Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent over seven years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retialers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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My Friend Has $250 to Spend at Nordstrom's Half-Yearly Sale—Shop 40 Chic Finds
Expensive-looking picks.
By Bobby Schuessler
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I'm a Former Nordstrom Stylist—This Is My 6-Piece Cozy Capsule Wardrobe
The best picks.
By Bobby Schuessler
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I'm 63 and Was a Nordy Stylist—My 35-Year-Old Daughter and I Love These Trends
No-fail picks.
By Bobby Schuessler
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My Mom Is 62 and I'm 34—These Are the J.Crew, Nordstrom, and H&M Items We Love
Standout picks.
By Bobby Schuessler
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My Mom Is 63, and I'm 34—These Nordstrom Items Feel Extra Special to Us
So chic.
By Bobby Schuessler
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35 Lovely, Winter-Ready Nordstrom Items I Don't Think You'd Regret
Chic picks ahead.
By Bobby Schuessler
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We're in Our 50s, and We Think These Boot Trends Work for Every Age
Expert intel ahead.
By Bobby Schuessler
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7 Outdated Bag, Shoe, and Jewelry Trends (Plus, 7 Fresh Items to Try RN)
Shopping inspo for you.
By Bobby Schuessler
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I'm the Fashion Director at Shopbop—Here Are the Outfits I Just Wore in Paris
Elevated looks ahead.
By Bobby Schuessler
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I Spent an Entire Afternoon Looking at Nordstrom Boots and Flats—I Love These 29
Elevated silhouettes.
By Bobby Schuessler
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The Elevated Basics That Will Make Leggings Look Very Chic This Winter
A+ looks.
By Bobby Schuessler
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40 Chic Nordstrom Finds From the Limited End-of-Year Sale
Amazing discounts ahead.
By Bobby Schuessler
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Nordstrom, Shopbop, and Net-a-Porter Have the Best Shoes and Bags—30 I Love
Pretty picks coming your way.
By Bobby Schuessler
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I Sent My Friend a List of New Madewell Items That Earn Wardrobe-Staple Status
Versatile and chic picks.
By Bobby Schuessler
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The New J.Crew Collection Is Here, and I Can't Get Over the Chicness
Skirts, jackets, knits, and so much more.
By Bobby Schuessler
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There's a Reason Our Fashion Team Loves Shopbop: Chic Items Like These 29
From jeans to knits.
By Bobby Schuessler
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These New Shopbop Items Could Become Fresh Wardrobe Staples
All about that versatility.
By Bobby Schuessler
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6 Chic Outfit Ideas Borrowed Straight From the Streets of Paris
So effortless.
By Bobby Schuessler
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These Are the Key Items I'm Wearing With Jeans Over the Next 6 Months
Easy and chic finds.
By Bobby Schuessler
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I'm Pretty Confident That These 30 Nordstrom Items Will Sell Out in December
Trending picks.
By Bobby Schuessler
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My Best Friend Has $200 to Spend at Nordstrom—I Suggested These Affordable Items
Cool pieces to try now.
By Bobby Schuessler
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I'm a Shopping Director, and I Think These 31 Winter Items Are Beyond Chic
Coats, sweaters, boots, and more.
By Bobby Schuessler
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My Daughter and I Just Went to France—These Are the Outfits We Wore in Paris
Chic looks ahead.
By Bobby Schuessler
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These 29 New H&M Items Will Make Any Wardrobe Feel Chicer
From sweaters to coats.
By Bobby Schuessler
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The Latest Frame x Ritz Paris Collab Is Here, and It Will Sell Out Quickly
So chic.
By Bobby Schuessler