-
From "Morning After" Makeup to Millennial Side Parts—Fashion Month Set These 7 Big Beauty Trends in Motion
The fashion crowd has spoken.
-
Saie Beauty's Internet-Famous Blush Got a Cool, Italian Update—My Sun-Kissed Skin Says It All
I'm saying ciao to flushed, glowing skin.
-
I Tried the New Skin Tint That's Been Dominating My FYP—I 20/10 Recommend
It's my secret to "no-makeup makeup."
-
These 14 Brow Pens Are the Next Best Thing to a Spendy Microblading Appointment
We're never going back.
-
Award Season Is Over, and the Stats Are In—Celebs Requested *These* Makeup Looks the Most
We chatted with some of Hollywood's most in-demand celebrity makeup artists.
-
I've Been Applying Mascara Wrong for 15 Years—An Iconic MUA Just Gave Me a Life-Changing Tip
My lash game will never be the same.
-
This Was the *Scorching* Heat–Proof Mascara Every Woman Wore on the Set of White Lotus
It's underrated and editor approved.
-
These $9 Lip Combos Will Give You the Juiciest Lips of Your Life—Our Before-and-Afters Are Proof
They're elite. Trust us.
-
Suddenly, This "Glum" Hue Is 2025's Hottest Makeup Trend—Doechii and Julia Fox Are Proof
Forget what you know about pastels for spring.
-
How Beauty Aesthetics Help Us Embrace, Experiment With, and Redefine Womanhood
Some food for thought.
-
Sorry, But Concealer Isn't the Best Product for Disguising Angry Pimples—Use This MUA Tip Instead
It's a game changer.
-
Tate McRae's 10-Minute Makeup Routine Involves an Internet-Famous Foundation Hack and a $9 Mascara
"If I find something I like, I stick to it."
-
From Vacation Skin to Orchid Lips—3 White Lotus Beauty Trends That Will Define the Summer
In conversation with the show's lead makeup artist.
-
Solange Knowles Delivers Endless Beauty Inspo—7 Iconic Looks That Live Rent-Free in My Mind
For all your boho beauty looks.
-
Louis Vuitton Named Pat McGrath Creative Director of Its Upcoming Makeup Collection—Expect "Exquisite" Formulas
This marks a new era for designer makeup.
-
The 20 Most Undetectable (Yet Effective) Concealers for Barely There Makeup
Flawless skin ahead.
-
Color Theorists and Makeup Artists Say These "Tricky" Eye Shadows Look Best on Hazel Eyes
A rare color has rare complements.
-
Kendall Jenner Just Introduced Us to the $10 Liquid Blush That Everyone Will Want This Spring
Grab it before BlushTok sells it out.
-
The Oscars Are the Pinnacle of Award Season (and so Are the Beauty Looks)—22 Standouts
One word: obsessed.
-
Maybe I'm Dramatic, But This New Foundation Is the Best Thing That's Ever Happened to My Acne-Prone Skin
BRB, writing it a million love poems.
-
TBH, the Best Tinted Moisturizers Hail From the Drugstore—13 We've Vetted for Cloudlike Skin
You could buy a latte for more.
-
I Tried Tons of Brown Eyeliners to Bring You the Best 12
A beauty editor's recommendations.
-
Sabrina Carpenter Just Endorsed This Soon-to-be-Viral Prada Mascara—Fantastic, Give Me 20
Have you ever tried this one?
-
Black Beauty Brands Set the Standard for Inclusive Shade Ranges—These Industry Experts Are Leading the Charge
It's not marketing; it's mandatory.
-
Makeup Mirrors Are More Than Chic Accessories—These 5 Seriously Level Up Your Application Process
Take it from me, a makeup-mirror convert.
-
These Gen Z–Approved Beauty Brands Tap Into Niche Aesthetics
Take my money.
-
If It Were Up to Us, These Celebs Would Win SAG Awards for the Best Beauty Looks
Straight from our favorites folder.
-
Addison Rae Wore 5 Different Makeup Looks in Her New Music Video—This Blush Was the Throughline
It's her favorite.
-
Mikey Madison's "'70s Italian" Makeup Look Just Became My Roman Empire—8 Products to Re-Create
I can't get it out of my head.
-
I'm a Shopping Expert—35 Nordstrom Fashion and Beauty Finds Currently on My Mind
The hottest buys ahead.
