
Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
-
I'm a Shopping Director—These 37 Items Are Just Beyond Chic, Period
Trend-forward yet easy silhouettes.
By Bobby Schuessler
-
I'm a Professional Shopper—These 37 J.Crew, Banana Republic, Zara, Nordstrom, and Shopbop Items Are Giving
From pretty tops to cool pants.
By Bobby Schuessler
-
The Nordstrom Brands Fashion People Shop for Expensive-Looking Staples Are Discounted for the Anniversary Sale
Under-$100 pieces ahead.
By Bobby Schuessler
-
Shopbop's Fashion Director Wore Leopard-Print Pants, and Now, I Want to Wear Them With Everything
Chic. Period.
By Bobby Schuessler
-
I Have Minimalist Style and Wear Refined Pieces—5 Summer Trends I'll Be Wearing
Elevated must-haves.
By Bobby Schuessler
-
Be Chic: I Styled 5 Fashionable Outfits From the Nordstrom Anniversary Sale for Under $400
Forward and cool looks ahead.
By Bobby Schuessler
-
I'm a Jewelry Designer—These Are the 3 Pieces I Think Everyone Needs in Their Wardrobe
Flawless silhouettes.
By Bobby Schuessler
-
I'm a Shopping Director and I'm Live Shopping the Nordstrom Anniversary Sale—I Can't Get Over These Deals
The biggest sale of the year!
By Bobby Schuessler
-
I'm Nordstrom's Associate Fashion Director—These Are the 14 Key Items to Buy From the Anniversary Sale
Expert picks.
By Bobby Schuessler
-
These 30 Stunning Nordstrom Items Will Be the Stars of Your Summer Wardrobe
Gorgeous new staples.
By Bobby Schuessler
-
My Stylish Mom Has Never Bought Clothing or Beauty on Amazon Before—I Told Her to Try These Items From Prime Day
Epic discounts on jeans, elevated basics, and more.
By Bobby Schuessler
-
Let's Keep It Simple and Fashionable—I Found the 35 Best Elevated Basics From the Nordstrom Anniversary Sale
Cool tops, perfect jeans, and more.
By Bobby Schuessler
-
Parisian Style Means Chic—French Women Would Be So Into These 42 Nordstrom Anniversary Sale Items
Effortless and elegant picks.
By Bobby Schuessler
-
I'm a Shopping Director—These Are the 27 Random (But Great) Amazon Prime Day Buys I'm Into
Useful picks.
By Bobby Schuessler
-
No Need for a Stylist—I Created 7 Fashionable Outfits From Nordstrom for Under $375
Easy and effortless looks.
By Bobby Schuessler