Fragrance
We're rounding up the best in perfume for every type of scent preference. Read on for expert shopping and gift guides.
-
And Now, Our List of the Best Perfumes of All TimeFrom Chanel to Le Labo.
By Grace Day
-
Warm, Syrupy and Jammy—These 6 Perfumes Keep Me Smelling Expensively DelectableGood enough to eat.
By Brittany Davy
-
Sienna Miller Just Told Me Her Go-To Candle, and Now I *Know* Her Home Smells ChicIt's French, of course.
By Grace Lindsay
-
Whatever Your Vibe This Year, These Are the Perfumes You Need to Have on Your RadarWhich one are you?
By Eleanor Vousden
-
Smelling Elusive and Expensive Is My MO—These 9 Perfumes Never MissFlorals that actually are groundbreaking.
By Brittany Davy
-
This Is Easily the Chicest Perfume Brand Around, and I Can't Get EnoughThey don't come much better than this.
By Shannon Lawlor
-
Le Labo Perfumes Are in a League of Their Own—7 Scents a Beauty Editor Swears ByThe best of the best.
By Grace Lindsay
-
My Husband Can't Stop Complimenting My Scent—This "Royal" Fragrance Beloved by Aristocrats Is WhyIt's all I'm wearing this winter.
By Jamie Schneider
-
18 Perfumes Your Favourite Celebs Actually Wear, From VB to MargotIncluding some surprising classics.
By Shannon Lawlor
-
I Tested Kilian's Most-Wanted Perfumes for a Week—These Are the Ones That Got Me the Most ComplimentsThey're straight-up intoxicating.
By Shawna Hudson
-
Soft, Comforting and Clean—These 7 Perfumes Smell Just Like Fresh LaundryPerfect for January.
By Grace Lindsay
-
The Glowdown: Willow Smith on Skincare Products, Podcasts and Her Favourite PerfumeThe Dior Beauty ambassador shares all.
By Grace Lindsay
-
Whether They're £30 or £300, the Most Expensive-Smelling Perfumes All Have This One Thing in CommonCompliments? Guaranteed.
By Eleanor Vousden
-
From Glass Nails to Blurred Lips, These Are the 6 Beauty Trends Defining 2026The experts have spoken.
By Eleanor Vousden
-
My Goal Isn’t Just Smelling Great—These 11 Perfumes Are Also My Secret to Hacking 2026Manifesting comes in many forms.
By Jazzria Harris
-
Every Beauty Editor I Know Agrees—These Perfumes Will Never Fail to Earn You ComplimentsUtterly transportive.
By Mica Ricketts
-
If You Want to Smell Like Old Money, This Italian Perfume Brand Should Be on Your RadarTimeless and luxurious.
By Mica Ricketts
-
The Winter Sales Are Seriously Good—13 Luxury Perfumes I've Got My Eyes OnSpritz and save.
By Grace Lindsay
-
They Don't Know It Yet, But I Do—The Coolest People Will Be Wearing These Perfumes in 2026New year, new scent.
By Grace Lindsay
-
Trust Me: These 19 Affordable Perfumes Smell Really ExpensiveDid I mention they're all under £40?
By Mica Ricketts
-
Rich-Smelling and Chic—This Is the Safest Blind-Buy Perfume I've Ever KnownA new winter favourite.
By Grace Lindsay
-
I Swear, Wearing These Quietly Understated Perfumes Makes Me Seem More SophisticatedClassy. Chic. Luxe.
By Eleanor Vousden
-
I’m a Candle Loyalist, But This Underrated Home-Fragrance Buy Has Officially Won Me OverMy house has never smelled better.
By Grace Day
-
I Can’t Believe It’s Still in Stock—This £120 Perfume Discovery Set Is Hands Down the Best Beauty Offer of the YearI'm talking Byredo, Diptyque and more.
By Eleanor Vousden
-
I'm a Fragrance Snob, But These 16 Zara Perfumes Smell DesignerThe secret is out.
By Sarah Yang
-
I'm a Perfume Snob, But These High-Street Fragrances Smell So ExpensiveIt takes a lot to impress me. These scents do.
By Eleanor Vousden
-
These Witchy, Mood-Boosting Perfumes Are Amongst the Coolest I've Ever TriedTrust us: they’re a vibe.
By Mica Ricketts
-
My Colleagues' Heads Turn Every Time I Spray One of These Moreish PerfumesSmooth, sweet and seductive.
By Grace Lindsay
-
Celebs, Editors and Influencers All Love Jo Malone London Perfumes—17 of Our FavouritesYou probably do, too.
By Maxine Eggenberger
-
My Friends Obsess Over This Perfume Whenever I Wear It—I'm Finally Ready to Share the DetailsIt's undeniably good.
By Grace Lindsay