
Brittany Davy
As WWW UK’s junior writer, Brittany focuses on creating compelling fashion, shopping and beauty content for site, and works closely with the Managing Editor on recurring columns and franchises. She has a passion for all things fashion, beauty and lifestyle related, but is particularly fond of fragrance, with a personal collection to rival any beauty editor's!
Prior to Who What Wear, Brittany worked as the Shopping Assistant at Reach Plc and across a number of publications, including OK!, Notebook, S Mag and The Mirror. In this role, she was responsible for creating on-site beauty and fashion content, compiling shopping grids and filming and editing weekly video content for the brand’s social media account.
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I Waited a Year for This Celebrity-Loved High-Street Dress to Return—Now It's Back and Selling FastIt won't be in stock for long.
By Brittany Davy
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I’m Going for Casual Elegance—9 Low-Key Yet Classy Outfits I'm Copying This SummerTotally effortless.
By Maxine Eggenberger
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The Stars Have Spoken: This Is the Nail Design You Should Choose Based on Your HoroscopePull up your birth chart.
By Brittany Davy
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I Just Got Back from the South of France—5 Outfit Formulas I Saw French Women Wear on RepeatGet the French Riviera look at home.
By Brittany Davy
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My 60-Year-Old Mum Knows What's Chic Before I Do—11 Items She's Predicting Everyone Will Wear in AugustMum knows best.
By Brittany Davy
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Fashion People Aren't Packing Away Their White Linen Trousers Just Yet—Here's How They're Styling Them Until Early AutumnEasy elegance.
By Brittany Davy
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Not Red, Not Pink: This '90s Blush Trend Is Making a Comeback in 2026Talk about a throwback.
By Brittany Davy
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Dermatologists Agree With Me: These Are the Best Vitamin C Serums for Black SkinI'm in it for the glow.
By Brittany Davy
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Too Hot for Jeans? These Are the Elegant Summer Alternatives Chic Dressers Are Wearing InsteadFrom classic linen to trending capris.
By Brittany Davy
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Pause the Neutral Manis—Mediterranean Nails Are All I Want on My Hands This SummerSea you at the salon.
By Brittany Davy
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I Just Got Back From Paris—These Are the 9 Face Creams That Give French Women Their GlowTrès éclatante!
By Brittany Davy
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Women Around Europe Agree: These Are the 5 Chicest Outfit Formulas To Wear On Repeat This SummerFrom Paris to Stockholm.
By Brittany Davy
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No, Not Leather: It Girls Are Wearing This Y2K Flip-Flop Trend With Shorts, Skirts and Dresses This SummerA blast from the past.
By Brittany Davy
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Don't Be Swayed by Trending Braids—7 *Actually* Protective Styles That Won't Damage Natural HairNot all styles are created equally.
By Brittany Davy
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Spiral Jewellery! Graphic Tees! Neon Colours! 7 Fashion Trends Making a Comeback for Summer 2026Trust me, they're here to stay.
By Brittany Davy