Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
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Sorry, Black Tights—The Most Stylish People I Know Are Opting for This Richer-Looking Colour Instead
An instant outfit-enhancer.
By Natalie Munro
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30 Toteme, Khaite and The Row Winter Staples That Are Actually Worth the Money
Genuinely timeless.
By Emily Dawes
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21 Chic New Buys from COS, Massimo Dutti and Reformation That Pass for Designer
The luxe list.
By Remy Farrell
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What to Wear in January When You're Completely Bored of Your Wardrobe
Time for a refresh.
By Jess Kelham-Hohler
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I've Created the Perfect 2025 Capsule From M&S With These 20 Expensive-Looking Pieces
Sponsor Content Created With M&S
By Humaa Hussain
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The Unexpected Trainer Colour Trend New Yorkers and Parisians are Wearing Right Now
I'll follow their lead.
By Natalie Munro
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It’s Official: These Are the Best Trousers According to Style Experts
Goodbye, trouser struggles.
By Harriet Davey
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I'm a Fashion Editor—6 Comfy Yet Classic Outfits I Always Come Back to
Top-tier comfort.
By Avalon Afriyie
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From the Biebers to Taylor and Travis, These Were 2024's Best-Dressed Celebrity Couples
Serious relationship goals.
By Emily Dawes
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I'm Convinced That These Are the 10 Most Timeless Investment Buys
Forever pieces.
By Kristen Nichols
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11 Anti-Trend Outfits Fashion People Will Wear Again and Again in 2025 and Beyond
So much goodness!
By Bébhinn Campbell
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This Anti-Trend, Throw-On Dress Will Unlock So Many Chic Winter Outfits
Irresistibly cosy.
By Jess Kelham-Hohler
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9 Low-Key Outfits I'm Relying on This Winter
The epitome of casual cool.
By Maxine Eggenberger
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8 Outfits That Will Make It Look Like You Have a Whole New 2025 Wardrobe Without Spending a Penny
I'm not kidding.
By Maxine Eggenberger
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I Want to Look Elegant and Classy 24/7—These Are the 11 Timeless Brands I'm Into
From Arket to The Row and back.
By Maxine Eggenberger
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I'm a Stylist With Classic Taste—This Is Everything on My Carefully Curated Wish List This Month
From chic shoes to elegant outerwear.
By Marianne Smyth
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It's Officially 2025 at NET-A-PORTER—6 Next-Year Trends I'm Already Shopping
Sponsor Content Created With NET-A-PORTER
By Humaa Hussain
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Alexa Chung Just Wore 2025's First It Bag—Pay Attention
Boho is ramping up.
By Natalie Munro
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Trust Me, Your Outfits Aren't Complete Until You've Seen These Elegant New Watch Trends for 2025
The epitome of luxury.
By Remy Farrell
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Not All Jewellery Is Created Equal—These 7 Elegant Trends Matter the Most in 2025
I've done the research so you don't have to.
By Avalon Afriyie
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I've Done The Research—These Are the Most Stylish Windbreakers For a Day Spent Outdoors
Practical and chic (yes, really)
By Jess Kelham-Hohler
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I'm Taking My Airport Style Up a Notch—4 Comfy and Simple Outfits That Still Look Polished
The best kind of runway.
By Jess Kelham-Hohler
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The Patent Boot Trend Is Back—These 4 Styles Are Dominating the Runways and the Streets
It's giving dominatrix (in the best way).
By Humaa Hussain
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I'm After a Cosy Yet Chic Outfit—These 7 Jumper-Dress-and-Boot Looks Work
Sign me up!
By Bébhinn Campbell
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7 Elevated Yet Cosy Winter Outfits That Will See Me Through All My Winter Weekend Plans
Comfort lives here.
By Avalon Afriyie
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13 Sophisticated Yet Simple Staples That Make Up My Winter Capsule Wardrobe
Fashion people love them.
By Nicole Akhtarzad Eshaghpour
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13 Sophisticated Winter Outfits We're Already Excited to Wear in 2025
Snuggly and stylish in equal measure.
By Maxine Eggenberger
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Are You a COS Obsessive? Then You Need to See These 8 Other Minimalist Brands
Time to take note.
By Hannah Almassi
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21 Rich-Looking H&M, & Other Stories and Arket Buys That Will Work Hard in Your Capsule Wardrobe
I'm sold.
By Emily Dawes
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I'm Bored of My Leggings—9 Alternatives I'm Wearing Instead to Feel Polished But Still Comfy
They're just as comfortable.
By Maxine Eggenberger