Kristen Nichols
Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury and runway content as well as wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, Tiffany & Co., and MyTheresa, and rising designers such as Refine and Tove, and her style has been featured in publications including The New York Times, Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.
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Inside an Editor's Trip to Monterey Car WeekFrom The Quail to Concours d'Elegance.
By Kristen Nichols
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7 Fall 2026 It-Girl Outfits That Are Already HugeBy Kristen Nichols
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Royal Purple Is the It-Girl Color Of 2026By Kristen Nichols
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Pencil Skirts! Suede! Satin Jackets! Here's Everything WWW Editors Are Wearing for Fashion MonthShop the edit.
By Kristen Nichols
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And Now, the Dresses Every Fashion Person Will Be Wearing This FallShop the edit.
By Kristen Nichols
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9 Quiet Luxury Bags That Are Low-Key, Anti-Trend, and Peak CoolIf you know, you know.
By Kristen Nichols
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5 Outfits That Prove These Are the Ultimate Fashion-Insider JeansShop the denim style.
By Kristen Nichols
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Ahead of the Curve: 9 Fall 2026 Trends to Add to Your Wardrobe Before They're EverywhereShop the edit.
By Kristen Nichols
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It's Official: These Are the Pieces Every Cool Person in Paris Is Wearing in 2026Shop the edit.
By Kristen Nichols
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I Tapped the Substack Fashion Set—These Are the Top Trends They're Shopping For Fall 2026Here's what they predict will be big for the season ahead.
By Kristen Nichols
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Royal Purple! Cobalt! Poppy! This Season's Best Shoes Want You to Forget BlackBold color is back.
By Kristen Nichols
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Found: The Coat Trends You'll See Everywhere in 2026Shop the edit.
By Kristen Nichols
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If Your Style Is Kendall Jenner Coded, These Are the 2026 Color Trends to WearShop the edit.
By Kristen Nichols
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The Cult Ralph Lauren Jacket Every Insider Is Trying to Get Their Hands OnShop the It item.
By Kristen Nichols
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Introducing the Chanel 25—the Bag to Know for 2026It remains one of the buzziest bags.
By Kristen Nichols