Avalon Afriyie
Avalon Afriyie is a freelance writer and storyteller based in London. She specialises in sustainable fashion, health and the narratives of marginalised communities.
She has a background in fashion show production and styling, having previously worked on The Clothes Show and with the Lyst Group. Since graduating in 2013 with a BA (Hons) in English and contemporary media, she’s worked as a feature writer for an independent publication and a contributor for Quill’s creator network. She now marries her passion for words and style, writing for some of the most esteemed fashion and lifestyle publications, Who What Wear UK and Stylist.
Avalon also provides copywriting services, creative consultancy, and visual media for independent businesses, including travel guides, interviews, press releases and blog posts. Her work has been featured on Lush, Contiki, Youswim and Ohne.
She spends her days writing to her heart’s content for business and pleasure, shooting on film and dreaming of residing a stone’s throw away from the ocean with her love and a pup (clad in a sweeping frock, of course). She’s currently penning ideas for a book of personal essays and free verse poetry on love, life and the stages in between.
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I'm Not a Bag Person but I've Fallen Head Over Heels for These Classic Styles
Consider me converted.
By Avalon Afriyie
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Four Easy Spring Outfits I Always Turn to When I Want to Look Polished
I can't wait to wear them.
By Avalon Afriyie
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I'm Anti-Trend, But These New-In Pieces Work With My Classic Capsule Wardrobe
Buy them now and wear forever.
By Avalon Afriyie
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I'm a Brit Living in Paris—4 Timeless Outfits I've Spotted French Women Wearing
Transitional pieces you'll have forever.
By Avalon Afriyie
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Elegant, Anti-Trend and Seriously Chic—Every Wardrobe Deserves a Simple Gold Bracelet
Shop the best for every budget.
By Avalon Afriyie
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I Want to Look Polished This Spring—These High-Street Trousers Are the Key
They look so expensive.
By Avalon Afriyie
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I'm a Fashion Editor—5 Comfy Yet Classic Outfits I Always Come Back to
Top-tier comfort.
By Avalon Afriyie
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I'm a Self-Confessed Overdresser, But I'd Still Wear These 5 Chic Sweatshirt Outfits
I'm converted.
By Avalon Afriyie
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I Like to Support Small Brands— 48 Beautiful Pieces to Gift on Valentine's Day
Spread the love.
By Avalon Afriyie
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5 Easy Black-Dress-and-Boot Combos That Work Every Single Time
Lovers of monochrome, unite.
By Avalon Afriyie
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People Say I Have Impeccable Taste—Here Are 15 New Yet Classic Pieces I Love Now
My February wish list.
By Avalon Afriyie
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6 Classic Yet Fresh Outfits Everyone Is Wearing in Paris Right Now
I've witnessed it.
By Avalon Afriyie
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5 Expensive-Looking Winter Outfits That Work Perfectly With Jeans
I'm a dress girl, but…
By Avalon Afriyie
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I'm a Brit Living in Paris—5 Jeans Outfits French Women Wear Every Winter
Looks to rely on.
By Avalon Afriyie
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Black Loafers Will Never Not Be in Fashion—These Are My All-Time Favourites
There's a style for every budget.
By Avalon Afriyie
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Winter Has Arrived—10 Elevated Yet Cosy Weekend Outfits We're Excited to Wear
Comfort lives here.
By Avalon Afriyie
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Slow Fashion Is a Big Priority for Me—20 Independent Brands I Always Recommend
Sustainable swaps.
By Avalon Afriyie
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Move Over, Jeans—I'll Be Wearing These Stylish Skirt Outfits in 2024 Instead
Come rain or shine.
By Avalon Afriyie
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I Spent Hours Searching—These Are the Best Wool Coats For Every Budget
Winter has arrived.
By Avalon Afriyie
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People Say I Have Impeccable Taste—Here Are 20 New Yet Classic Pieces I Love Now
My January favourites.
By Avalon Afriyie
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Parisians Rely On This Anti-Trend Staple Year Round—4 Ways to Wear It In 2024
A wardrobe hero.
By Avalon Afriyie
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Trust Me: This Risky Skirt Trend Is About to Take Over in 2024
And it's perfect for party season.
By Avalon Afriyie
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I Have Classic, Minimalist Style—Here's How I'm Nailing Party Dressing This Year
Refined but statement.
By Avalon Afriyie
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The Decision Is Final: French Women Always Have the Chicest Party Outfits
And they're so easy to copy.
By Avalon Afriyie
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This Understated, Classic Handbag Brand Is a Fashion Editor's Worst-Kept Secret
Quiet luxury to a tee.
By Avalon Afriyie