Lace Shorts! Linens! The Gorgeous Under-$100 Beauty, Fashion, and Home Finds a Shopping Editor Is Eyeing This Month
April 19th
- Dressing Like a Fashion Editor Isn't Hard— 34 Shoes and Accessories That Will Get You There
- I Never Wear High Heels—7 2-Inch-and-Under Shoes I Wear Instead
- As a Toteme- and The Row–Loving Millennial, I'd Buy These 29 Things From Zara RN
April 18th
- Ripped Jeans Are Trending—It Girls in Paris and Oslo Are Wearing Them Like This in 2026
- Understated, Intentional, Timeless: Your Fashion Guide to Fine Jewelry for Beginners
- From Geel to Brooke Callahan: 15 Buzzy L.A. Brands Worth Adding to Your Wardrobe
- 7 Fashion People Share the Chicest Gifts They're Buying This Mother's Day
- From Dôen to Mango, Here's Everything I'm Buying for Spring 2026
- The Best White Tops to Wear With Your Jeans This Spring, Period
- The Cult Tory Burch Shoe Style Every Fashion Person Is Wearing in 2026
- British Brand, Damson Madder Just Launched Their New Spring Collection—Here's What All the Cool Girls Will Be Wearing
April 17th
- Madewell Put Its Spring Basics on Sale—These Are the Best Ones
- Bella! Selena! Sarah! The 2026 It Girl–Favorite Designer Bag Just Dropped in Pretty Spring Colorways
- I Wear Denim More Than Anything Else in My Closet—the It Girls Are Wearing These Styles for Spring
- These Under-$50 Bras Are the Secret to a Smooth, Seamless Outfit
- I'm Calling It: These Will Be the Most-Wanted Sandals of 2026
- I'm a Shopping Expert—27 New Arrivals I Texted My Fashion Friends the Most About This Week
- Trust Me—I'm a Fashion Editor: 5 Trends to Not Wear in Tokyo and What to Wear Instead
- If an NYC It Girl Isn't Wearing Ballet Flats or Thong Kitten Heels, She's Wearing This Unexpected Sneaker Trend
- Not Linen, Not Capris—This Is the Rich-Looking Pant Trend Dominating This Season
- The Best Black Sandals From Nordstrom, Period
April 16th
- Zendaya x On—These Are the Sneakers I Love From the New Collaboration
- Dresses Are Great, But This Pretty Shirt Trend Is Going to Be Just as Popular for Summer 2026
- Summer Just Wrapped in Australia—Here's What Local It Girls Wore to Look Chic
April 15th
- I Just Came Back From Vietnam—These Fashion and Beauty Items Are Perfect for a Tropical Vacation
- Chartreuse! Burgundy! Orange! Every Trending Colorway I'd Wear to a Wedding This Summer
- Seen in L.A.: Odessa A'zion Wore the Iconic Coach Bag Every Editor I Know Wants
- 10 Sephora Items I Recommend With a 100% Satisfaction Guarantee—If You Don't Own Them, You're Missing Out
- Shopping for A Fashionable Mom? You Need to See These 12 Gift Ideas
- There's a Specific Equation Behind Natural-Looking Makeup—6 Ways Pro Artists Master the Formula
- My Birthday Is on the Horizon—Every Chic Fashion and Beauty Item I'm Subtly Texting to My Friends
- I Know You're a Cool Fashion Person If These 32 Spring Reformation Pieces Are in Your Cart
- The Best Face Mists Do More Than Just Hydrate—7 Brightening and Barrier-Strengthening Formulas
- I Live in L.A. and Wear Jeans and White Tees Year-Round—These 10 Are My Favorites
- As Much as I Want to Gatekeep, This $41 Target Fragrance Is Too Good to Keep Secret
- Not White, Not Black—the Trendy Tee Every Fashion Person Is Wearing This Spring
- I Don't Say This Lightly: These 16 Luxury Beauty Products Are So Worth the Price
April 14th
- Hairstylists Reveal the 8 Best Moisturizers for Every Hair Type and Texture
