
Jamie Schneider
Jamie Schneider is Who What Wear’s senior beauty editor based in New York City. With over seven years in the industry, she specializes in trend forecasting, covering everything from innovative fragrance launches to need-to-know makeup tutorials to celebrity profiles. She graduated from the University of Michigan with a B.A. in Organizational Studies and English before moving to NYC, and her work has appeared in MindBodyGreen, Coveteur, and more. When she’s not writing or testing the latest beauty finds, Jamie loves scouting vintage boutiques and reading thrillers, and she’s always down for a park picnic in Brooklyn.
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Taylor Swift's Engagement Nails Have Me Rethinking My Bridal Manicure
See all the details.
By Jamie Schneider
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Rich, Tasty, But Never Too Sweet—Savory Gourmands Are About to Be the Next Big Fragrance Trend
Truffle! Olive oil! Butter!
By Jamie Schneider
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I Asked Beauty Editors to Share the "Almost Neutral" Nail Polishes They'll Never Give Up—Here's the Reveal
It doesn't get more elegant than this.
By Jamie Schneider
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My Co-Workers and I Collectively Own 57 Sheet Masks—Here, We've Crowned the Best 12
Cosigned by derms and aestheticians.
By Jamie Schneider
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My 56-Year-Old Mom Asked Me How to Get Glass Skin—I Sent Her These 12 Product Recs
Yep, these are gold.
By Jamie Schneider
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If You Never Forget This Daily Step, I Already Know You Have Great Skin (Derms Agree)
Any guesses?
By Jamie Schneider
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IMO, Only the Chicest Individuals Will Embrace This Controversial Pedicure Trend
It's defining summer 2025.
By Jamie Schneider
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I Asked Beauty Editors to Share the "Almost Neutral" Nail Polishes They'll Never Give Up—Here's the Reveal
It doesn't get more elegant than this.
By Jamie Schneider
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If You've Ever Wanted to Smell Like a Miu Miu Icon, the Brand's Mischievous New Scent Has It Bottled
I smell a staple…
By Jamie Schneider
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Yep, Bubble Bunny Is Officially the Chicest OPI Combination of All Time
Two best-selling shades in one.
By Jamie Schneider
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The TikTok Crowd Calls This Device the "Dyson Airwrap for Your Face," so I Tried It
My honest review after 40 days.
By Jamie Schneider
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I've Never Been a Coconut-Fragrance Girl, But Byredo's New Alto Astral Has Become the Exception
Elevated is an understatement.
By Jamie Schneider
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My Holy-Grail Moisturizer for Dry Skin Is Surprisingly Found at the Drugstore
It always saves my skin.
By Sarah Yang
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IMO, Only the Chicest Individuals Will Embrace This Controversial Pedicure Trend
It's defining summer 2025.
By Jamie Schneider
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10 Perfumes to Try If Your Taste Screams "Baccarat Rouge!" But Your Budget Cries "No!"
I've got you.
By Erin Jahns