Eye Makeup
Eye Makeup to swear by, with tips and trends all tried tested and loved by the Who What Wear team.
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Watery Eyes Ruining Your Makeup? An Ophthalmologist Just Told Me How to Stop ItBuh-bye, watery eyes.
By Eleanor Vousden
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I Could Never Make My Eye Shadow Last Until I Discovered These 6 Game-Changing ProductsNow it never budges.
By Grace Lindsay
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I'm Obsessed With Merit Beauty—Here Are My Honest Thoughts on Every ProductUnfiltered reviews, this way.
By Shannon Lawlor
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I Have Hooded Eyes—And These Are the Eye Makeup Looks That Work for MeApproved by a makeup artist.
By Eleanor Vousden
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Nothing Lifts My Stubbornly Straight Eyelashes Except for These 11 MascarasThey rival a lash lift.
By Eleanor Vousden
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I'm Meticulous About Brow Pencils—These Are the Only Ones That Deliver the Finest, Brow-Like StrokesMicroblading-level precision.
By Eleanor Vousden
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This Mascara Is Like a Lash Lift and Lash Extensions Rolled Into OneEvery editor I know loves it.
By Eleanor Vousden
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Chase Infiniti’s Oscars Eyeshadow Choice Is a Masterclass in How to Make Hazel Eyes PopA winning makeup look.
By Grace Lindsay
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Victoria Beckham and Celebrity MUAs Swear By This Easy Makeup Hack for Tired EyesLike an espresso for your eyes.
By Eleanor Vousden
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Monochromatic Makeup Officially Ruled the Oscars Red Carpet—6 Looks I'm Copying ASAPA moment for matchy-matchy eyes, lips, and gowns.
By Alyssa Brascia
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Experts and Editors Agree: These Are the Best Brown Eye Shadows to Make Blue Eyes PopThe bluest of blue.
By Grace Lindsay
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This French Brand Produces the Rolls-Royce of Mascaras—6 Unmatched FormulasNo others come close.
By Eleanor Vousden
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I Have Very Sensitive Eyes—These Are the Only Mascaras I’ll Let Near My LashesIrritation, begone!
By Grace Lindsay
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Mark My Words: These 6 Makeup Trends Are Poised to Dominate 2026You'll want to try them all.
By Eleanor Vousden
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I Swapped Black Eyeliner for Burgundy, and My Eye Makeup Has Never Looked BetterBurgundy is the new black.
By Grace Day
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I've Tried Them All—These Are the 11 Best Liquid Eyeliners for the Perfect Flick, Every Single TimeAccording to MUAs.
By Mica Ricketts
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I Just Tried All of L'Oréal's Best-Selling Mascaras—These Are the Ones I Would Actually BuyVoluminous lashes for under £15? Yes, please.
By Grace Lindsay
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I Just Tested the Trending Natural-Looking Alternative to Black Mascara, and I'm Never Going BackHow had I not tried this before?
By Grace Lindsay
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Victoria Beckham Just Traded in Her Signature Eyeliner Look for This Unexpected ColourConsider me converted.
By Eleanor Vousden
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Natural-Looking Eyeliner Is My Thing—These 11 Are the Best for "No-Makeup" MakeupThink soft, subtle definition.
By Eleanor Vousden
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I Tried Tonnes of Brown Eyeliners to Bring You the Very Best 13A beauty editor's recommendations.
By Grace Day
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This TikTok-Approved Mascara Trend Is Perfect for Lazy Girls—After Testing It, Here's Our VerdictIt's so underrated.
By Grace Day
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I've Tried Everything—These Are the 11 Best Under-Eye Concealers to Help Disguise Dark CirclesFinally!
By Shannon Lawlor
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Not All Waterproof Mascaras Are Created Equal, But These 11 Passed Our TestPanda eyes? We don't know them.
By Eleanor Vousden
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Of the 100+ Mascaras We've Tried, These 21 Are in a League of Their OwnThe best mascaras money can buy.
By Eleanor Vousden
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Dark Circles? Watch This £12 Colour Corrector Delete ThemNothing else compares.
By Eleanor Vousden
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Makeup Artists Swear By These Illuminating Concealers for Glowing SkinIt's all about the glow.
By Grace Day
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This Underrated Makeup Tool Is the Secret to Longer, Lifted LashesHint: It's not mascara.
By Mica Ricketts
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Struggling With Stubborn Mascara? These Eye-Makeup Removers Will Melt It AwayAnd won't sting sensitive eyes.
By Grace Day
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Okay, I've Finally Cracked the Secret to Applying Eye Shadow on Hooded Eyes—Here's What to KnowThese tips have changed the game.
By Eleanor Vousden