Luxury
Discover timeless and investment pieces loved by our Editors, and soon to be loved by you.
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I've Done the Research: These Are the 5 Handbag Trends to Note for 2026
Serious baggage.
By Sophie Robyn Watson
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I Know You're a Discerning Fashion Person If You Carry This The Row Bag Instead of the Margaux
A lesser-known gem.
By Marina Avraam
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Sienna Miller Crowned Gucci’s Giglio the It Bag of the Season—Now, It’s Arrived in a Sleek New Shade
An instant classic.
By Marina Avraam
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Everyone Thinks My Outfits Are Designer When I Add This Entry-Level Luxury Accessory
Hint: It's not a bag.
By Florrie Alexander
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I Can Spot an It Heel a Mile Away—These 7 Designer Styles Will Dominate 2026
Buy now, wear forever.
By Felicia Pennant
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Trust Me: I'm a Stylist—These 5 Unexpected Accessories Will Take Off in 2026
The bigger, the better.
By Sophie Robyn Watson
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It's Undeniable: This Is the Best Year Yet for Faux-Fur Coats
Time to wrap up.
By Sophie Robyn Watson
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16 Spring/Summer 2026 Trends Everyone's Talking About
A new era is coming.
By Rebecca Rhys-Evans
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The Celebrity-Approved It Bag Everyone Will Be Carrying in 2026
A new style to treasure forever.
By Florrie Alexander
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I Want to Look Elegant and Classy 24/7—These Are the 11 Timeless Brands I'm Into
From COS to The Row and back.
By Maxine Eggenberger
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According to 5 French Women With Impeccable Taste, These Are the Chicest Luxury Buys for Winter 2026 and Beyond
The designer wish list worth knowing.
By Harriet Davey
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Choose Your Fighter: 2026's It Bags Have Arrived
The key styles to know.
By Emma McCarthy
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Hold The Jeans—These “Dated” Trousers Make Your Boots, Loafers and Flats Look Extra Chic This Winter
Holy smokes.
By Ava Gilchrist
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I Spent a Day With Sienna and Suki’s New Favourite Designer Bag—Here Are My Honest Thoughts
Your favourite It girl's favourite It bag.
By Sophie Robyn Watson
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I Can Always Spot a Fashion Person by This Chic, Timeless Bag—Now It's on Sale
A rarity.
By Marina Avraam
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After Weeks of Searching, I Finally Found the Perfect Winter Bag, and It’s Quietly on Sale
Elegant and practical.
By Marina Avraam
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The Row! Ferragamo! Toteme! My Most Coveted Designer Buys Are Now Up to 50% Off
Bags, coats, cashmere and more.
By Florrie Alexander
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I'm Still in Shock: Mulberry's Rare 2025 Black Friday Sale Is Full of Iconic It Bags
Timeless classics.
By Florrie Alexander
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I'm a Luxury Obsessive, and This Is the One Designer Brand I Turn to for Stylish, Timeless Pieces
Worthwhile investments.
By Humaa Hussain
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I'm an Editor With Classic Taste—These Toteme Pieces Will Never Lose Their Appeal
I can see why fashion people are obsessed.
By Emma Spedding
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Only the Classics: These Are the 7 Definitive It Bags of Winter 2025
Trust Alexa, Hailey and Elsa.
By Sophie Robyn Watson
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I Know You Have Good Taste If You Own This Minimal, Low-Key Luxury Handbag
Timeless, functional and unmistakably chic.
By Marina Avraam
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Forget Designer Bags—Every Stylish Person I Know Owns This One Timeless, Luxurious Accessory
Watch this space.
By Ava Gilchrist
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Kendall and Hailey Just Confirmed It: Statement Earrings Are Being Replaced by This Classic Party-Jewellery Trend
Spotted in Beverly Hills.
By Ava Gilchrist
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Welcome to the Who What Wear UK Luxury Issue
It's here!
By Who What Wear
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Highly Visibility: Winter 2025's Best Looks Have Arrived
Featuring Gucci, Givenchy, Chanel and more.
By Who What Wear
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Chanel Bags, Saint Laurent Loafers and Animal Print Galore—30 Luxury Items to Know (and Shop) for Winter 2025
The ultimate luxury wish list.
By Rebecca Rhys-Evans
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I'm Calling It: This Lesser-Known The Row Bag Is About to Be the Next Cult Buy
It's still in stock, for now.
By Florrie Alexander
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Sorry, Quiet Luxury, Fashion Editors Are Currently Obsessed with This New, Elegant Dressing Trend
When in doubt, channel Jackie Kennedy.
By Rebecca Rhys-Evans
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Fact: This Is Where All the Coolest People Shop for Clothes Online
Bookmark this.
By Ava Gilchrist