Blush
Blush to swear by, with tips and trends all tried tested and loved by the Who What Wear team.
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I Wore a Different TikTok-Viral Blush Every Day for a Week—This Won, Hands DownI was surprised by the winner.
By Kaitlyn McLintock
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I'm a Beauty Editor Who Craves Blurred, Icy Glam—19 Makeup Products I'm Using Nonstop This WinterFrom wind-flushed cheeks to frosted fig lips.
By Alyssa Brascia
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Pick Your Poison—MUAs Say These Are Their Favorite Date-Night Makeup Looks for Valentine's DayFrom subtle to daring, you've got options.
By Sabrina Talbert
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This Blush Trend Pairs Best With a Vintage Nightgown and Secret Garden—How to Create It in 3 StepsIt doesn't get more romantic than this.
By Maya Thomas
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I Exclusively Wear Liquid Blush—Here Are the 13 Best for "Just Pinched" Cheeks in SecondsThey're *almost* too good to be true.
By Maya Thomas
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From Blush Blocking to Cloud Skin—6 Makeup Trends That Are Poised to Overtake 2026The ones to watch.
By Alyssa Brascia
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I Tried Korea's Next-Level "Pudding Blush" Trend, and I've Never Looked So AirbrushedIt's magic in a pot.
By Shawna Hudson
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I Swore This Blush Balm to Secrecy (Even When Everyone Asked) All Holiday Season—Finally, I Can DivulgeOn-trend for 2026.
By Alyssa Brascia
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If I Lost My Entire Makeup Bag, These Are the 12 Products I Would Restock Before the New YearConsider these my ride-or-dies.
By Jamie Chevron
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I'm a Beauty Editor Who Loves Clean, Minimal Glam—14 Chic Holiday Makeup Products I'm Eyeing for 2025Festive yet understated.
By Jamie Chevron
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Searches for Red Blush Are Up 83%—Here's Why It's the Internet's Favorite Hack for Creating Snow-Angel SkinVivid, velvety, and red-tinged cheeks are in.
By Kaitlyn McLintock
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I Wore a Full Face of Dior Holiday Makeup—These Are the Products I Recommend Buying Before They're GoneJust like magic.
By Jamie Chevron
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From Rhode to Chanel—10 Blush Sticks You Need for a Breezy Rom-Com FlushObsessed is an understatement.
By Jamie Chevron
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I Never Knew Which Blush Shades Actually Complemented My Skin Tone Until I Tried These 10Makeup artists agree.
By Alyssa Brascia
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Makeup Artists Agree: The Right Blush Application Can Change Your FaceHere's an end-all guide.
By Kaitlyn McLintock
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I Saw This $19 Blush BTS During NYFW—Now It's My Favorite for Dreamy, Dewy MakeupThe glow is real.
By Sabrina Talbert
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Pinterest, IG, and TikTok Agree: "Toasted Blush" Will Be a Huge Makeup Trend This FallSorry, "sunburn" blush.
By Kaitlyn McLintock
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Hazy, Soft, and Anti-Dewy: How Tastemakers Are Wearing Blush This Fall (and Beyond)This season's beauty blueprint.
By Jamie Chevron
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Sorry to My Creams and Balms—Disco Blush Is What I'll Be Wearing for the Foreseeable FutureA very specific combo.
By Jamie Chevron
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My Friend Asked What's Chic to Buy From Amazon—I Sent Her 30 Early Access Fashion and Beauty Prime Day DealsA pregame Prime Day.
By Josephine Hadjiloucas
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8 Makeup Trends Poised to Dominate Summer 2025, From Saint-Tropez Skin to (Gasp!) Barely There Lip LinerTaking notes.
By Jamie Chevron
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Calling It—Addison Rae's Pop Princess Blush Will Be Everywhere After Her New Music VideoSabrina Carpenter and Sydney Sweeney are fans too.
By Alyssa Brascia
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Darling, Delicate, and Expensive-Looking—These "Rich Grandma" Beauty Staples Double as HeirloomsElegant antique jewelry, but make them beauty items.
By Jamie Chevron
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Hailey Bieber Applies This $20 Korean Jelly Blush on Top of Her Rhode Ones (so Now I Will Too)It gives her soft, matte, and cloud-like skin.
By Kaitlyn McLintock
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I'm Calling It: Cherry Blossom Makeup Is the Enchanting, Hailey Bieber–Coded Trend We'll See All SpringIt's too elegant to ignore.
By Jamie Chevron
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Blurred Makeup Is Trending, and Gracie Abrams Is the Blueprint—the Pre-Show Glam She Swears ByIt's all about soft-focus skin.
By Jamie Chevron
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Saie Beauty's Internet-Famous Blush Got a Cool, Italian Update—My Sun-Kissed Skin Says It AllI'm saying ciao to flushed, glowing skin.
By Kaitlyn McLintock
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Award Season Is Over, and the Stats Are In—Celebs Requested *These* Makeup Looks the MostWe chatted with some of Hollywood's most in-demand celebrity makeup artists.
By Alyssa Brascia
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Kendall Jenner Just Introduced Us to the $10 Liquid Blush That Everyone Will Want This SpringGrab it before BlushTok sells it out.
By Alyssa Brascia
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Addison Rae Wore 5 Different Makeup Looks in Her New Music Video—This Blush Was the ThroughlineIt's her favorite.
By Kaitlyn McLintock