What To Buy Now
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Breaking News: I Just Found the Basics Brand You'll Find on Every Chic Woman in L.A. and NYC This SummerFact.
By Eliza Huber
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Just Wait—All of Summer's Most Viral Pieces Will Include This One DetailA one-way ticket to internet fame.
By Eliza Huber
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These 9 Brands Will Be Everywhere in 3, 2, 1…Be ahead of the curve.
By Eliza Huber
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A Guide to Summer's Big 4: Sunglasses, Shorts, Sandals, and SwimwearFrom timeless staples to right-now buys.
By Eliza Huber
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I Took My Tax Refund Straight to COS, Massimo Dutti, and The Row—Here's the DamageNo regrets.
By Eliza Huber
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The Anti–Ballet Flats French and Italian Brands Are Currently Smitten WithChic flats, sans ballet.
By Copelyn Bengel
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The Items Everyone With Good Taste Is Eyeing From Free PeopleCaution: may cause shopping spree.
By Michelle Scanga
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I Finally Got Around to Creating My Annual Spring Shopbop Wish List—You're WelcomeEnjoy.
By Eliza Huber
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This Elevated Basics Brand Is Every NYC and London Fashion Person's Best-Kept SecretAnd I just tried on nine pieces in its NYC pop-up.
By Eliza Huber
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Meet the 37 New Zara Items That'll Go Viral and Sell Out Before Spring HitsRun.
By Eliza Huber
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I Never Wear These Outdated Staples Anymore—6 I'm Buying to Freshen Things UpClearing out.
By Eliza Huber
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Just Some Really Good Buys for Spring—That's AllThank me later.
By Eliza Huber
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The 21 Swimsuits That'll Be on Every Editor's, Stylist's, and Celebrity's Wish List This SummerThe first swimwear drop of 2025 is here.
By Eliza Huber
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I Just Found the Linen Pants Chic Women in New York, Paris, and L.A. Will Be Wearing All SummerHBU?
By Eliza Huber
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I Give It a Week Before Everyone With Taste Is Wearing This Elegant Pant TrendDon't take it from me—take it from Hailey Bieber.
By Eliza Huber
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I Know a Viral Item When I See One, and This $90 Zara Barn Jacket Set Off All My Alarm BellsShop, don't snooze.
By Eliza Huber
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If You Have Bad Taste, Keep Scrolling: 44 Nordstrom Finds Only Chic People Will AppreciateMy suggestion? Stop scrolling.
By Eliza Huber
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The Only Chic Ways to Wear Thong Sandals in 2025The Olsens did it best, of course.
By Copelyn Bengel
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This $45 Waisted Cardigan From H&M Is a Compliment MachineEvery elegant person needs one.
By Eliza Huber
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Did Meghan Markle Really Just Share a Link to Everything in Her Closet?Well, at least her favorite pieces.
By Eliza Huber
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I'm Thinking Ahead—Here's Everything I Already Know I'll Buy Come Fall 2025*Preorders now.*
By Eliza Huber
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The 30 Items That Will Define Style This SpringFrom Prada to Phoebe Philo.
By Eliza Huber
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I Looked at Every Single Quince Item, and These 5 Are the Ones You WantPerfect basics with a trendy spin.
By Copelyn Bengel
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The Words "Sold" and "Out" Are Coming for These 36 Zara, H&M, and J.Crew ItemsDon't hesitate.
By Eliza Huber
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The 30 Items That Will Define Style in 2025A complete list.
By Eliza Huber
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Well-Dressed Women Everywhere Will Appreciate These 34 Elegant Coat StylesGuaranteed.
By Eliza Huber
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These 8 Things Make Every Day Feel Like a Luxury VacationNo travel required.
By Eliza Huber
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Shop Now, Apologize Later: These New Winter Finds Will Sell Out If You Wait Another SecondDon't miss out.
By Copelyn Bengel
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It's True—Every Chic Person Is Wearing This New Top TrendCheck it off your list.
By Eliza Huber
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Did Sofia Richie Grainge Really Just Declare *This* Spring's Chicest Basic?I didn't see that coming, but I'm in.
By Eliza Huber