Natalie Gray Herder
Natalie Gray Herder is an Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.
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I Get Overwhelmed Shopping for Last-Minute Gifts—These Cute Items Saved Me
Menswear included.
By Natalie Gray Herder
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The Under-$300 Gifts Gen Z Approves Of (Trust Me, I Asked)
Sponsor Content Created With Coach Outlet
Give the gift of their new favorite bag.
By Natalie Gray Herder
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No Holiday Wish List Is Complete Without One of These Winter Coats
Sponsor Content Created With The North Face
I survive NYC winters thanks to these.
By Natalie Gray Herder
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Curating the Perfect NYE Look Takes Time, So I Did the Heavy Lifting for You
Sponsor Content Created With Express
18 different outfit combinations to copy.
By Natalie Gray Herder
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6 Cyber Week Sales That Have Me Shopping Smarter, Not Harder
I fear these deals are too good to miss.
By Natalie Gray Herder
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I Did the Shopping For You—15 Pairs of Shoes Worth Gifting This Holiday Season
Sponsor Content Created With Vince Camuto
For the shoe lovers in your life.
By Natalie Gray Herder
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2025 Is the Year of Cool Prescription Eyewear—4 Pairs We're All About
Sponsor Content Created With Walmart
Stylish frames for all.
By Natalie Gray Herder
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The Fashion Set Swears By This Fragrance Brand—15 Gifts They'd Love to Receive
Sponsor Content Created With Byredo
I'll take one of each, please.
By Natalie Gray Herder
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The Holiday Party Circuit Awaits—Here's What Editors Are Wearing
Sponsor Content Created With Express
Your guide to holiday dressing.
By Natalie Gray Herder
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New Year, New Frames: The Prescription Eyewear We're Wearing in 2025
Sponsor Content Created With Walmart
It's time for a new prescription.
By Natalie Gray Herder
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I Take Holiday Dressing Very Seriously—16 Accessories Bringing the Glam
Sponsor Content Created With Net-a-Porter
The bags, shoes, and jewelry pieces that will define your look.
By Natalie Gray Herder
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I'm 28 and My Mom Is 58—Holiday Gifts We'd Both Love to Unwrap
Our eyes are on this Coach bag.
By Natalie Gray Herder
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Whether Your Budget Is $20 or $2000, These New Arrivals Make Perfect Holiday Gifts
36 products curated just for you.
By Natalie Gray Herder
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The Resale Rundown: 15 Holiday Gifts Fashion People Really Want
Sponsor Content Created With eBay
I low-key scored the greatest finds.
By Natalie Gray Herder
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Everything You Need for the Ultimate Holiday Wardrobe
Sponsor Content Created With Express
Yes, it's time to plan your outfits.
By Natalie Gray Herder