15 Investment Pieces Fashion Girls Are Buying This Winter

I’ve said it before, but I’ll say it again—I’m a huge believer in shopping for investment pieces. I personally prefer to save up for a few big items every year that I can wear again and again, rather than smaller fast-fashion pieces that end up in my resale pile at the end of the season. Typically, I’ll narrow in on one new piece each season to add to my closet, and this winter is no exception. Whether it’s a great bag, timeless boots, or a coat I’ll throw on for years to come, my list is growing with standout pieces that have caught my eye.

To find out some of the best investment pieces to buy this winter, I asked fashion girls to weigh in with their selections. From fashion editors to influencers in New York, Paris and beyond, these are the cool new pieces the style set is standing behind for winter. Ahead, see the items they recommend and shop their top fashion buys for the season ahead. 


Chrissy Rutherford, senior digital fashion editor, Harper's Bazaar
(Image credit: @chrissyford)


Fiona Zanetti, co-founder, Dusk Dawn Studio
(Image credit: @fionazanetti)


María Bernad, founder, Les Fleurs Studio
(Image credit: @maria_bernad)


Oumayma Elboumeshouli, creative director, Haute Tabloid
(Image credit: @oumaymaboumeshouli)


Kristen Nichols, associate editor, Who What Wear
(Image credit: @kristenmarienichols)

Next: comfortable shoes that are fashion girl–approved.

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.