Nicole Akhtarzad Eshaghpour
Since starting as a fashion intern in 2013, Nicole Akhtarzad Eshaghpour has held several roles at Who What Wear. She is currently editor at large, and in her present work for the site, she focuses on a mélange of shopping content, including her new-arrivals and Trust Me—Buy This columns as well as her weekly Trust Me—Buy This newsletter. Her interest in shopping spans everything from decoding the best luxury investments to discovering on-the-rise brands to trend forecasting, affordable fashion, and more. She holds a business administration degree from USC's Marshall School of Business and has been based in New York since 2017, when she moved from her hometown of Beverly Hills.
-
Shop 29 of This Week's Best New ArrivalsBefore all your friends do.
By Nicole Akhtarzad Eshaghpour
-
Trust Me—These Sale Finds Will Be the First to Sell OutSponsor Content Created With Nordstrom
This is kind of my area of expertise.
By Nicole Akhtarzad Eshaghpour
-
9 Viral Luxury Accessories That Have Earned It Status This SummerI'll take them all, please.
By Nicole Akhtarzad Eshaghpour
-
Trust Me, These Are the Best Under-$100 Versions of Every Essential Summer BasicComing from someone who lives in them.
By Nicole Akhtarzad Eshaghpour
-
The Coolest and Chicest White Tops for Wearing With Jeans and Pants This SummerMake dressing easier.
By Nicole Akhtarzad Eshaghpour
-
Not Hats, Not Sunglasses—Jewelry Is What Cool Girls Are Prioritizing at the BeachLevel up your vacay look.
By Nicole Akhtarzad Eshaghpour
-
Shop 29 of This Week's Best New ArrivalsBefore all your friends do.
By Nicole Akhtarzad Eshaghpour
-
Hate Shorts? These Easy, Breezy Pants Will Save You This SummerI see you.
By Nicole Akhtarzad Eshaghpour
-
Move Over, Minimalist—There's a New Sandal Trend That's Everywhere for Summer 2026And we love it.
By Nicole Akhtarzad Eshaghpour
-
38 Actually-Good Father's Day Gifts I Ran By My Picky Husband for YouLittle luxuries included!
By Nicole Akhtarzad Eshaghpour
-
9 Summer Accessories That Are Already ViralI'll take them all, please.
By Nicole Akhtarzad Eshaghpour
-
Trust Me—Buy These 22 ThingsWhat are you waiting for?
By Nicole Akhtarzad Eshaghpour
-
I Shop All Day for a Living—These Are the Coolest Things I've Seen This MonthI can't stop thinking about them.
By Nicole Akhtarzad Eshaghpour
-
Shop 30 of This Week's Best New ArrivalsBefore all your friends do.
By Nicole Akhtarzad Eshaghpour
-
Stop Bothering With Other Brands—This Is Where to Find the Best Summer DressesThere's something for every budget.
By Nicole Akhtarzad Eshaghpour