- I Went on an Expedition Into Banana Republic's Archives With Its Latest Collaboration—These Pieces Are Very Cool
- Turks and Caicos Is Calling My Name—Here's What I'm Packing From Boden's Vacation Edit
- We Could Legitimately Wear Prada Beauty Every Day—10 Tubes and Perfumes Worth Saving Up For
- Hyperminimalism Is Out, and Personality Is In—Here's What I'm Buying in 2026
- My Sister Shared Her Exact Acne-Erasing Routine With Me, and It's on Sale at Sephora RN
- Every Fashion Person Will Tell You This Subtle Detail Makes Flats Look Infinitely More Expensive
April 13th
- Your White Sneakers Deserve a Break—15 Fresh Alternatives Fashion People Are Styling
- I'll Let You in on a Little Secret—These 31 Spring Items From Nordstrom Will Sell Out by April 30
- I'm Wearing Sneakers, Sandals, and Flats Until Further Notice—I Like These 28 From Nordstrom
- My Morning Routine Includes Scrolling Nordy—30 Incredibly Chic New Arrivals I Expect to Sell Out Before April 30
- I Love a '90s Minimalist Look—These Are the Pieces I'm Eyeing for Spring
- Who What Wear Editors Told Me Their 25 Best Fashion Finds This Month
April 12th
- Plus-Size Fashion People to the Front: These Are My Favorite Finds This Week
April 11th
- These 9 Basics Make My Outfits Look Rich, so I Bought Them in Multiple Colors
- I’m a Senior Shopping Editor—7 Cool Pairs of Jeans I Can’t Stop Talking About to Anyone That Will Listen
- These 3 Trends at Zara Will Be the Guaranteed Stars of Your Spring Highlight Reel
- I'm a 5'1" Fashion Editor—These 32 Items Will Be My Summer-Capsule-Wardrobe Nonnegotiables
- 28 Spring Buys Straight Out of Slim Aarons's Palm Springs
- My Mother Only Wears Black—These 5 Spring Trends at J.Crew Convinced Her to Wear More Color
- Soft, Sweet, and Golden—These Honey Perfumes Embody a Sunday Morning at the Farmers Market
- Swim Season Is Here! 35 Ref, J.Crew, and Zara Pieces That Will Sell Out First
- The Two Retailers Fashion Editors Rely On for Their Spring Basics
- Past the Knee But Not Capris, These Are the Cool-Girl Bottoms Everyone Is Wearing This Spring
- 16 Elevated Bags I Rely On for Work, Travel, and Everything In Between
April 10th
- So You Have an Eye on Everything Designer But Don't Have the Budget—30 Luxe-Looking Finds That Scratch the Itch
- I Just Scrolled Through the Sephora Savings Event and Nordstrom's New Arrivals—Here's What's in My Cart
- Beauty Insiders With Mature Skin Are Ditching Heavy Foundations for These 8 Tinted Moisturizers
- Basic, Not Boring: 37 New Wardrobe Staples From Shopbop, Levi's, Reformation, and More
- This Just In: 15 of the Cutest Spring Arrivals From Walmart
- *Not* Cuffed Jeans—the Other Dated Denim Trend That's Dominating in 2026
- The New Summer 2026 Dresses Are Already Rolling In—I Have a Feeling These 37 Will Sell Out by June 1
- 23 Things a Beauty Product-Obsessed Fashion Editor Is Ordering From the Sephora Sale
- Cool Girls Are Wearing This Comfy Summer 2026 Dress Trend to Look Effortlessly Chic
- No, Not Jeans—It Girls Everywhere Will Be Wearing These Spring Pants, Skirts, and Shorts Outfits Instead
April 9th
- Like It or Not, These Pants Are Back in the Spotlight—15 of the Chicest Styles (and Best Shoe Pairings) Are Already at Nordstrom
- These 27 Affordable Spring Fashion Finds From Zara, Nordstrom, and H&M Are So Chic No One Would Guess You're on a Budget
