Believe me: I hear you. There are times when the end of the month cannot come soon enough, and if you’ve been holding back from shopping until your pay cheque clears, firstly, well done, and secondly, welcome back to another well-earned payday. To help you find the best new pieces you'll want to shop and wear now, I’ve scoured the new-in sections of some of your favourite (and soon-to-be-favourite) brands to find the best seasonal gems to treat yourself and your wardrobe to.
From timeless tailoring to seasonal dresses, high-street to luxury, these are all of the ready-to-wear pieces to shout about, and the accessories so good that you'd rather keep secret. They are all guaranteed to stand the test of time and bring you a little extra joy, too. You've earned it this month. Happy shopping!
Shop My Favourite Payday Buys:
Fuchsia Shaw
The Camellia Dress
I'm calling it now—this Fuchsia Shaw dress is about to be the smash hit of the summer. Act fast to secure it before the word gets out.
& Other Stories
Satin Slip Mini Dress
Simple, but undeniably effective, this is the kind of dress you can style up with a heeled sandal, or keep casual with a jumper around the waist and a ballet flat.
Posse
Matilda Linen Vest in Blue
Aussie brand Posse know chic warm weather dressing, a case in point, this smart linen vest.
H&M's linen trousers are a bestseller every year for their comfort, ease and excellent price tag. Did I mention these come in no less than 12 different colours?
ZARA
Flat Leather Sandals
Top of my shopping list right now? A pair of red flip flops to brighten up a monochrome outfit
I've lost count of how many great white blouses are in Dôen's new in section. Just add a pair of relaxed jeans and a pared-back sandal for spring outfit perfection.
CITIZENS OF HUMANITY
Winslow Mid-Rise Straight-Leg Boyfriend Jeans
Citizens Of Humanity always get the "lived in" look just right.
NEXT
The Set 2 Pack Frill Neck Scoop Vests Khaki Green/white
I can't say enough just how impressive NEXT's The Set collection is. Expect wearable, wardrobe staples that come in multipacks (so the cost per wear is even better).
&Daughter
Ada Crewneck Cardigan in Oat
The weather is still too temperamental to go without an extra layer, but instead of a jacket I'd reach for this soft crew neck cardigan instead.
Reformation
Gale Satin Mid Rise Bias Pant
Silk trousers are having a moment right now, and Reformation's Gale pants prove exactly why they deserve your full attention.
Whistles
Sage Green Belted Cotton Safari Jacket
Honestly, the cut, the colour, the high collar. This gets a yes on so many levels.
LIE STUDIO
The Bianca Leather-Trimmed Raffia Tote
Don't confine this supersized tote to the beach, it would make a great everyday city bag too.
M&S
Satin Lace Insert Mini Skater Dress
I haven't stopped thinking about this beautifully detailed dress since I first saw it, and at that price? It's well worth the investment.
Jigsaw
Merino Raglan Short Sleeve Jumper | Red
I saw Monikh Dale in a raglan top, so I wanted a raglan top, and this one looks particularly cool with indigo denim.
The brand's bestselling layered tee is now officially back in stock.
ARKET
Balloon Cotton Trousers
There's no escaping it, balloon trousers are the latest silhouette to dominate the high street since barrel jeans, and this fluid pair from ARKET are about to make getting ready in the morning feel that much easier.
Is it summer yet? Because this dress makes me want to fill my social calendar. Well done, Rat and Boa.
Emporio Armani
Padded One-Piece Swimsuit in Foliage-Print Jacquard Lycra
Speaking of holidays, 2026 is the return of the one piece swimsuit, and Armani's chocolate brown suit would look perfect by the sea under an oversized white shirt.
Na-Kd Premium Selection
Linen Wide Sleeve Shirt
Love this butter yellow linen shirt? There's also matching shorts or trousers, so you can complete the co-ord however you wish.
Rohe
Baggy Fit Denim Shorts
I'll be recreating this exact outfit and wearing throughout the rest of summer too.
Dear Frances
Sacchetto, Sports White
Fans of Dear Frances' original Balla mesh pump will love the Sacchetto mesh bag to match. Now this is how to carry your essentials in style.
Malone Souliers
Perla Black Mesh Flat Sandals
Dressy enough to wear all day, and into the evening too.
Shop the Previous Month's Payday Picks:
How to look like you've spent three figures without topping £55.
COS
Monument Tote Bag - Leather
We know COS do excellent accessories (remember the swing and bowling bags?). This is next on my wish list for the generous size alone.
Nobodys Child
White Puff Sleeve Blouse
& Other Stories
Cropped Bomber Jacket
Just when I thought Id seen all of the best bomber jackets that 2026 had to offer, this shade of green stopped me in my tracks.
