Avalon Afriyie
Avalon Afriyie is a freelance writer and storyteller based in London. She specialises in sustainable fashion, health and the narratives of marginalised communities.
She has a background in fashion show production and styling, having previously worked on The Clothes Show and with the Lyst Group. Since graduating in 2013 with a BA (Hons) in English and contemporary media, she’s worked as a feature writer for an independent publication and a contributor for Quill’s creator network. She now marries her passion for words and style, writing for some of the most esteemed fashion and lifestyle publications, Who What Wear UK and Stylist.
Avalon also provides copywriting services, creative consultancy, and visual media for independent businesses, including travel guides, interviews, press releases and blog posts. Her work has been featured on Lush, Contiki, Youswim and Ohne.
She spends her days writing to her heart’s content for business and pleasure, shooting on film and dreaming of residing a stone’s throw away from the ocean with her love and a pup (clad in a sweeping frock, of course). She’s currently penning ideas for a book of personal essays and free verse poetry on love, life and the stages in between.
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My Friend Asked Me What to Wear to the Opera—I Suggested These 5 Elegant Pieces
Untangling a complicated dress code.
By Avalon Afriyie
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Elegant, Anti-Trend and Seriously Chic—Every Wardrobe Deserves a Simple Gold Bracelet
Shop the best for every budget.
By Avalon Afriyie
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6 Easy Outfits That Will Make You Feel Your Best on a First Date
There are no rules.
By Avalon Afriyie
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Fashion Experts Agree—This Forgotten Dress Trend Is Graceful, Timeless and Back for Summer 2024
What a revival.
By Avalon Afriyie
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I'm a Fashion Expert With Classic Taste—Here's Everything on My New-Season Wish List
Pieces to wear and love forever.
By Avalon Afriyie
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When Summer Arrives in Paris, French Women Start Wearing These 4 Basics With Jeans
Wardrobe heroes you'll wear forever.
By Avalon Afriyie
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Reformation Is So Good Right Now—24 New Pieces I Know Will Fly
I'd wear them forever.
By Avalon Afriyie
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I'm a Brit Living in Paris —21 French-Inspired Items Making Up My 2024 Capsule Wardrobe
A sneak peek into my wish list.
By Avalon Afriyie
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28 Easy Yet Elegant Midi Dresses You Can Throw On Without a Care This Season
Dress season is my favourite season.
By Avalon Afriyie
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I'm a Brit Living in Paris—5 "Dated" Trends French Women Are Passing on in 2024
And five they're wearing instead.
By Avalon Afriyie
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I'm a Fashion Expert With Classic Taste—Here's Everything on My New-Season Wish List
From dresses to sandals.
By Avalon Afriyie
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I'm a Dress Devotee, But These 4 Classic Trouser Styles Are Set to Dominate My Spring Wardrobe
I'm converted.
By Avalon Afriyie
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I'm a Brit Living in Paris—5 Elegant Shoe Trends French Women Are Officially Backing for 2024
Timeless and trendy all in one.
By Avalon Afriyie
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It's My Dream to Own a Hermès' Birkin, But These Classy Alts Feel Just As Special in the Meantime
It's iconic.
By Avalon Afriyie
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It's Finally Time to Trade In My Jeans for Dresses—19 Spring-Ready Styles I'm Considering
The best of the best.
By Avalon Afriyie