Street Style Has Spoken: This Is Fashion's Next It Bag

If you can believe it, fashion month for S/S 20 is finally behind us. Now that New York, London, Milan, and Paris Fashion Weeks are all merely not-so-distant memories, it’s time to reflect on what we saw both on and off the runways over the past 30 or so days. Recently, my fellow editors broke down the bag trends that are sure to blow up next spring, the brands that were most prevalent among the street style set this season, the pant style everyone wore in Paris, the shoe trends that reigned supreme, as well as the top runway looks from all four cities. If that wasn’t enough, I can promise you there is more to come, starting with this very post.

After carefully scrutinizing all the street style snaps as they poured in from every city, it came to my attention that there’s a new It bag among the fashion set. Interestingly, it’s by a brand you might have heard of, but quite possibly not seeing as it only launched in 2017 (but has already become a favorite among fashion insiders, influencers, and even celebs). The brand I’m talking about is none other than Wandler, and the bag, called the Georgia, launched last month as a part of the F/W 19 collection. Before we get to the hard evidence (and by that I mean recent street style), I thought I’d share why I think the bag is on the way to fame.

It’s a classic, baguette shape; small, but not too small; sleek and structured; comes in a handful of materials and colors (all of which are neutral for now); comes with a long strap and short top handle for carrying options; and, as far as designer bags go, isn’t astronomically expensive with the various versions currently available ranging from $765 to $1060. Considering that the bag is timeless in design, if one can budget for it, the price is warranted by its investment-worthiness. Combine these things with the fact that I have a knack for identifying It bags, and you should have all the information you need to just trust me on this one.

So, see the bag in action below, and then, of course, stick around to shop it while you can, as I have a pretty good feeling it will be selling out soon.

Bettina Looney's brown bag is the perfect seasonless color to take her well into the New Year.

Just the pop of animal print we all need.

If you love wearing prints and colors, the easy-to-match black bag just might be the way to go.

Of course, it looks just as good with neutrals, too.

When you don't have to decide between the It bag and It shoes…

The simple style is the perfect complement to Blanca Miró's statement 'fit.

Moda Operandi's Fashion and Buying Director Lisa Aiken is on to something with the matching animal-print shoes.

Who said black and brown (or black and blue, for that matter) don't match? 

Net-a-Porter Global Buying Director Elizabeth von der Goltz knows an It bag when she sees it, and we spotted her with this bag more than once throughout the month.

This classic outfit is all I want to wear for the coming season.

Taking notes on this chic brown-and-gold combo. 

Insider Linda Tol's bag doesn't seem to be available to buy yet, but we're waiting patiently.

So nice she wore it twice.

Fun fact: This bag was actually named after stylist Georgia Tal, seen wearing it in black above.

Closing out the street style section with this luxe leather inspo.

Shop the bag:

Next up: On a budget? Shop 27 fall bags you won't believe are under $150.