Reformation
Val 90s Mid Rise Straight Jeans
The wash. The cut. The perfect mid-rise. There's a lot to love about these expensive-looking jeans.
M&S
Leather Block Heel Pumps
No one will believe you found these on the high street and not a boutique in Paris.
Miu Miu
Long-Sleeve Cotton Jersey T-Shirt
Wear with everything from jeans to slip skirts.
Maje
Relaxed-Fit Side-Pocket Suede Jacket
Brown suede is still dominating the luxury market, and for very good reason. Chic, non?
Hush
Bree Long Denim Shorts
Still too cold to commit to short shorts? Bermudas are the perfect in-between for transitional outfits.
ZARA
Chiffon Godet Midi Dress
This dress has been getting a lot of attention from our editors this week.
Kurt Geiger
Slim Runner Sneaker
Just when I thought I couldn't add another pair of trainers to my collection, these just landed at Kurt Geiger.
John Lewis x LABRUM
John Lewis X Labrum Diamond Print Square Silk Scarf, Red
Labum's second collection for John Lewis might be even better than the first, and even though its technically menswear, there are plenty of crossover pieces that will look great in your wardrobe too.
Sezane
Claudio Jumper - Merino Wool
While we collectively hope, pray and wait for the navy and white colourway to be fully restocked, there is also red, beige and olive green.
Topshop
Clean A Line Wide Leg Cargo with Tie Waist in beige
If you don't fancy wearing jeans when the weather gets warmer, these roomy cargo pants are equally good with a white tee and sandals.
Pandora
Sparkling Huggie Hoop Earrings
I've never seen a pair of delicate, sparkly hoops I didn't like.
Katie Loxton
Nova Hand Woven Large Shoulder Bag in Cherry
An elegant yet practical top handle big enough for all of your essentials (and then some).
Sleeper
Cha-Cha Lounge Blouse in Beige
If your only introduction to Sleeper has been their feather trimmed PJs, I urge you to look through their chic ready to wear section for more summer-ready pieces like this.
The perfect spring outfit consists of a pretty dress, a light shoe and an oversized blazer like this in my humble opinion.
Reiss
Premium Interlock Wide-Leg Joggers in Khaki Green
I started by looking for the perfect comfy airport look, and ended up realising just how versatile these premium joggers can be.
I'm convinced that loafers are the only shoe you can wear all year round, and when black leather is too heavy, these suede moccasins look great with everything from spring dresses to chunky knits and jeans.
Maksu
Lina | Knit and Cotton Ecru Dress -
I love everything about this effortless, pull-on dress. It's the kind of piece that will invite compliments every time you wear it.
Barbour
Cedar Suede Bucket Bag
Cute finishing touches like this are the difference between a good outfit and a great one.
Toteme
Technical Scarf Jacket Cashew
Come sun or showers, a lightweight jacket is wise to have in your arsenal ,and Toteme just made practical layers look chic again with this camel scarf jacket.
I keep an eye out for this Dôen silhouette every season, and this time around it comes in a sunny floral perfect for the warmer months ahead.
COS
Reprise Straight-Leg Jeans
Lighter washes aren't just for summer, but these straight-leg white jeans are the foundation of so many great seasonal outfits.
TOMMY HILFIGER
Soft Leather Macrame Crossbody Bag
This has "perfect spring bag" written all over it.
GAP
Brown Gingham Linen-Blend Relaxed Wide-Leg Trousers
You can't tell me that these and flip flops aren't the ultimate in weekend comfort.
Reformation
Raya Fitted Silk Shirt
Okay, hear me out—silk shirts are supremely underrated, and this proves how easily they can switch from day to night with just the change of a shoe. If your wardrobe is full of cotton Oxfords, let this be your next choice.
Missoma
Molten Snow Triple Small Hoop Earrings
How to cheat at curating the perfect ear stack.
Very Collection
Funnel Neck Jacket
The funnel neck jacket trend isn't slowing down any time soon, and this is perfect for pulling on with jeans and chic flats.
Don't knock this silhouette until you've tried it, not only are they seriously comfortable but they also look runway-ready.
Vince
Barcelona Jelly Sandal
Vince's iconic Barcelona jelly sandals are back for another year and in nine different colours. There's a reason they come so highly reviewed.
Zara
Suede Leather Jacket ZW Collection Limited Edition
Honey butter suede for under £150? Sign me up immediately.
