
Eleanor Vousden
Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.
Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.
Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Hailey Bieber, Sarah Jessica Parker and Scarlett Johansson.
She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle. When she’s not writing or testing the latest beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.
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This French Brand Produces the Rolls-Royce of Mascaras—6 Unmatched FormulasNo others come close.
By Eleanor Vousden
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I Quit Gel Nails—7 Polish Alternatives That are Just as GoodGel-like results, without the gel.
By Eleanor Vousden
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Mark My Words: These 6 Makeup Trends Are Poised to Dominate 2026You'll want to try them all.
By Eleanor Vousden
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Sorry, But I'm Bored of Trending Nail Colours—I'm Swapping in These 6 Spring-Coded Manicures InsteadYour winter-to-spring mani awaits.
By Eleanor Vousden
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OPI Just Combined Bubble Bath and Funny Bunny—Here's My "Bubble Bunny" Nail Colour ReviewFinally!
By Eleanor Vousden
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Without a Doubt, These Are the Best Full-Coverage FoundationsCoverage without the cakiness.
By Eleanor Vousden
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Wait: This Iconic French-Girl Perfume Was Actually Created for Carolyn Bessette KennedyA love story in scent.
By Eleanor Vousden
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This Parisian-Coded Hairstyle Is Dominating My Feeds—Here's How to Do the Perfect French TwistThe most effortless updo.
By Eleanor Vousden
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It's Unanimous: These Are Officially the Best Red Lipsticks That Money Can BuyTried and tested.
By Shannon Lawlor
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Behold: The Best Beauty Moments From LFW's Street Style SetI'm saving all of these.
By Eleanor Vousden
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That's It: Gracie Abrams' BAFTAs Look Just Proved This Short, French-Girl Haircut Is BackA lesson in chic hair.
By Eleanor Vousden
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Trust Me, These Are the BAFTA 2026 Beauty Moments You Have to SeeMy jaw is on the floor.
By Eleanor Vousden
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I've Finally Worked Out the Nail Shapes That Suit Me—This Is What Top Techs RecommendFinally.
By Eleanor Vousden
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My Nails Are Always Breaking, But This Serum Took Them From Brittle to StrongThey've never looked healthier.
By Eleanor Vousden
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The 28 Chicest Almond Shape Nail Designs to CopyIt's the ultimate nail shape.
By Eleanor Vousden