Fashion People Can't Stop Wearing This Very Specific Colour Right Now

Thanks to Bottega Veneta, the colour Kelly green became something of a microtrend last year. Aside from making the luxury brand’s shoes and bags instantly recognisable, it didn’t take long for this vibrant shade of green to start cropping up in the collections of various designers and stores. Now, fast-forward to spring 2022, and the hue has transcended from fashion footnote to style headliner. Everywhere I look—be it in the new-in sections I scour daily to my Instagram feed—I see Kelly green.

Bottega Veneta might have put it on the style map, but Kelly green has long been noteworthy on the colour spectrum. An intense green that can be found in-between the blue and yellow on the colour wheel, the name Kelly comes from the traditional Irish family name as the colour is commonly associated with the famous holiday, St. Patrick’s Day. Make no mistake, however—this isn’t a colour whose lifespan begins and ends on March 17. I asked two stylists to share their expert opinion on Kelly green and whether or not it has a place in our wardrobes. Here’s what they said…

"Kelly green—or as I like to call it, Kermit green—has been on fashion people’s radar for a while now, particularly since Daniel Lee debuted it as one of his hero colours on the Bottega Veneta spring/summer 2021 catwalk,” says style expert and Who What Wear affiliates editor, Emily Dawes.

"Although it might seem scarily bold at first, it’s actually surprisingly easy to incorporate into your wardrobe—add it to any of your favourite neutral tailoring looks from autumn/winter, and you’ve instantly got a spring-ready outfit. Personally, I love it best when it is used to elevate wardrobe staples like a classic shirt or buttery leather bag against a backdrop of crisp whites and creamy tones. But if you’re looking to go bolder, it works equally well paired with similarly bright reds, yellows and oranges.”


(Image credit: @annaaborisovna)

"Kelly green has had an overhaul—it’s cool and it’s the hit of colour we’ve all been waiting for,” affirms fashion expert, television presenter and stylist Lucie Clifford. "I’ve seen this bold hue both on the spring/summer 2022 runways and on the streets with influencers, editors, and celebrities all embracing the shade, though it can be a bit Marmite. Whether you love it or hate it, it’s sticking like glue with brands channelling it in the form of dresses, blouses, sweaters, jackets, wide-leg trousers, and accessories galore.

"My advice for styling it? Pick a pop of Kelly green and experiment with this colour against black, white, and grey. It’s simple yet effective and won’t risk you looking like you’ve lost control of the colour wheel! For example, if it’s a green trench coat, team this with a classic white shirt and black peg-leg trousers for a tailored yet relaxed look. You can really control how much green you’re willing to wear, so you can easily remove the green trench back to revert to mono or build it up with Kelly green accessories. For the brave, I think it looks fab with earthy browns and ’70s purples and oranges.”

With the expert seal of approval out of the way, all that’s left to do is to see just how chic the Kelly green trend can be. Scroll below to unlock eight ways to wear it this spring.



(Image credit: @aprillockart)

Style Notes: Slip dresses are an integral part of the spring/summer uniform, and I’m already seeing so many coming through in this specific shade of green. 

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(Image credit: @emnitta)

Style Notes: The skirt suit is another piece that made a reappearance on the spring/summer 2022 runways after going quiet for a few years. While there are lots of coordinated options out there to shop now, you can create your own two-piece by seeking out separates in the same colour. In this case, Kelly green. 

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(Image credit: @ellliethomas)

Style Notes: As Clifford suggests, one of the easiest ways to tap into the Kelly green trend is by way of a coat. Oh, and matching shoes never hurt anyone. 

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(Image credit: @abimarvel)

Style Notes: Us British girls know the importance of surrounding ourselves with good knitwear, and it doesn’t get much better than Abi Marvel’s Kelly green utilitarian cardi. 

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(Image credit: @sasha.mei)

Style Notes: After the last couple of years, knitted co-ords will forever have a place in my heart. Now, though, I’m looking for elevated styles I’m comfortable wearing out of the house. This Mango co-ord fits the bill. 

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(Image credit: @himichelleli)

Style Notes: If wearing Kelly-green clothing feels like too much commitment, why not tap into the trend with a bright-green handbag instead? 

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(Image credit: @maria_bernad)

Style Notes: If you’re an avid Who What Wear reader, then you’ll know that bright shirts are very much in this season, with those in Kelly-green colours being the most sought-after. 

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(Image credit: @imanleila)

Style Notes: Spring/summer 2022 is a season of contradictories—although ultra-bright shades like Kelly green are trending, so are neutrals. The same goes for hemlines. Designers showcased both floor-trailing maxis and micro minis on the runway. In this instance, let’s consider a Kelly-green minidress. 

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Next Up: How 7 Influencers Are Wearing the Season's Top Trends

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over thirteen years of experience in fashion journalism. She been creating engaging and elevated style content specifically for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their SEO strategy and keyword planning, works closely with the beauty team on content initiatives, represents the brand at industry events, and regularly contributes to social media, including her own Who What Wear UK TikTok franchise, French Style Fridays. Previously, Maxine appeared on ITV's This Morning in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o.

Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship at Look magazine, she was offered a position on the brand's fashion desk. She accepted, leaving university a year early in the process. Her passion and natural talent for writing and styling meant she swiftly rose through the ranks to become the title's fashion news and commercial content editor, with a stint as’s fashion and beauty writer along the way. She later served as Look’s acting Editor in Chief, overseeing both print and digital, before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others.

Maxine is based remotely from her countryside home near Edinburgh where she spends her downtime renovating her house, walking her dogs, hosting friends and trying to master the art of making Old Fashioned cocktails.