With Nothing Underneath
The Set: Fine Poplin Light Pink Stripe Shirt & Court Short
Maybe I'm too optimistic given the abrupt change of weather, but I'm giving you the heads up early that WNU's poplin set is ready to shop. This boyfriend shirt and boxer combo will be sold out by summer, so it pays to act fast.
Abercrombie
A&f Sloane Linen-Blend Tailored Wide Leg Pant
Abercrombie's bestselling Sloane trouser in easy linen? Even better that they come in white, black or cocoa.
Bottega Veneta
Women's Knot Belt in Black
You might not have considered a designer belt, but they make for a sensible investment. They're the only accessory you can wear just about every day, and classic black leather will never go out of style.
Everlane
Halter Dress in Ultrasoft Cotton
Anyone who has shopped from Everlane will know, when they say "ultra soft cotton" the quality really means it.
& Other Stories
Knee-Length A-Line Suede Skirt
This entire look is Miu Miu reminiscent, but the elegant skirt is the key to making this preppy styling look chic over costumey.
Vara Optical
Victoria SW1 Sunglasses
I'm a sucker for an elegant cat-eye and a coloured lens, so imagine my excitement when I found a pair or sunglasses that tick every box.
Just add a red cardigan and mesh flats for a dreamy spring look.
Damson Madder
Matilda Raincoat
Atelier Ninety Five
Boy Fit Denim Jeans
The perfect baggy fit for dressing up with a heel or keeping casual with luxe trainers.
I've never seen a Neous bag that I didn't love, and the new Scorpius crossbody is the elegant way to carry all of your essentials, handsfree. Did I mention it comes in five equally luxe colours?
ZARA
Zw Collection Flowing Jacket With Belt
Zara's latest drop is full of pieces which are getting me excited for spring. This funnel-neck short trench is the perfect hue and shape.
H&M
Heeled Leather Slingbacks
These look extremely expensive! I don't think they will stick around for long. Bravo, H&M!
Reformation
Cove Cotton Oversized Crew
Reformation's best-selling Cove jumper now comes in this sublime soft white hue. Obsessed! It's such a gorgeous shape and weight.
VICTORIA BECKHAM
Alina High-Rise Wide-Leg Jeans
Everyone is talking about the Victoria Beckham Alina jeans and I can see why. This fresh blue shade is spot on for spring ensembles.
Massimo Dutti
Cotton High Neck Knit Cardigan
The viral Massimo Dutti cardican now comes in a chic, understated navy tone.
LIÉ STUDIO
The Eva Weekend Leather Tote
I have this bag and can attest to how stunning it is. It gets the crown for the best work bag, as it can fit your daily haul and laptop, too. Get to know LIÉ STUDIO, stat.
TOMMY HILFIGER
Flag Embroidery Pleated Denim Jacket
I have a penchant for indigo denim, so this dark trucker from Tommy Hilfiger really tickles my fancy. I may have to invest in the matching jeans!
By Malene Birger
Mantea Sweater
By Malene Birger serves major Scandi chic vibes. This icy blue knit is bang on trend and will team with all of your jeans and midi skirts this season.
ASOS DESIGN
Bubble Hem Nylon Track Jacket in Navy
Track jackets and sporty wind breakers are having a major moment, so this ASOS Design number took my breath away when I clocked it.
Lines & Current
'Possibility' Swirl Brooch
Pin this Lines & Current brooch on your favourite blazer, knit or even t-shirt for a heirloom-like appeal. So pretty!
SSSTEIN
Brushed-cashmere sweater
SSSTEIN is the Japanese label to know know. This butter yellow cashmere jumper is what dreams are made of.
UGG
Women's Zora Ballet Flat
UGG's new icon, the Zora ballet flat, now comes in this fresh sandy shade. I love it!
Albaray
Pleat Front Wide Leg Trousers
I'm a trouser obsessive. This pleated, wide-leg, chocolate pair from Albaray tick every single box for me.
J&M Davidson
Disk Buckle Belt
We can't get enough of anything animal-print here at Who What Wear UK. This elevated J&M Davidson belt will add a serious dose of luxe to any pair of trousers or jeans you may have.
Jacques Marie Mage
Walker D-Frame Acetate Sunglasses
I can't get enough of Jacques Marie Mage sunnies. This rose-tinted pair are too chic to ignore this pay-day.
Nour Hammour
Elsa Merinos Shearling Coat
Nour Hammour is every fashion editor's favourite jacket label. I'm wearing this shearling coat with a sleek pill-box hat and pencil skirt for dressy occasions.
Loveness Lee
Sami White Sapphire Argenti Earrings
Loveness Lee's designs are all works of art. These drop earrings will add suitable sparkle to your knitwear and denim combo days, or to your evening ensembles, too.
