If you grew up in the '90s and/or know anything about fashion from that decade, there's probably a special place in your heart for Dr. Martens. I, for one, remember my first pair of Dr. Martens boots like it was yesterday, and how cool I felt when wearing them. That nostalgia, and the fact that all things '90s are now (still) cool, probably has something to do with the impressive return to popularity the brand has experienced as of late.
In case you had any doubt, Footwear News just confirmed exactly how popular Dr. Martens are right now. The brand made its earnings public today for the year ending in March 2018, and the data shows that earnings climbed 33% to a whopping $57.4 million, with sales advancing 20%. They also pointed out that sales for the Originals category, which is a favorite of It girls like Gigi Hadid (pictured above), Kaia Gerber, and Hailey Baldwin, represents 55% of the brand's total revenue, rising by 29% over the past year.
Feeling the need to have a new pair of Dr. Martens in your life? I feel you. See how cool girls are styling them on Instagram and shop my picks below.
-
Sienna Miller Just Wore the Boot Trend Fashion People Use to Make Jeans Outfits Look ChicerI'll be copying this look all season.
-
32 Timeless Knee-High Boots to Elevate Your Fall WardrobeThe star of the show.
-
Taylor Swift Just Wore Another Polarizing Boot Trend to a Chiefs GameYou'll love it or hate it.
-
This Boot Trend Is Considered Intimidating by Some, But Sienna Miller Just Proved How Chic It Actually IsSo nice she wore them twice.
-
Move Over, Black Boots—33 Animal-Print Pairs Worth Purchasing for FallWalk on the wild side.
-
Bella Hadid Touched Down in Paris and Immediately Put on This 2025 Boot TrendSee how she styled the edgy shoes with leggings.
-
From Cool Flats to Elegant Kitten Heels, These Are the 36 Best Boots on the InternetFrom Mango, Reformation, Khaite, and more.
-
Gigi Hadid Swapped Her Sneakers for the Boot Trend That's All Over H&M and ReformationNow, I need a pair too.
