
Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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No Skinny Jeans Here—European It Girls Know These 4 Trouser Trends Are the Key to Fashionable OutfitsModern and cool styles.
By Bobby Schuessler
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I Sent My Stylish Mom the Items She Won't Regret From the Nordstrom Half-Yearly Sale—See the Chic Closet StaplesOkay, these discounts are legit.
By Bobby Schuessler
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I Was a VIP Nordstrom Stylist—These 6 Items Will Be Staples in My Closet This SummerSandy Koszarek's picks ahead.
By Bobby Schuessler
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If You Want to Dress Like a Stylish It Girl, Wear These 5 Trend-Forward BasicsIncluding the shirt everyone is buying.
By Bobby Schuessler
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Get Ready, Fashion People—These 2 Brands Will Have a Fun Pop-Up Shop in the Hamptons This SummerHello, Vivrelle and Kith!
By Bobby Schuessler
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"Pretty and Chic" Is How I'd Describe These 30 On-Trend Nordstrom, Zara, and J.Crew ItemsFrom stunning dresses to cool sandals.
By Bobby Schuessler
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No Skinny Jeans Here—European It Girls Know These 4 Trouser Trends Are the Key to Fashionable OutfitsModern and cool styles.
By Bobby Schuessler
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Let's Go, Fashion People—These Are the 11 Items I Recommended to the Stylish People I KnowYour shopping director here.
By Bobby Schuessler
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All the Fashion People I Know Buy Jeans at Shopbop—These Trend-Forward and Classic Styles MatterLevi's! Agolde!
By Bobby Schuessler
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Okay, These Gorgeous Nordstrom Shoes Are Very Rich Looking and Under $100—They'll Sell Out by SummerExpensive-looking sandals included.
By Bobby Schuessler
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Louis Vuitton Updated Its Iconic City Guides Collection, and the Books Are Works of ArtEach edition is $43.
By Bobby Schuessler
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If You Want to Dress Like a Stylish It Girl, Wear These 5 Trend-Forward BasicsIncluding the shirt everyone is buying.
By Bobby Schuessler
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Anine Bing Is Beyond Chic, and Her New Summer Line Screams Cool It GirlThe tops! The bags! The dresses!
By Bobby Schuessler
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From cool shorts to gorgeous bags.You'll love them all.
By Bobby Schuessler
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My Fashionable Friends in NYC Will Approve of These Cool Shorts, Tops, Dresses, Pants, and Sandals From ShopbopIt's giving chic fashion person.
By Bobby Schuessler