Fragrance
We're rounding up the best in perfume for every type of scent preference. Read on for expert shopping and gift guides.
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So, Chocolate Perfumes Are Trending—12 I'd Actually Wear
Subtle perfection.
By Erin Jahns
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Gifting the Perfect Fragrance Is Practically an Art—These 24 Sets Make It Easy
Something for everyone.
By Erin Jahns
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Every Time I Wear One of These 17 Fragrances, Somebody Copies Me
It's a compliment, right?
By Shannon Lawlor
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All of the Most Expensive-Smelling Perfumes Have This Important Note in Common
Here are our top 12 picks.
By Erin Jahns
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The Art of Smelling Good
Our State of the Union on all things fragrance.
By Erin Jahns
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LoveShackFancy Released a Fragrance Line (and It Smells Like Falling in Love)
I'm all about the florals.
By Maya Thomas
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12 Must-Have Perfumes If You Want to Smell Luxurious for *So Much* Less
If you know, you know.
By Maya Thomas
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16 Perfumes That Always Attract People and Compliments Like a Magnet
Poise in a bottle.
By Shawna Hudson
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90% of Cherry Perfumes Are Extremely Polarizing—We Found the 10% That Are Divine
These just hit.
By Bianca Lambert
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These Classic Ralph Lauren Fragrances Smell Like an Old Money Legacy, Bottled
It's impossible to choose just one.
By Maya Thomas
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These Perfume Subscriptions Are the Key to Building the Chicest Scent Wardrobe
Designer scents on a budget.
By Katie Berohn
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I'm Obsessed With Cost Per Wear, and This Best-Selling Perfume Is Just 37¢ a Pop
No perfume collection is complete without it.
By Erin Jahns
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If You Love Alluring, Subtly Sweet Fragrances—Prioritize This Strategic Note
Let the compliments roll in.
By Maya Thomas
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Think You Don't Like the Smell of Leather? These Perfumes Will Change Your Mind
They're as smooth as your favorite leather jacket.
By Maya Thomas
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Fact: No Other Perfumes Are More Popular or Sell Faster Than These 18
The fragrances that fly off the shelves at four top retailers.
By Erin Jahns
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The Perfume Sofia Richie Wears When She Wants to Smell "Summery and Delicious"
It's a staple in our fragrance wardrobes.
By Kaitlyn McLintock
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15 Must-Own Perfumes If You Love Spicy Scents, According to Fragrance Snobs
It's getting hot in here.
By Katie Berohn
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10 Niche Perfumes That A) Smell Illegally Good and B) No One Else Is Wearing
Yet.
By Erin Jahns
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ICYWW What Beyoncé Smells Like, This Top-Shelf Cognac Scent Is It
Flawless.
By Katie Berohn
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15 Italian Perfumes That Make You Smell Expensive Instantly for Less Than $195
La dolce vita is closer than you think.
By Maya Thomas
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Kendall Jenner Wears the Ultimate It-Girl Scent, and Now I Do Too
I'm obsessed.
By Kaitlyn McLintock
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Plot Twist: This "Grandma" Scent Is Gaining Momentum—Here's Your Starter Pack
Let the compliments roll in.
By Sarah Yang
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This French Staple Is Hailey Bieber's All-Time Favorite Perfume
No surprise that it smells downright hypnotic.
By Katie Berohn
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The Best Summer Perfume to Try Based on the Cult Classic You Love the Most
Screenshot this.
By Erin Jahns
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Wearing This Cult-Loved Perfume Brand Practically Guarantees Compliments
Any guesses?
By Erin Jahns
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I Was Today Years Old When I Learned *This* Makes Perfume Last So Much Longer
Smelling good all day is an art form.
By Shawna Hudson
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Japan's Fashion Girls Can't Get Enough of These Perfumes (and Neither Can I)
Prepare your wallets.
By Maya Thomas
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15 Totally Unique Perfumes Editors Thought They'd Hate (But Now Love)
They really took us by surprise.
By Shawna Hudson
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If You Have Sensitive Skin But Still Love Perfume, Read This
The fragrance brands that do hypoallergenic the best.
By Maya Thomas
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I'm Hoarding Fragrances From This Fresh Perfume Brand—12 I'm Stashing Away
I won't be getting over these anytime soon.
By Maya Thomas