I'm a Mom and Expert Shopper—Here's What's on My Back-to-School Shopping List


As much as I've enjoyed the slow, loose schedule of summer, there's no question I'm ready for school to start. The lead-up to back-to-school season is a whole mixed bag of emotions—a combination of relief, excitement, nerves, and best of all, the feeling of a fresh start. Back-to-school time has a "new beginning" energy to it, and nothing gets me in the spirit of a new school season quite like a back-to-school shopping haul.
As an expert shopper and mom to two kiddos ages 3 and 6, there are specific items and brands I've tried and tested along the way, as well as new pieces I have my eye on for the start of the new school season. From cool backpacks to preppy T-shirts and stylish sneakers, below, I've listed some seriously stylish back-to-school shopping suggestions that I guarantee both you and the kids will love. And of course, I've added in some chic shopping picks for us mamas, too. Because why not kick-start the school year in style?
Accessories for the Little Ones
This will be my son's third year using the Mackenzie backpack from Pottery Barn, and it's still in amazing condition. (My son is pretty heavy-handed when it comes to handling his stuff, so that's saying something.) The quality is excellent. It has plenty of compartments and comes in a wide variety of patterns, character themes, colors, and sizes. My son has the Minecraft theme, and I plan on getting my youngest this Paw Patrol one.
I feel like I've spent way too much of my life trying to find "the perfect" kids water bottle. The Yeti Rambler Kids Bottle comes the closest. The straw cap is leakproof while closed, and it has a double-wall vacuum insulation, which keeps your water cold for longer. It's also dishwasher safe (hurrah!). Other water bottles I've tried and loved? Thermos Funtainer Water Bottle and the Camelbak water bottle I've mention further down the article.
I've been using the Camelbak for years with my oldest. I like it because it's easy to take apart for cleaning (and it's a dishwasher-safe bottle). He likes it because it's lightweight, and he likes the feel of the spout. It also comes in some very cute patterns and colors.
If you don't want to buy every single school supply separately, then opt for this K–5 school supply pack, including everything your little one could possibly need—binders, folders, notebooks, crayons, markets, erasers, index cards, Elmer's glue, blunt-tip scissors, and more.
Okay, so this isn't for school exactly, but I'm absolutely obsessed with the Yoto Player for after school. I love to put this on when the kids get home while they're having a snack, playing, or just having some downtime. It's a screen-free audio player—best for kids ages 3 to 12. You simply pop in a Yoto card of your choice (there are tons of stories, music, and educational cards to choose from—whatever inspires them) and kids can listen and learn in a safe way—no microphone, no camera, no ads. We also love to listen to the Yoto Daily radio at breakfast time, and I sometimes use it for white noise. It has a built-in clock, too. Can't rave about it enough!
My little one is starting TK this year, and we've decided we all want to bike to our neighborhood school together. I'm loving the retro-chic designs of Retrospec bikes. The Beaumont Mini gives little riders what they need to build their confidence on a bike with steel training wheels, an easy-to-mount frame, and multiple ways to brake. Moreover it has the cutest bike basket to store snacks, jackets, and more.
Clothing for the Little Ones
For all the European vibes, you have to check out La Coqueta. Its pieces are so special. Perfect for picture day at school.
Must-Haves for Mom
While I'm not the one going to school, I still absolutely adore getting a new planner for the academic school year. I'm one of those people who still like to handwrite notes, appointments, reminders, etc., and Papier's notebooks are my favorites.
I have yet to buy a digital family wall calendar, but it is high up on my back-to-school wish list. As someone with ADHD, I need to see everything right in front of me clearly. Otherwise, I easily forget meetings and appointments (yes, even with reminders on my phone). This is incredibly helpful to see the whole family's activities and calendars in one easy and clear spot.

Judith Jones is the associate shopping director at Who What Wear and has worked in fashion for over a decade. She specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.
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