New Year's Eve is a tricky holiday because we all expect so much from just one day. The holiday is supposed to somehow tie up 2025 in a nice bow while providing the most epic setup for the new year. It's why so many people are intimidated by the day, especially what to wear for it. How do you dress in a way that feels celebratory and hopeful but also fabulous? New York designer Nili Lotan has some ideas.
Lotan's brand has been worn by cool girls like Sabrina Carpenter, Hailey Bieber, Gwyneth Paltrow, and Scarlett Johansson. Her designs feel particularly New York, in that they're comfortable enough to wear on the go but have an energy that's undeniably cool. The sweaters have sumptuous texture, leather jackets have a sleek sheen, and pants have that enviable slouch that's impossible to imitate.
Sabrina Carpenter wearing Nili Lotan
Scarlett Johansson wearing Nili Lotan
Ahead of the New Year, Lotan is taking the time to offer advice on how to dress for the intimidating holiday and how to distill her particular brand of cool into your outfit.
What do you think is the perfect New Year's Eve outfit formula?
New Year's Eve is the one night of the year full of hope—a chance to dream about the year ahead and set intentions. For me, the perfect outfit reflects that feeling. I want to feel my femininity and sensuality while wearing something special and unexpected, something I wouldn't wear on a regular day. It's all about joy, hope, and a sense of celebration.
What will you be wearing this NYE?
Something lean and sexy. Since I'll mostly be at home with friends and family hosting, I'll probably wear one of my long, lean dresses—simple, elegant, and effortless.
Do you look for something specific in an NYE outfit?
I look for pieces that will embody the spirit of the evening—elegant, elevated.
What is a common fashion misconception about NYE outfits?
A lot of people think New Year's Eve requires a completely new look. In reality, one great statement piece mixed with what you already have can feel just as special. True style isn't about spectacle. It's about feeling good, effortless, and confident. New Year's Eve should elevate your spirit.
Do you have any tried-and-true styling tricks specifically for holiday occasions?
I always like to mix masculine and feminine elements. I have about five to 10 versatile pieces I rotate—black trousers like the Corette with a camisole and any number of jackets or a dress—so I can create multiple looks that feel effortless yet polished.
If you were to make a mood board for an NYE outfit, what would be on it?
Bianca Jagger, Kate Moss, Jimi Hendrix, Mick Jagger—effortless, bold, and full of personality.
Shop Nili Lotan–approved NYE pieces:
