If Erewhon Had a Dress Code, Dakota Johnson's Latest Grocery-Run Look Would Be the Blueprint
Every time I talk to out-of-towners here in Los Angeles, there's one place that's at the top of their must-see list. No, it's not the Venice Boardwalk, Dodger Stadium, the Hollywood Walk of Fame, or the Griffith Observatory. It's Erewhon. I'm serious. Now, I'll happily admit that my sample group is quite limited in scope, as I usually meet with fashion-industry professionals like editors and PR executives who are in town from New York City. That said, there's no doubt that our city's most expensive grocery store has become a tourist attraction.
If you're curious what people wear to browse aisles stocked with $20 Japanese strawberries and $18 bottles of salad dressing, I'll give you a hint: It's very similar to what Dakota Johnson wore for her most recent trip to Erewhon. In fact, I'd go as far as to say that her specific outfit combo—a simple crewneck T-shirt, straight-leg jeans, and Gucci loafers—is the unspoken uniform of Erewhon shoppers everywhere. It's the ultimate blend of laid-back and luxurious. Scroll down to see her smoothie-and-groceries outfit and re-create the look for yourself.
On Dakota Johnson: Bottega Veneta New Knot Sunglasses ($720); Sophie Buhai ring; Gucci Brixton Horsebit Convertible Loafers ($1050)
Re-Create Dakota Johnson's Erewhon Outfit
Erin got her start as a Who What Wear intern over 14 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Kate and Meghan stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible.
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