The all-new If Only If collection has just dropped, and I have already spotted Lucy Williams wearing this nightie with tights, heels and leather jacket for a sultry, but chic, evening look.
Nour Hammour
Portia Shearling Aviator
Now, this is a classic. Trust Nour Hammour to make the perfect shearling bomber.
Vivienne Westwood
Sunday Cotton Bustier Top
Icy, cool blues are about to reign supreme in the spring. This pretty 'Sunday' top from Vivienne Westwood will pair regally with jeans and tailored trousers alike.
Dakota Johnson was recently spotted wearing an onyx necklace like this one. Recreate her look, courtesy of COS.
New Look
Brown Satin Polka Dot Lace Hem Midi Skirt
This cute polka skirt from New Look has stopped me in my tracks. The cool blue and chocolate brown tones are such a spot-on colour combination—pun intended.
MANGO
High Heel Leather Boot
Stomp your way into the new year in style. These Mango boots look so premium.
Jacquemus
Salon calf hair shoulder bag
I'm in my mixed metal era. This chic bag from Jacquemus is, too.
Róhe
Signature Double-Faced Scarf Coat
Róhe outerwear is elite. This scarf coat is in an all-time classic, rich-reading navy shade.
MANGO
Satin Camisole Dress
The lace-trimmed trend is still high on my agenda, and this slinky dress is great for date nights and layering over jeans, too.
ALIGNE
Kari Knitted Jumper
Cobalt blue is the next hot shade coming for the crown in 2026. Aligne got the memo with this sumptuous knit.
ZARA
Long Satin Top With Fringing
I'm obsessed with the XXL fringing on this sulty top from Zara. Team with dark denim and kitten heels for dinners and smart-casual after-dark plans.
Poelle Atelier
Josefine Bag in Brown
Poelle Atelier is the next handbag brand about to make waves. This soft suede mini bag is ideal for off-duty looks.
TOMMY HILFIGER
Corduroy Collar Twill Utility Jacket
This poppy red shade gives the barn jacket a fresh 2026 perspective.
I do love an alpine-inspired knit for the chilly months. This DÔEN cardigan is all kinds of cool. Team with corduroy trousers and boots for a wealth-whispering vibe.
Prada
Prada Eyewear Collection Sunglasses
Oversized sunglasses will continue to dominate in 2026. Get prepared with this versatile Prada pair.
This slouchy H&M suit looks like something I've seen on the runway.
& Other Stories
Oversized Shirt
Pinstripes are on my mind, and so this oversized & Other Stories shirt will be coming home to me this month.
I'm looking for the perfect designer tote to haul my daily essentials. This Miu Miu bag is ticking every box for me.
Sézane
Paxton Jacket - Light Beige
Cropped trench coats are such a great, practical outerwear choice for spring. This Sézane one won't stay in stock for long. I adore the scarf detail.
& Other Stories
Cashmere-Blend Turtleneck Jumper
& Other Stories knitwear is not to be slept on. This cashmere-blend turtleneck looks triple the price.
Topshop
Cord high rise barrel trouser in brown
Barrel-leg trousers are still very much on trend. This corduroy pair from Topshop are calling my name.
ME+EM have given their best-selling travel loafers the leather and studded-detail finish. Obsessed!
COS
Brushed-Cashmere Crew-Neck Jumper
If you're looking to invest in a cosy yet chic knit this payday, allow me to introduce you to COS's super-luxurious brushed-cashmere style.
OSSOU
Bends High-Rise Barrel-Leg Jeans
This denim brand is a recent discovery of mine, and I just had to share it with you.
KHAITE
Cate Leather-Trimmed Zebra-Print Calf Hair Tote
You might not believe me, but trust me when I say that animal print is a neutral. This elegant top-handle bag will go just as well with brights as it will with neutrals and metallics.
Massimo Dutti
Long Double-Breasted Coat With Brushed Finish
The colour, the neckline, the fabric—this coat ticks so many boxes.
Toteme
Peep-Toe Velvet Wedge Mules in Red
The literal perfect party shoe!
House of Dagmar
Curved Leather Skirt
Your classic leather skirt has had a revamp thanks to House of Dagmar and this stunning tulip-shaped iteration.
COMPLETEDWORKS
Rhodium-Plated Pearl and Crystal Earrings
I don't do partywear, but I do do fabulous earrings! These will instantly elevate my go-to jeans-and-blazer combo for drinks and dinner.
Rise & Fall
Wool Ribbed Knit Bucket Hat in Toast
The cutest addition to any cold-weather look!