Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent over seven years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retialers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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Italist's Selection of Discounted Designer Items Is Fantastic—These 12 Pieces Are Gorgeous
Dresses, shoes, bags, and more!
By Bobby Schuessler
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I'm a Former Nordstrom Buyer—These 7 Items Make My Wardrobe Feel More Relevant
Modern staples.
By Bobby Schuessler
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My Friend Has $200 to Spend on New Clothes—I Sent Her These Nordstrom Items
Chic and affordable picks.
By Bobby Schuessler
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I'm Finding My New Closet Staples at Banana Republic—These 29 Items Are So Stylish
Top-notch elevated basics.
By Bobby Schuessler
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I Bet These 32 New Nordstrom Items Will Sell Out Before Summer Starts
These finds are so chic (and popular).
By Bobby Schuessler
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Wow, the Shopbop Summer Sale Is Epic—30 Discounted Items That Are So Chic
Up to 50% off here.
By Bobby Schuessler
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I'm a Shopping Editor—50 New-In Items I Actually Can't Stop Thinking About
Cool denim, gorgeous shoes, and more.
By Bobby Schuessler
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Nordstrom Just Launched a Sneaky Limited-Time Sale—These 30 Chic Items Are Now Cheaper
Major discounts ahead.
By Bobby Schuessler
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Wait, Shopbop Just Launched an Extra-25%-Off Sale—I Can't Get Over These Chic Items
From elevated basics to pretty dresses.
By Bobby Schuessler
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Fashion People in Paris Will Wear These Basics the Most This Summer
Easy and chic.
By Bobby Schuessler
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Elevated Basics From Shopbop That Give Off Fashion-Person Energy
Top-notch finds.
By Bobby Schuessler
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We're Fashion Editors—8 Accessories We're Buying for Summer and 6 We're Over
Refresh that wardrobe.
By Bobby Schuessler
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Stylish People Wear These 6 Elevated Basics, and They're All Available at Shopbop
Upgrade that wardrobe.
By Bobby Schuessler
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I Was a VIP Nordstrom Stylist—These Items Will Never Look Dated
The new classics.
By Bobby Schuessler
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Wow, J.Crew Extended the Memorial Day Weekend Sale—These Finds Are So Chic
Amazing deals!
By Bobby Schuessler