
Natalie Gray Herder
Natalie Gray Herder is a Senior Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.
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I Thought My Spring Wardrobe Was Set, But These 42 Arrivals Prove Otherwise
Easy, on-trend additions.
By Natalie Gray Herder
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Gone Are the Days of Boring Nude Footwear—This New Collection Changes the Game
Sponsor Content Created With Nine West
The new nudes.
By Natalie Gray Herder
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Nordstrom Has over 37,000 Spring Arrivals—These 20 Are the Most Versatile
Sponsor Content Created With Nordstrom
There's something here for minimalists and maximalists alike.
By Natalie Gray Herder
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'90s Minimalism Is the Blueprint for Spring—16 NET-A-PORTER Arrivals That Help Achieve the Vibe
I want it all.
By Natalie Gray Herder
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5 Spring Color Trends That Are Speaking to Me, a Neutrals Lover
A few of these may shock you.
By Natalie Gray Herder
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I'm Totally Here for These 4 Unexpected Spring Trends From SSENSE
Sponsor Content Created With SSENSE
See what they're replacing.
By Natalie Gray Herder
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Here's Every Runway-Inspired Item on Our Spring Shopping List
Sponsor Content Created With eBay
From our eBay cart to yours.
By Natalie Gray Herder
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The Coach Tabby Is the Bag Fashion People and Celebrities Love to Wear During Festival Season
Sponsored by Coach
It's comfortable enough for all-day wear.
By Natalie Gray Herder
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I Swapped NYC for a Tropical Destination—3 Easy Free People Looks I Brought With Me
Sponsor Content Created With Free People
Perfect for mixing and matching.
By Natalie Gray Herder
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Fashion Week Just Confirmed These Spring Trends—I Already Found Them at NET-A-PORTER
Sponsor Content Created With NET-A-PORTER
Military jackets! Tassels! Fringe!
By Natalie Gray Herder
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There's Nothing I Love More Than a Fresh Batch of NET-A-PORTER Arrivals—Here Are 12 Must-See Finds
Sponsor Content Created With NET-A-PORTER
New finds from Valentino, Saint Laurent, and more.
By Natalie Gray Herder
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I've Seen It All—the Coach Brooklyn Bag Is the Best Under-$500 Style for Spring
Sponsored by Coach
My review is in.
By Natalie Gray Herder
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From Striped Knits to Suede Accessories, Here's a Taste of the Newest Spring Finds From Madewell, SSENSE, and More
Easy, versatile wardrobe additions.
By Natalie Gray Herder
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Reporting Live From Fashion Week: Our Takes on the Most Talked About Collections and Trends to Shop Now
Sponsor Content Created With eBay
What's in and what's out.
By Natalie Gray Herder
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New Season, New Wish List: The 12 Nordstrom Buys Perfect for Spring
It's time to refresh that wardrobe of yours.
By Natalie Gray Herder