Darling, Delicate, and Expensive-Looking—These "Rich Grandma" Beauty Staples Double as Heirlooms

Elegant antique jewelry, but make them beauty items.

Photo of beauty products on an elegant table
(Image credit: @laurencrowe88)

"It's giving grandma—but, like, in the best way," a fellow beauty editor muses at a recent event. We're both swatching Les Filles en Rouje's Face Palette, a gorgeous, six-pan tortoiseshell compact featuring ethereal, multitasking highlighters and blushes. I nod, instantly understanding what she means. Creamy, highly pigmented formulas aside, the compact itself just exudes elegance, like something you might have spotted on your grandmother's vanity (and perhaps used a few sneaky times, just to feel like the chic lady she is).

Since the event, I've been casually compiling other beauty products I adore for their heirloom energy, beautifully packaged staples that not only put in the work but also look incredible on display. This list below has them all (and, no, they aren't all investment pieces). Trust, each of these 16 pretty picks gives grandma—rich Upper East Side grandma who regularly lunches in pillbox hats and opera gloves and never leaves her sun-drenched apartment without fastening an antique-style brooch to the lapel of her coat. You feel me?

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Jamie Schneider
Senior Beauty Editor

Jamie Schneider is Who What Wear’s senior beauty editor based in New York City. With over seven years in the industry, she specializes in trend forecasting, covering everything from innovative fragrance launches to need-to-know makeup tutorials to celebrity profiles. She graduated from the University of Michigan with a B.A. in Organizational Studies and English before moving to NYC, and her work has appeared in MindBodyGreen, Coveteur, and more. When she’s not writing or testing the latest beauty finds, Jamie loves scouting vintage boutiques and reading thrillers, and she’s always down for a park picnic in Brooklyn.