- NET-A-PORTER Gave Us a Sneak Peek of Summer's Top Trends—These 4 Are My Favorite
- FYI: Cool Girls in L.A. And NYC Will Soon Be Wearing These Sneakers for Runyon Hikes and WSH Walks
- If You Wear a Perfume With This Juicy, Underrated Note, I'll Automatically Know You're Chic
- I Only Wore Victoria Beckham Beauty for 16 Days—13 Products I Still Refuse to Give Up
- The Brand Fashion Editors Always Make a Beeline to for Spring Dresses
- No, Not Heels: Ballet Flats Are Still Hot for Spring, and These Are the 3 I Want as a Ballet-Flat Connoisseur
- Shimmering Body Oil That Looks Expensive, Not Tacky—I Polled Our Beauty Editor Group Chat for Faves
April 8th
- Don't Sleep on Nordstrom's Spring Accessories—You'll Regret Missing Out on These 28 Items When They Sell Out
- I'm an Associate Shopping Director and Am 100% Sure These 30 Nordstrom Sale Finds Will Sell Out
- Moms Deserve Nothing But the Best—These Elevated Mother's Day Gifts Will Make Her Day
- If You're Trying to Dress Better This Spring, These Stylish Zara Finds Scream European Chic
- The Fashion Creators We Always Stalk for Style Inspo
- A Note to All 2026 Graduates: The Coach Nolita Bag Is the Perfect First Investment Piece
- Everyone I Know With Hair Commercial-Level Tresses Uses This Underrated Product Between Washdays
- My 57-Year-Old Mom Embraces Her Gray Hair—According to Experts, These Are the Elegant Outfit Colors That Complement Her Natural Color
- It's Official: These Are the Pieces Every Cool Person in Paris Is Wearing in 2026
- Low-Rise Jeans Are Mainstream Again—These Are the 5 Shoes Everyone Is Wearing With Them
- 37 Pretty Tops Stylish People Will Wear With Jeans This Spring
April 7th
- The Vibe Is 100% Cotton, and These Elevated Abercrombie Finds Are It
- If a Chic French Woman Shopped the Nordstrom End of Season Sale, These Are 35 Items She'd Add to Her Cart
- Meghan! Dakota! J.Law! Every It Girl's Go-To Basics Brand Just Dropped a Perfect-10 Capsule Wardrobe
- I'm a Fashion Editor—Here Are the Top 15 Reformation Items I'd Recommend for Spring 2026
- Everyone With Good Taste Will Be Wearing Fun, Colorful Accessories This Spring—Here's What's on My Wish List
- I Spent Months Hunting for the Best Black Ankle Boots—7 I'm Putting My Money Behind
April 6th
- It Girls Would Shop These 3 Chic Spring Trends From the Nordstrom Sale
- The Coolest NYC Dressers Are Very Into Florals Right Now
- I Researched the Ways It Girls Are Wearing Jeans in 2026—This Is Exactly How
- If You Have Elevated Taste on a Budget, You Need to See These 17 Items From Nordstrom's New Sale
- The Sunglasses Trend Every Fashion Insider Is Wearing in 2026
- Fine, I'll Spill—33 Spring Dresses From Free People, Zara, and Revolve That Will Get You Stopped in the Streets
- 5 Cheap(ish) Elevated Finds That Will Make Your Closet Look More Expensive
- I May Work in NYC, But My Closet Looks French—6 Chic Spring Basics That You’d Spot On The Streets of Paris
- These 5 Spring Trends Are Going to Be Everywhere—Here's How to Easily Pull Them Off Like a Fashion Person
- I Just Went Shopping for Spring With a $100 Budget—Here Are the Chicest Items I Found
April 5th
- Handbags! Shoes! Jewelry! These 29 Spring Accessories Will Make Your Outfits 10 Times More Appealing
- Low Budget, High Taste: 6 Outfit Ideas That Nail "Frugal Chic" Dressing in 2026
- From Prada to Zara—Here's Everything on Alexa Chung's Wish List Right Now
