
Eleanor Vousden
Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.
Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.
Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Hailey Bieber, Sarah Jessica Parker and Scarlett Johansson.
She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle. When she’s not writing or testing the latest beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.
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Tonnes of New Products Landed on My Desk This Month, But These 10 Were the BestThey're genuinely worth it.
By Eleanor Vousden
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Suddenly, Every Celebrity Is Getting This Short Haircut AgainCall your hairdresser.
By Eleanor Vousden
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Not Square, Not Almond—This Nail Shape Is Making an Unexpected ComebackSo en pointe.
By Eleanor Vousden
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I Concur: The "Japanese Manicure" Is the Ultimate Antidote to Weak, Post-Gel NailsI'm never looking back.
By Eleanor Vousden
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We Spent Months Testing the Best LED Masks—These Are the Ones That Delivered ResultsStraight from our editors.
By Eleanor Vousden
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Finally! I've Worked Out How to Smell Exactly Like Victoria Beckham for Just £30Prepare for compliments.
By Eleanor Vousden
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Korean Skincare Really Is Living in the Future—These 9 Products Are ProofGlass skin awaits.
By Eleanor Vousden
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A Celebrity Hairstylist Just Showed Me How to Do the Perfect Slicked-Back BunThe tips you need to know.
By Eleanor Vousden
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I Tested 11 of the Best Cuticle Oils—My Nails Have Never Been So HealthyGame-changing.
By Eleanor Vousden
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This Unexpected Perfume Is the Key to Smelling Expensive This SummerA holiday in a bottle.
By Eleanor Vousden
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Watery Eyes Ruining Your Makeup? An Ophthalmologist Just Told Me How to Stop ItBuh-bye, watery eyes.
By Eleanor Vousden
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Sienna Miller Does the Best "No Makeup" Makeup—13 Products I've Spied Her UsingI'm buying her £16 skin saviour asap.
By Eleanor Vousden
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Two Weeks Later, and This Perfectly Milky Nail Polish Still Hasn't ChippedThe ultimate pink shade.
By Eleanor Vousden
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The 2026 Bridal Nail GuideNail your wedding day.
By Eleanor Vousden
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It's True: This Forgotten '90s Product Actually Works Wonders on Thin HairWe're talking serious volume.
By Eleanor Vousden