- My NYC Friends Say My Style Feels Parisian—This Is the Effortless Coat That Gives My Outfits That Je Ne Sais Quoi
- Leopard Print, You're Done—the 2026 Alt Everyone's Shopping for Their Closets and Homes
- Sets, Separates, Sarongs, and More: These Beachwear Finds Feel So 2026
- These Are the Aritzia Pieces Everyone in Fashion Will Be Obsessed With by May
April 4th
- These $98 J.Crew Pants Look Identical to the Pair Every Chic Dresser Wears Instead of Jeans
- These Are the Sneaker Trends Cool Moms in NYC Wear to Drop-Off, Butterfield Market, and Tracy Anderson
- I'm a Shopping Editor—This Is the Simple and Affordable Outfit Formula I Swear By
- People Who Summer in the Hamptons, the Vineyard, and Nantucket Are All Buying These Things RN
- 11 Fig Fragrances That Evoke the Fresh Air, Warm Breeze, and Sunlit Skies of a Mediterranean Summer
- Forget Flip-Flops—Cool Girls in L.A. Just Named the Official Shoes of Summer 2026
- I'm a Fashion Editor—Here's My Highly Personal Spring Shopping List
April 3rd
- Celeb Makeup Artists Say These Waterproof Makeup Primers Survive Tears, Sweat, and Beachy Vacations
- Nordstrom's End of Season Sale Has All the Shoe Trends You Need for Spring
- Here Are the On-Trend Items to Buy at Zara If You Have an $80 Budget
- They're Here: The It Designer Flats Cool Girls Are Wearing With Levi's Jeans This Spring
- I Want to Smell Like a Serene Monet Painting—This Airy Note Is Key, and It's Getting Way More Hype in 2026
- I'm Finally Ready to Embrace Skinny Jeans—Here Are 15 Pairs I Love as a Skeptic
- Radiant Skin That Smells Sophisticated: These Scented Body Oils Epitomize Quiet Luxury
April 2nd
- I Finally Tried the Viral Cozy Essential Everyone's Been Talking About—Now I Can't Live Without It
- 7 Eye-Catching Zara Outfit Formulas I'm Stealing for My Own Closet This Spring
- From Fresh Florals to Sun-Soaked Woods—These 16 Scents Give All the Spring Garden Vibes
- I Polled 15+ Celebrity Makeup Artists: 11 Drugstore Products They Agree Are Better Than Luxury Buys
- The Reformation Shoes All Our Editors Have on Their Spring Wish Lists
- I'm a Careful Shopper—30 Spendy Fashion Items I Truly Think Are Worth It
- Trust Me—I Just Got Back From a Visit: People in Portugal Wear These Shoes on Repeat
- If You Want to Dress Like a Fashion Person, These Are the 10 Things to Buy This April
- I'm a Fashion Editor—Here's Every Spring Find I'd Buy From Net-a-Porter, Zara, and Nordstrom
- No, Not Floral—This Controversial Spring Dress Trend Is All Over New York Thanks to Miu Miu
- I Saved My Roommate $1214 With These 21 Rich-Looking Finds From the Nordstrom Sale
- The Fresh Bag Trend Fashion Insiders Will Wear in 2026
April 1st
- I'm Headed Abroad for Spring Break—the Coach Brooklyn Bag Is Coming With Me
- If You Struggle to Find Pants That Fit Well, These 20 Styles Are Worth Trying
- If You're Into Early 2000s Activewear Trends, You'll Love These FP Movement 'Fits
- A $500 Serum Broke Me Out, But These $20 Hidden Gems Restored My Glow
- I've Been Scouring the Internet for Good Heels—These 37 Styles Can't Be Missed
- Shop 33 of This Week's Best New Arrivals
- This Is How Fashion People Are Wearing Spring's Sporty-Jacket Trend
- These $40 Gap Sandals Are Just as Cool as the $600 Designer Pair That's Been on My Mind Since Last Spring
- 6 Derm-Approved Mineral Sunscreens That Are Invisible on Melanin-Rich Skin